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Archive by Lisa Muldowney

Testronic Ups Key US Executives

Jason Gish Named Senior Vice President-General Manager

(Burbank, CA) Testronic, the global leader in quality assurance services for film and television, games, software, and digital television, has announced two promotions of key staff in their US headquarters. Jason Gish has been named Senior Vice President of Film and Television Services and General Manager of US Operations. He previously served as Vice President of Business Development. Shana Rosencrans has been elevated to Vice President of US Operations from Director. Testronic’s US operations are critical service suppliers to leading creators and holders of entertainment content and a significant part of the global Testronic family of services.

With an expanded slate of responsibilities, Gish will manage strategic development, sales, and technical operations in the Americas. In his new role he will focus on the implementation of an innovative and growing service offering that includes UltraViolet interoperability testing, file-based workflows and QC, app and mobile testing, disc services, web and portal testing, catalogue services, and User Experience testing. Gish will serve as part of Testronic’s global management team, working closely with the company’s UK, Belgium and Poland offices. He will continue to be based in the company’s Burbank headquarters.

Since joining Testronic in 2003, Gish has been instrumental in the development of new service offerings for the company’s US division. In addition to his long-standing expertise in quality assurance services for film and television content, he created the company’s On-Site offering, which provides testers on demand, and a suite of services for digital publishers. Gish commented, “For the past decade, I’ve had the pleasure of working closely with wonderful clients who are constantly exploring innovative solutions to manage the complexities of the changing manner in which content is being consumed. I am honored to take on these expanded duties and lead our remarkable Testronic US team.”

Rosencrans has played an important part in the success of Testronic’s film and television division, working closely with customers and the operations team to deliver quality assurance services to the major studios and other key content holders. In her new role, Rosencrans will oversee all day-to-day operations of Testronic US, supervise the operations staff, and manage technology implementations. She will also interface extensively with Testronic operations in the UK and Poland. Rosencrans has been with the company since 2004.

“Testronic has been fortunate to build the best team in the business, and Jason and Shana are at the very heart of it,” noted Mike McGarvey, Testronic CEO. “I am delighted to have Jason lead our US offices, and I believe he will play a pivotal role in our continued success. He has helped move our business forward with his talent and experience, but most importantly, with his sincere desire to serve our clients in an uncompromising way. Shana is an innovative thinker and diligent expert who has been instrumental to our ability to deliver the highest caliber work for the past decade. It is an exciting time for our US operations, as our new UltraViolet, Library, and User Experience services present so many exceptional opportunities. With these outstanding professionals at the helm, we are perfectly positioned to capitalize on them for our clients.”

About Testronic
Testronic’s high standards have been protecting clients and safeguarding the consumer experience since 1998. As the leading global provider of quality assurance, compliance, and localisation services for a notable array of industries; including media, entertainment, games, education, e-commerce and consumer electronics, Testronic ensures efficient and secure delivery of the highest quality consumer deliverables. Based in Burbank, CA; London, UK; Diepenbeek, Belgium; Warsaw, Poland; and Tokyo, Japan, Testronic offers an unparalleled history of next-generation innovation and service excellence across the entire digital media industry. For further information, visit www.testroniclabs.com.

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Media Contact:
Chris Purse, +1.818.980.3473
ignite strategic communications
chris@ignite.bz or mimi@ignite.bz

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Boxx Communications Provides Panavision with Award-Winning Boxx TV Meridian Wireless Systems


(LOS ANGELES, CA) Boxx Communications is bringing Boxx TV‘s award-winning technology to Panavision with the delivery of 12 more Boxx TV Meridian Wireless Microwave Broadcast Systems.

“Panavision has been a leader in this industry for as long as I can remember,” says Mark Walker, founder of Boxx Communications. “And this is a perfect example of why; they provide productions with the very best technology available today, and certainly that is true with the Meridian.”

The Meridian System, which was recently selected by the Academy of Motion Picture Arts & Sciences (AMPAS) for further Sci-Tech awards consideration, represents a new era in wireless HD/SD microwave video transmission system for cameras. It instantly delivers extremely high-quality uncompressed SD and HD video over license exempt channels, with zero delay. This revolutionary technology works with all formats (composite, component, SDI and HDSDI) and frame rates, breaking new ground in affordable SD and HD transmission for broadcasting. The Meridian supports full 4:2:2 video for all formats up to 1080/30p, and delivers uncompressed, artifact-free broadcast video with in sync sound to integrate seamlessly with coax cameras switched live.

The Meridian, system is used in a variety of settings that cover the gamut of production needs and are frequently found on feature film and TV productions, at live broadcasts of sports, worship, award ceremonies, and news, and in large screen presentations.

Panavision has deployed the Boxx TV Meridian for feature films such as Transformers, Let’s Be Cops and Pacific Rim, and on TV shows including Dallas, CSI, NCIS, Army Wives, and Body of Proof, among many others.

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About Boxx Communications
Boxx Communications is the Los Angeles-based reseller for Boxx TV products, an Emmy(r) Award-winning manufacturer. Boxx Communications provides the broadcast industry with a wide range of innovative digital microwave systems for live broadcasts, as well as Steadicam, portable field, video assist and ENG applications. Boxx TV is revolutionizing the industry with reliable, cost-effective, and groundbreaking technology. Continually innovating, constantly advancing, Boxx Communications offers impeccable solutions. For more information about Boxx Communications, visit www.boxxusa.com or call 310.287.1285.

About Panavision
Panavision Inc. is a leading designer and manufacturer of high-precision camera systems, including both film and digital cameras, and lenses and accessories for the motion picture and television industries. Renowned for its world-wide service and support, Panavision systems are rented through its domestic and internationally owned and operated facilities and distributor network. Panavision also supplies lighting, grip and crane equipment for use by motion picture and television productions.

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Media Contacts:
ignite strategic communications
Sally Christgau (415.238.2254 / sally@ignite.bz)
Chris Purse (818.980.3473 / chris@ignite.bz)

Pacific Post Unveils New Location

New Facility in North Hollywood Significantly Expands Company Footprint, Team and Services

(North Hollywood, CA) Pacific Post, a leading provider of Avid rental equipment and editorial space for the film and television industry, will open the doors of its new North Hollywood facility this week, adding to the company’s well-established Hollywood presence with more space, services and capabilities.

Pacific Post Lankershim (4142 Lankershim Boulevard, North Hollywood) is a location familiar to the post production community. Over the past few months, the site has undergone a top-to-bottom renovation and upgrade, transforming it into a state-of-the-art editorial space.

Pacific Post’s Founder and Owner Lorenzo Sgroi notes, “This new space is a culmination of input from our clients, our experience, and our desire to build a very specific kind of environment: highly technical, comfortable, secure and creative. We will continue to offer the most responsive rental and editorial system support, as well as foster a place where editors want to spend their time, work closely with their colleagues, and share conversation in common areas with peers at work on different projects.”

Pacific Post Lankershim offers 40 edit rooms in over 21,000 square feet, all connected internally and externally via fiber. The rooms come with all new cabling, completely configurable to accommodate the needs of a variety of productions, with space for editors, post staff and/or production teams.

“Secure and rapid data transfer is crucial, and that was one of our paramount concerns for this new space,” says Sgroi. “Storage and access to material is extremely important to our customers. This facility features multiple 10-GigE ISIS 5000 systems in its in-house network and dedicated Internet fiber with busting capabilities over 150Mb bi-directional at any given time.”

The site has 24-hour, IP cameras, seven-days-a-week access and climate-controlled rooms. In addition, technical support staff and client services staff will be onsite. The Lankershim facility also delivers on amenities, with a new kitchen, comfortable communal areas, VOIP phone systems, valet parking, and daily janitorial services.

Accompanying the Pacific Post Lankershim unveiling, Srgoi announced a new member of a growing team, with industry vet Kristin Kumamoto joining the company as vice president. Kumamoto brings a wealth of post production management experience to her post, with previous executive roles at Hula Post and Orbit Digital. At Pacific Post, she will continue to foster the company’s relationships with the post community and build upon future opportunities. “Pacific Post is poised to lead the community in services and technical expertise,” says Kumamoto. “I’m excited to join such a talented team and play a role in their growth.”

Srgoi concludes, “We wanted to build a space where people wanted to work – on every level. Our customers spend extreme amounts of time in the places where they work. It was our goal, and I believe that we have succeeded, to create an environment where the technology, the equipment, our support and connectivity intersect in an extremely comfortable and secure environment. I’m delighted that Kristin will be part of helping us realize this vision and we hope that customers find this spot collegial and technically superior.”

About Pacific Post
Pacific Post has been servicing the film and television industry since 2004. With locations in Hollywood and North Hollywood, it’s the premier resource for post production rental equipment and editorial space. Pacific Post offers full-scale Avid editing systems and dailies stations powered by FotoKem’s nextLAB(r), along with 24-hour support and expertise. The company’s hands-on approach takes the guesswork out of the post production workflow while ushering it from the first ingest to the final cut.

For more information, visit www.pacpost.com, and follow Pacific Post on Facebook at www.facebook.com/PacificPost1.

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Media Contacts:
Chris Purse / Lisa Muldowney
ignite strategic communications
818.980.9473
chris@ignite.bz / lisa@ignite.bz

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Xytech Unveils Advanced Product Developments at IBC

MediaPulse 6.1 Advancements Help Companies Move Forward

IBC Stand # 6.C22

(Mission Hills, CA/London, UK) Xytech, the market leader in facility management software for the broadcast, production, media services and video transmission, will unveil its latest product developments in their flagship MediaPulse platform at IBC, continuing to advance marketplace defining solutions with the innovative and client-centric products.

MediaPulse automates functionality across the entire production ecosystem, fusing operational automation, asset management, order management, resource management and crew management into a coherent, multi-discipline product. Platform independent, mobile and adaptive to the rapid evolution of workflows, MediaPulse has been proven in hundreds of projects, enabling atomic workflows and asset management functions to work with planning, scheduling, and financial management tools providing the only comprehensive management tool on the market. All tasks in the workflow are managed in the product by a modular architecture. Templated and dynamic workflows are driven by Xytech’s unique event orchestration technology, managing all activities in an order and automatically monitoring individual tasks for operational status and financial impact.

At IBC, the company will unveil a new Competitive Upgrade initiative, offering customers with competitor’s legacy systems new ways to upgrade to MediaPulse and take advantage of Xytech’s ability to deliver across the enterprise.

The major advancements and additions to Xytech’s MediaPulse Platform that will be on demonstration at IBC include:

    MediaPulse SKY(r)
    A platform independent, browser independent, cloud ready, HTML5 compliant new user interface delivering complete MediaPulse functionality to Xytech users. MediaPulse SKY delivers custom interfaces to all users, dramatically reduces rollout costs, and drives real time collaboration across the media enterprise and ecosystem. The dashboard-enabled module is perfect for the executive suite.

    MediaPulse(r) Transmission
    The fastest growing Transmission Solution has been enhanced with the inclusion of interfaces to Miranda iControl, Net Insight and Avid Capture for the control of Airspeeds. Circuit Profiles and Specifications now allow for the automation creation of multiple circuits in an order based upon user configurable parameters in an easy to use, clean, modern interface.

    MediaPulse(r) Personnel Rules
    Personnel Rules automates the personnel management tasks of any facility. Payroll rules in labor contracts or European Working Time Directives are easily configured using scripted workflows. Payroll penalties alerts are controlled configurable parameters including; hours worked in a given period, minimum time off, and holidays.

    MediaPulse Fuse(r) & MediaPulse Fuse Connect(r)
    Fuse is a robust platform offering the unique ability to interface with other systems across a network or over the cloud. Now an XSLT data transformation capability is included in the system, allowing developers and integrators to conditionally pull transformed data from MediaPulse supporting ETL strategies in a simplified and easily supportable model. The new ability to remotely create orders MediaPulse through simple configuration supports the creation of ecosystems spanning multiple companies.

Greg Dolan, Chief Operating Officer of Xytech, commented, “At Xytech, we help our customers move forward. While the technology is advanced, and the needs are often complex, our perspective is straightforward: we build long-term partnerships with our customers. That’s just part of the reason that during the course of the past year, major broadcasters around the world have moved to MediaPulse. We are committed to this client centric perspective, and will continue to deliver unprecedented solutions to our customers.”

About Xytech
Xytech Systems Corporation(tm) is the leading global provider of facility management software for today’s media and broadcast companies. Xytech has over 450 software deployments in more than 20 countries around the world and is headquartered in Mission Hills, California, with regional offices in New York and London.

For more information, please visit www.XytechSystems.com or call +1.818.698.4900 (US) or +44 (0)20.3478.1450 (UK).

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Media Contact:
Chris Purse, 818.908.3473
ignite strategic communications
chris@ignite.bz or mimi@ignite.bz

Testronic Opens a New Dedicated Games Facility in Poland

(Burbank, CA) Testronic, the global leader in quality assurance services for film and television, games, digital TV and software, today announced the opening of its new facility in Warsaw, Poland. The new site will be specifically used to service Testronic’s growing games business line, carrying out functionality, compliance and compatibility testing.

The modern new facility provides space for Testronic to expand its games operation in Poland, tripling the current capacity there to 190 people per shift. Testronic has created an environment that is unique to the games division, while retaining the previously shared Piaseczno facility in order to continue to grow the company’s Film and TV business line. Coupled with the localization testing provided from Testronic’s London office, the company provides a comprehensive range of testing services for many of the biggest names in games publishing.

The move marks an expansion of operations in Warsaw after eight years of successful work in functionality, compliance and compatibility testing. The new location was selected to capitalize on the public transport infrastructure and the local talent in the area. Testronic benefits from the vibrant capital city’s excellent central transport links and access to a highly qualified team, many drawn from the area’s numerous colleges and universities.

“Both the site and the environment are hugely important factors in employing and retaining the personnel required to continue to provide the highest quality games testing standards to our clients, at the best value”, stated Mike McGarvey, Testronic CEO. “We work on many of the world’s biggest games franchises and our clients appreciate the service that we provide, but we are always looking to make improvements. This marks another step forward for the games business line and for Testronic as a company”.

About Testronic
Testronic’s high standards have been protecting clients and safeguarding the consumer experience since 1998. As the leading global provider of quality assurance, compliance, and localisation services for a notable array of industries; including media, entertainment, games, education, e-commerce and consumer electronics, Testronic ensures efficient and secure delivery of the highest quality consumer deliverables. Based in Burbank, CA; London, UK; Diepenbeek, Belgium; Warsaw, Poland; and Tokyo, Japan, Testronic offers an unparalleled history of next-generation innovation and service excellence across the entire digital media industry. For further information, visit www.testroniclabs.com.

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Media Contact:
Chris Purse, 818.980.3473
ignite strategic communications
chris@ignite.bz or mimi@ignite.bz

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Margarita Mix Hollywood Adds Color Finishing to Become a One-Stop Shop


(HOLLYWOOD, CA) Margarita Mix Hollywood, a FotoKem company that has been providing award-winning audio post services to the entertainment and advertising industries for 34 years, has developed a unique post production finishing workflow that includes the addition of two color suites and an upgraded hub for media management. The expansion and inventive new process enable content creators to complete audio and video work simultaneously at a single facility, adding speed and cost efficiencies to the workflow.

The new color suites are completely integrated with the existing audio bays, utilizing Nucoda Film Master color grading systems to ensure unmatched Avid integration with direct connectivity to the ISIS and Avocent network. Through this network, the experts at Margarita Mix are able to access audio and video elements from multiple terminals at the facility.

As part of the expansion, Margarita Mix has added colorists Troy Smith and Michael Mintz, and online editor Adam St. Clair, to their family of artists and engineers.

Margarita Mix clients that utilize ISIS media servers from FotoKem’s Nonlinear Services Division can now tap into the high-speed fiber connection between facilities, eliminating the need for transporting tapes and drives across town. Addressing the frequent need for shot replacement and other creative changes during the finishing process, this direct connection to the client’s servers allows new media to be prepped and incorporated quickly.

A variety of content creators have utilized Margarita Mixes’ augmented capabilities in the last 18 months. Their projects include Ridiculousness, Top Gear U.S.A., Life Below Zero, Fantasy Factory, Breaking Pointe, The Glee Project, and Richard Hammond’s Crash Course.

Dustin Montez, Post Supervisor for Ridiculousness and Fantasy Factory, was one of the first clients to utilize the new color capabilities and expanded services offered by FotoKem and Margarita Mix. “With our space and equipment rented from FotoKem, the streamlining of our services made perfect sense. The fact that the buildings are connected via fiber saves us, literally, hours of time. When there are fixes, everything is instantly sent back and forth. In our business, it ultimately comes down to the people, and we love our team at Margarita Mix – our colorist, sound designer, the engineers, everyone we work with is top notch. The workflow is easy, saving me time and money, and I don’t have to worry about anything. Any type of show would benefit from collaborating with Margarita Mix.”

Margarita Mix brings award-winning sound services to the pipeline, with four full mixing suites featuring 5.1 surround sound, as well as stations where sound design and pre-lay can take place. The facility’s talented mixers frequently contribute to animated and reality shows, as well as gaming and long- and short-form projects.

Rand Gladden, Senior Vice President of FotoKem, explains, “We knew that combining the power of our network with one-stop audio/video finishing would result in some major advantages in cost and time. This is especially a game changer for reality TV productions that may not have previously had access to high-end workflows at an affordable price point.”

Veneta Butler, General Manager of Margarita Mix, adds, “Our clients have been asking for centralized services for years, and now it’s a reality. Shots on the editorial ISIS across town can be replaced in minutes during an audio or video finishing session at Margarita Mix, providing incredible efficiencies and the ability to work on every aspect of their projects simultaneously.”

Gladden adds, “The connection and design of these facilities will empower collaboration; when there are tight turnarounds, creative changes, and advancing deliveries, this will be a great value-add for the creative process.”

About Margarita Mix Hollywood
Established in 1983, Margarita Mix is a premiere audio and video post-production facility located in the heart of the Hollywood media district. They provide a wide variety of services, including audio mixing, color grading, online editing, sound design, ADR, and voice over recording. Their projects include television shows, feature films, commercials, animation, video games, DVD commentaries, and web-based content. For more information, visit www.lastudios.com.

About FotoKem
FotoKem is an independently-owned, full-service post production facility serving the worldwide creative community. Since 1963, the company has been a trusted resource for every corner of the entertainment market, providing broad post production expertise, high-end solutions and innovative in-house technologies. The company assists filmmakers in successfully bridging production and post, helping navigate the expanding world of motion picture finishing technology. FotoKem offers a broad spectrum of services, including a full service film lab, file-based workflows, digital intermediates, digital cinema packaging, mobile dailies, global data delivery, film and video finishing, audio mixing and mastering, visual effects, restoration, and production rentals. FotoKem has expanded over the years with the acquisition of SPY Post, Keep Me Posted, L.A. Studios, and Margarita Mix. For more information visit www.fotokem.com, or follow FotoKem on Facebook and Twitter.

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Media Contacts:
Lisa Muldowney / Chris Purse
ignite strategic communications
818.980.3473
lisa@ignite.bz / chris@ignite.bz

Bexel Broadens Equipment Offerings with New Dealer Partnerships

Company Expands Video and Audio Product Lines for Purchase or Rental

(BURBANK, CA) Bexel, a unit of the Vitec Group‘s Services Division and a leading worldwide provider of broadcast services and solutions, has expanded its new equipment offerings of high-end video and audio products. Bexel’s Technical Sales & Solutions (TSS) business segment is now the first authorized U.S. reseller of Lawo, and has added five new product lines, including: Lawo’s V_pro8 video processors, AJA acquisition/edit/conversion products, Grass Valley production solutions, Harris Broadcast, and Panasonic professional video products and displays. These brands join over 200 products available from Bexel TSS to the broadcast and production segments of the industry.

These products will also be incorporated into Bexel’s Engineered Systems & Solutions (ESS) business segment, which designs and implements solutions for the broadcast industry, including systems integration, fiber, engineering expertise, and technical production support.

“This strengthening of inventory and manufacturing relationships builds on Bexel’s long history of supporting the broadcast industry with new and pre-owned equipment for purchase or rental,” says Bexel President and General Manager Halid Hatic. “These new partnerships make it possible for content creators and production pros to leverage Bexel’s wide-range of offerings for all their needs.”

As the first certified reseller for Lawo’s new V_pro8 video processor in the U.S., Bexel is able to provide robust features for the video engineer in a small 1RU form factor. The V_pro8 combines a number of different tasks into one tool, including eight 3G/HD/SD-SDI video channels with frame synchronization, variable video and audio delays, and 128 audio channels via MADI or RAVENNA for embedding, de-embedding and shuffling. Additionally, the V_pro8 offers high-quality up/down/cross and AR conversion, RGB color correction with Proc Amp and quadsplit monitoring including waveform and vectorscope display as supplementary options. All features are configured via an intuitive html5-based touch user interface.

“At Bexel, we pride ourselves on knowing how video and audio products service the broadcast and engineering needs of the community, because we rent and integrate systems all the time,” adds Joyce Bente, director of sales, Bexel TSS. “We don’t just sell equipment; we use it in real-world environments, offering our customers unmatched expertise about product performance.”

After working with AJA for many years, Bexel TSS now offers the complete Ki Pro Family of file-based recording and playback devices, Io Family hardware and software for on-set editorial and graphics capabilities, KONA cards, and conversion solutions. According to Bente, the Ki Pro recorders have become a go-to product for file-based recordings due to their easy file compatibility for editing.

Grass Valley brings broadcast technology to teleproduction facilities, independent video professionals, and emerging content creators and distributors. Bexel represents their full line of cameras, switchers, converters, servers, replay systems and other tools for broadcast, sports and venue applications.

For nearly 100 years, Harris Broadcast has been a leading source for professional audio and video equipment for the broadcast industry. Bexel now offers their portfolio of automation products, editing systems, networking and encoding, servers, and signal processing solutions.

Panasonic offers a range of professional video solutions. This wide selection of gear provides Bexel’s customers with comprehensive equipment from camcorders and camera systems, to mixers, switchers, video recorders, displays and digital media. From ENG and field production to the studio, Bente notes that Panasonic’s advanced solutions complement a plethora of sports, news, and entertainment equipment needs.

Bexel is also the exclusive U.S. distributor of TSL and SoundField audio products. As part of the Vitec Group of companies, Bexel has access to a wide range of industry standard product lines including Anton/Bauer, Vinten, Litepanels, Sachtler and Petrol Bags. Additionally, Bexel TSS offers its own line of intercom and audio products made in house under the Bexel ASG business segment.

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About Bexel TSS
Bexel Technical Sales & Solutions (TSS), a business segment of Bexel Broadcast Services, a Vitec Group Brand, has offered the latest new and pre-owned professional broadcast video and audio products since 1991. Over the years, Bexel TSS has expanded to include exclusive dealerships with top-of-the-line manufacturers. The company is the exclusive U.S. distributor of TSL and SoundField audio products, as well as the only U.S. dealer for Lawo. As part of the Vitec Group of companies, Bexel has access to a wide range of industry standard product lines including Anton/Bauer, Vinten, Litepanels, Sachtler and Petrol Bags. Bexel TSS also offers its own line of intercom and audio products made in house under the Bexel ASG brand. Bexel’s specialists offer product training and support before and after the sale, as well as in-house equipment maintenance and repair. In an effort to supply the broadcast industry with unequaled service and product solutions at exceptional prices, Bexel TSS represents over 200 product lines, including AJA, Canon, Clear-Com, DiGiCo, Evertz, Fujinon, Grass Valley, Harris, Lawo, Lectrosonics, Panasonic, Sennheiser, and TSL/Soundfield, among many others.

For more information about Bexel, visit www.bexel.com, or follow them on Facebook, Twitter, and Instagram.

New Zealand Racing Board Taps Xytech to Keep Operations Running Smoothly

Organization Bets on MediaPulse for Advanced Software Solution

(Mission Hills, CA/London, UK) Xytech, the global leader in facility management software for the broadcast and media services industries, announced that the New Zealand Racing Board (NZ Racing Board), the organization responsible for managing New Zealand racing and betting, has implemented MediaPulse to power its broadcasting logistics operations.

The NZ Racing Board is an important entity in New Zealand, regulating the industry in a number of important ways. It runs the TAB, the country’s sole provider of betting on racing and sport, maximizes the betting profits in the best interest of New Zealand racing, and promotes the racing industry in general. The role that the NZ Racing Board fulfills is a critical one; racing is a significant contributor to the country’s economy, generating nearly 1% of New Zealand’s GDP – around $1.6bn per year – directly employing more than 17,000 people in fulltime positions and another 52,000 in associated industries, contributing more than $170m in export sales. Highly visible, the NZ Racing Board supports more than 50,000 domestic and imported races every year, with 1,050 domestic race meetings attended by more than one million visitors.

The MediaPulse implementation, completed early in 2013, is used for workforce planning, event management, and resource rostering/tracking for NZ Racing Board’s multiple locations across the North and South Islands.

Glen Broomhall, General Manager of Broadcasting at the NZ Racing Board, said the NZ Racing Board’s broadcasting obligations required robust and effective logistics management. “The NZ Racing Board is tasked with covering events in multiple locations requiring numerous resources across an expansive geographical area. Logistics management of the highest efficiency is vital for us, as we have to ensure that we make the best use of our resources while making sure that we have the right people in the right place at the right time. We needed a solution that not only met our immediate needs, but one with the flexibility and scalability to accommodate any future changes, including the potential expansion of our business. We took a hard look at MediaPulse, and it was apparent that it was the only software solution that could give us everything we needed. Working with the team from Xytech was a pleasure from beginning to end.”

Greg Dolan, COO of Xytech, said, “Following our recent success in the Americas, Europe and the Middle East, Xytech is undertaking a significant expansion into the Asian market. The NZ Racing Board is one of the most sophisticated and influential operations in New Zealand, and they are exactly the type of operation we are looking to bring our hallmarks of innovation and service to. We were honored to work closely with them in the implementation of MediaPulse, and we look forward to continuing our outstanding relationship with this stellar group.”

About New Zealand Racing Board
The New Zealand Racing Board is the country’s peak racing organisation and operator of the country’s iconic, official racing and sports betting agency, the TAB. For every bet placed with the TAB on the gallops, trots or greyhounds, and on all sport, the TAB contributes to the sustainability, development and growth of racing and sport in New Zealand and livelihoods of hundreds of thousands of Kiwis involved in these sectors.

About Xytech
Xytech Systems Corporation(tm) is the leading global provider of facility management software for today’s media and broadcast companies. Leveraging a 25-year history of innovation and market expertise, Xytech brings unparalleled proficiency to its customers with flexible, transparent and evolutionary solutions that set the standard for successfully managing the continuous business realignments that define today’s marketplace. Xytech’s collaborative MediaPulse platform and suite of solutions enable craft workflow and asset management systems to work seamlessly with the company’s renowned planning, scheduling and financial management tools. Xytech has over 450 software deployments in more than 20 countries around the world and is headquartered in Mission Hills, California, with regional offices in New York and London.

For more information, please visit www.XytechSystems.com or call +1.818.698.4900 (US) or +44 (0)20.7903.5170 (UK).

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Media Contact:
Chris Purse, 818.908.3473
ignite strategic communications
chris@ignite.bz or mimi@ignite.bz

Sohonet Appoints Non-Executive Chairman, Chuck Parker to Steer its Global Expansion Plans


(London, UK/Santa Monica, CA) Sohonet the leading expert in connectivity and Infrastructure-as-a-Service for the media and entertainment industry, is pleased to announce the Board appointment of Chuck Parker to help guide Sohonet through it’s continuing global expansion process.

Chuck Parker is a sought-after industry thought-leader and brings a wealth of media and technology experience to the Sohonet Board. He spent 15 years at Technicolor where he enjoyed a variety of roles, including: Chief Commercial Officer; President of Technicolor’s Digital Division; EVP & Managing Director of Technicolor’s International Home Entertainment division and CIO. Parker is currently the Chief Revenue Officer of Unicorn Media and is the Chairman of the 2nd Screen Society.

Dave Scammell, CEO, Sohonet said: “This is a very exciting time for Sohonet. We are significantly extending our expertise beyond our renowned Sohonet Media Network to include a range of specialist, media-aware Infrastructure-as-a-Service offerings, and Chuck Parker is the ideal person to keep us on track to achieve our ambitious objectives. Chuck is highly regarded as an innovative and particularly engaging industry leader and we are truly delighted to have him on board to help us take full advantage of increasing global demand for our solutions and services.”

Sohonet recently launched the first dedicated storage service for the media and entertainment industry, the Sohonet Media Storage. The company also announced the expansion of its Sohonet Media Network to Singapore – an ideal launch point for Sohonet to extend into greater Asia.

“Sohonet is a highly ambitious company at the leading edge of change and is perfectly positioned to capitalize on the media industry’s continuing demand for better, more secure solutions to manage its valuable and ever-increasing digital assets. The company is the recognized global leader in network services for the media and entertainment industry with its renowned Sohonet Media Network. Sohonet has listened very carefully to its customers to develop a range of flexible, cost-effective services that will effectively help media companies meet the many challenges of a demanding digital world and I look forward to working with the board to significantly increase Sohonet’s footprint on the global stage,” said Parker.

About Sohonet - www.sohonet.com
Sohonet is a leading global expert in connectivity and data management services for the media and entertainment industry. Fully independent, with over 15 years media expertise, Sohonet offers a range of connectivity, data management, storage and compute solutions that enable clients to manage store and transfer valuable and critical content quickly, securely and effectively – all backed up by unrivalled technical support. Our Sohonet Media Network is the largest and most established private, high-performance network for the media industry connecting the leading studios, production and post-production facilities across the globe.

Sohonet continues to forge strong partnerships within the broadcast and film industry, supporting organizations such as the British Film Institute (BFI), SIGGRAPH, VES Awards and the Director’s Guild Trust and Director’s Guild of Great Britain. Its QC Solution plays an integral part in the complicated submission process for both the VES Awards and SIGGRAPH Awards for the past four years.

# # #

U.S. Media Contacts:
ignite strategic communications
818.980.3473
Chris Purse / chris@ignite.bz
Lisa Muldowney / lisa@ignite.bz

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Testronic Unveils New Brand Identity


(Burbank, CA/London, UK) Testronic, the global leader in quality assurance services for film and television, games, hardware, and software, today revealed its new brand identity. The new look provides a complete overhaul of the company brand and positively promotes the services that Testronic supplies and industries that it serves.

Last year was a record year for Testronic, and this year is expected to be even better. The new brand has been created to communicate the quality and integrity of the company’s business lines and services, in order to support further growth. The logo is simpler than the old identity, but creates more impact with a distinctive emblem and a bold use of color. The emblem is formed by color coded ticks, each representing one of the four Testronic business lines. The company has for a long time internally referred to Games, Film & TV, Digital TV and Software, but now this will also form part of the external communication message to Testronic customers.

The supporting tagline, ‘Our assurance is your guarantee,’ is more than a simple statement; it is a positive commitment to the customer. It is also a promise of quality. Testronic has an impeccable customer retention record and therefore the bold statement is not without merit.

Mike McGarvey, Testronic CEO, commented, “This is an exciting time in Testronic’s history. We are restructuring for further growth, and the new brand development is an important part of this. It will allow us to clearly communicate the range of services that Testronic offers and assist internal communication across our business lines.”

About Testronic
Testronic’s high standards have been protecting clients and safeguarding the consumer experience since 1998. As the leading global provider of quality assurance, compliance, and localisation services for a notable array of industries; including media, entertainment, games, education, e-commerce and consumer electronics, Testronic ensures efficient and secure delivery of the highest quality consumer deliverables. Based in Burbank, CA; London, UK; Diepenbeek, Belgium; Warsaw, Poland; and Tokyo, Japan, Testronic offers an unparalleled history of next-generation innovation and service excellence across the entire digital media industry. For further information, visit www.testroniclabs.com.

# # #

Media Contact:
Chris Purse, +1.818.980.3473
ignite strategic communications
chris@ignite.bz or mimi@ignite.bz

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