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Archive by Mario Almonte

Christie MicroTiles “Speak” As Creative Medium At Perimeter Institute

World-class technology converges with world-class facilities at the are visually communicating a range of scientific research, training and outreach messages for a variety of audiences – including some of the world’s brightest minds. Located in the lobby, itself a mix of angles and multiple perspectives, the Christie MicroTiles array is assembled as an irregular hexagon, creating a dynamic media wall to welcome and inform all visitors.

“The video wall’s shape is arranged in a ‘V’ with a narrow base of three MicroTiles wide and works its way up to eight wide at the top of the array,” said Randy Pagnan, President, RP Visual Solutions (RPV). “Any MicroTiles array greater than five tiles high benefit greatly from a consolidated back frame, which is what RPV constructed; our adjustability and capability to align each MicroTile guarantees the tight seams of the video wall. MicroTiles allow the flexibility to provide that ‘architectural’ look Perimeter was seeking to achieve.”

The scale, diversity, and modular design of Christie MicroTiles in architectural spaces allow a building’s design and the organization occupying it to ‘speak’ with the Christie MicroTiles as the creative medium.

“The wall’s design is a fusion of messaging, mission and architecture – and it all came together because of the Christie MicroTiles technology,” said John Matlock, Director of External Relations and Public Affairs at Perimeter Institute. “The flexibility of MicroTiles allowed for the whole space to come together in a very exciting way. The unique shape of the media wall – including a functioning passageway – is in line with the architect’s vision of the main entrance to Perimeter Institute.”

Matlock explained that Perimeter’s small in-house graphics and audiovisual team needed a visual display technology that would enable them to manipulate and update zones, backgrounds and the overall display with ease. With the use of vibrant color, the MicroTiles’ digital canvas enables the Institute’s graphic artist to create, import, and display high-resolution and highly detailed scientific animations to help share abstract concepts in theoretical physics. In addition, the MicroTiles display will share daily news about the many research, training and outreach activities taking place throughout the facility.

“In the past we had plasma displays to impart basic information – times, dates, names. However, in expanding the research center, the Christie MicroTiles’ high-resolution capabilities, color and clarity really took us to that next level where we could bring information to life in all new ways, including the display of highly detailed scientific images and computer-generated animations,” Matlock continued.

“Many different communities – researchers, trainees, students, teachers, members of the public and even our many stakeholders – pass by and speak in overwhelmingly positive tones about the media wall. The Christie MicroTiles provide a ‘wow’ factor when we share information about Perimeter’s purposes and other messaging. I think we are in an ideal position with Christie MicroTiles to keep the communications as fresh, impactful and awe-inspiring as the Stephen Hawking Centre itself.”

“Christie MicroTiles allow for the creativity of architects to realize their vision and do things they couldn’t do only a few years ago,” Pagnan concluded.

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Christie Helps Texas Drive-Ins Light Up ‘The Big Picture’

They say everything is bigger in Texas, and with the installation of award-winning Christie® digital cinema projectors at two of the Lone Star State’s most popular drive-in theaters, they are now also the brightest. The Big Sky Drive-In in Midland and the Stars and Stripes in Lubbock, both featuring outdoor screens up to 90 ft wide, now offer a superior movie viewing experience thanks to Christie’s DLP Cinema® projectors, which are recognized as the brightest and most powerful in the industry.

“Drive-in theaters have always been a romantic business venture that faced many technical challenges,” noted Craig Sholder, vice president, Entertainment Solutions at Christie. “The limited amount of light that can be projected on the screen from even the most powerful film projectors is not always sufficient to compete with the ambient light of the outdoors. This has often seriously affected the quality of the projected image and undermined the movie-viewing experience for many patrons. Christie projectors are ideally suited for the outdoor environment where ease of operation – especially to focus and scale images – and high brightness levels are critical.”

Thinking Big
As a major sponsor of the 12th annual convention for the United Drive-In Theatre Owners Association (UDITOA), February 6 – 9, in Kissimmee, Florida, Christie is partnering with dealers such as Sonic Equipment Company to help lead America’s drive-in theaters into the digital age. Backed by more than 80 years in the exhibition industry, Christie is offering complete, turn-key solutions that include design, consultation, installation and support services. As well, Christie can provide interested customers with 24/7 support and maintenance through its Network Operations Center (NOC), located in Cypress, California.

Among the first drive-ins in the country to “see the light” of digital technology were the
Stars & Stripes and the Big Sky drive-ins – the first multi-screen drive-ins in the country. Christie projectors, rated at 30,000 ANSI lumens of brightness, covered their entire screen surfaces with the sharpest digital images ever seen in a drive-in theater.

A Big Improvement at The Big Sky
Big Sky owner Sam Kirkland opened in October 2005 with two screens, both using 35mm projectors. He added a third screen in 2007. Two of Big Sky’s three screens are 45 ft by 90ft, with parking spaces for 436 cars and 382 cars; the third screen, at 35 ft by 70 ft, can handle 198 cars. The conversion to Christie digital projectors was done by Sonic Equipment Company, of Iola, Kansas.

“When a drive-in goes to digital movies, it’s a big difference from film, and audiences see the difference immediately,” said Sam Kirkland, owner of The Big Sky. “Our Christie projector gives us a gorgeous picture and our customers love it!”

Lamont Furlow, the 60-year old general manager of Big Sky, whose parents managed a local drive-in theater, recalled that he was virtually born into the movie theater business.

“Directly or indirectly, I’ve been in the exhibition business all my life, and have a special passion for the drive-in,” he said. “I’m not real computer literate, but when we had some initial challenges the first week, we called our Christie representative and he talked us through the situation right over the phone. The show started on time and the entire system has worked beautifully every since!”

Most importantly, Furlow noted, “Now that we’re digital, lighting the screen is no longer an issue. Our patrons enjoy even the darkest scenes in a movie.”

In the past, Big Sky also had serious problems getting the picture focused when running 35mm projectors. “With Christie digital projectors, it’s now in perfect focus,” he said. “My immediate reaction when we showed our first movie in digital was, ‘That can’t be my screen!”

He added: “We couldn’t be more pleased with our new Christie projectors.”

A Bright Idea at the Stars & Stripes
Ryan Smith had fond childhood memories of working in his grandparents’ indoor theater, as well as nights spent at the local drive-in. In 2003, at the age of 24, he opened the Stars & Stripes Drive-In Theatre with two screens and two used 35mm projectors, assisted by his parents.

Today, with two screens that measured 35 ft by 70 ft, and one measuring 45 ft by 90ft, the earliest lesson he learned about drive-in theaters, said Smith, was that, “you just can’t get enough light on those big screens.”

Smith selected Christie projectors, financing the cost of the digital conversion himself. Sonic Equipment Company of Iola, Kansas, supervised the installation and helped to train Smith and his staff.

The impact was instantaneous. According to Smith, in the first week they opened, “People noticed that something was different. They realized the picture was brighter. And I was thrilled to provide my customers with ‘indoor-movie’ picture quality.”

Smith is now eager to explore the expansion of his business with new kinds of content, such as sporting events, concerts, and cultural performances. “We were always constrained by film,” he said. “With digital, there are no limitations. We are very pleased with our Christie projectors.”

“Our customers have all praised the outstanding image quality of Christie digital projectors and we love their ease of use, and their low cost of operation,” said Steve Zimmerman, director of business development at Sonic. “As a Christie certified partner, we look forward to helping America’s drive-ins enter the digital age and bring a new level of entertainment to the next generation of moviegoers and beyond.”

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Christie and Partners Lead America’s Drive-In Theaters Into the Digital Age

As part of its national initiative to usher America’s drive-in theaters into the digital age, Christie is a sponsor of the 12th annual convention for the United Drive-In Theatre Owners Association (UDITOA), February 6 – 9, in Kissimmee, Florida, and has partnered with leading dealers across the United States to bring the benefits of digital cinema technology to a sector characterized by traditional 35mm projection.

“No single institution in American cinema history offers the sense of nostalgia, romance and freedom that drive-in theaters convey,” said Craig Sholder, vice president of Christie’s Entertainment Solutions. “With more than 80 years serving the exhibition community, Christie understands first-hand the challenges of running drive-ins and we are eager to bring them into the modern age, preserving this important legacy of cinema history.”

Christie offers the world’s best-selling and most powerful digital projection system, the Christie Solaria™ Series of 2D and 3D projectors, to light up the largest drive-in screens under the most challenging twilight conditions. In the southern and Midwest states specifically, Christie has joined forces with two of the country’s most renowned dealers – Sonic Equipment Company and Entertainment Supply and Technologies (ES&T) – to offer complete, single-source digital cinema solutions. Design, consultation, installation, and ongoing support are available from Christie and its partners. As well, Christie’s Network Operating Center (NOC) can provide 24/7 technical support and ongoing maintenance.

A Storied Past and Confident Future
At the height of their popularity in the 1950s, more than 4,000 drive-in theaters covered the American landscape. Changing movie viewing habits saw their numbers dwindle, but there are now exciting signs that they’re making a comeback, according to UDITOA. The association notes that drive-in theaters not only remain a time honored American institution, but in a battered economy, they still offer one of the best values for family entertainment.

With moviegoers seeking to recapture the magical memories of their youth, digital technology represents for drive-ins a distinctive competitive edge against the “hard tops” (indoor theaters) by offering alternative content such as major sporting events, musical and other cultural performances, in a unique outdoor environment, under the stars. The installation of powerful Christie DLP Cinema projectors allows audiences to experience the brightest and sharpest images on these big outdoor screens at the lowest cost of operation, eclipsing traditional 35mm film projection.

Florida Exhibitor Seizes the Opportunity
For more than 60 years, the Silver Moon Drive-In Theatre has been a landmark in central Florida, where it was the first of its kind to open in Lakeland. Today, the Silver Moon continues to operate successfully, offering a double feature of first-run movies on two screens. “We are the last drive-in theater in Polk County, but we are here to stay,” said owner Harold T. Spears.

Entertainment Supply and Technologies, LLC (ES&T), a full service cinema industry dealer and certified Christie partner from box office to projection booth “and everything in between,” recently completed the digitization of Silver Moon. ES&T chose the Solaria Series Christie CP2230 digital projectors as the most effective for lighting up the two massive screens of 55’ and 70’.

“Audiences have remarked how much brighter and sharper the images on the screen are now,” said Bruce Schneiter, vice-president, Technical Services, at ES&T. “Christie was our first choice, because they have always provided top-level products and service, and they stand behind everything they offer. They are unparalleled for their technical expertise and industry experience.”

Missouri Leads the Charge at B&B Moberly Five and Drive
Recognized by the National Association of Theater Owners (NATO) as one of the oldest family-owned circuits in the Midwest, B&B Theatres have seen the coming of sound, color, widescreen, digital, 3D and countless other advances in stereo sound and projection technologies. Currently, B&B Theatres operate in towns of all sizes, opening multiplex theaters in many of the same places that once housed their old-time, single-screen and twin theaters. When B&B Theatres decided to replace its two aging downtown movie houses in Moberly, Missouri with a new, multi-million-dollar multiplex, they built on their drive-in theater lot – vacant since 1985 – and put the drive-in screen back to work as well. The new theater complex, opened in 1997, is called the Moberly Five and Drive.

Sonic Equipment Company, a Kansas-based digital cinema integrator and certified Christie partner, installed a Christie CP2230 DLP Cinema projector with a 4,500 watt bulb for the drive-in’s large, 64’-wide screen. According to Dan VanOrden, circuit general manager of B&B Theatres, “I was extremely impressed with the results. The audience, too, absolutely loved the bright new look. The drive-in is so bright now that Highway 63 is lit up in front of it!”

VanOrden noted that the conversion to digital gave Moberly many more options for alternative content, as well. “We’ve been able to run DVD’s of classic movies, for example, and they actually look much better on that huge screen than their old 35mm prints did.”

Sonic had previously installed Christie digital projectors in six drive-in screens in Texas, including the Stars and Stripes in Lubbock, as well as the Big Sky in Midland.

“Speaking for The Big Sky, our Christie Solaria projector gives us a gorgeous picture and our customers love it!” said Sam Kirkland, owner of The Big Sky. “When a drive-in goes to digital movies, it’s a big difference from film, and people see that difference immediately. The quality at drive-in theaters using Christie projectors is as good as the indoor theaters now.”

Steve Zimmerman, director of business development at Sonic, agreed. “Both Sonic and the theater owners at these locations in Texas were extremely impressed with the end result, allowing us to confidently recommend Christie to B&B Theatres.”

“Christie is committed to ensuring that America’s drive-ins remain competitive for generations to come by providing them with the dazzling images of digital cinema and the expanded revenue streams of alternative content. As we have been for more than 80 years, we are here for the long term to support them with superior customer service,” said Sholder. “Along with exceptional partners such as Sonic and ES&T, we want movie goers everywhere to rediscover the pleasure of watching the big screen under ‘the big sky.’”

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Christie JumpStart Software Solution Launches At ISE 2012

Christie today announced the official launch of its Christie JumpStart content management solution at the Integrated Systems Europe (ISE) show in Amsterdam. JumpStart makes it easy to put stunning, high resolution content onto a multi-display or tiled digital canvas.

Christie JumpStart targets architectural markets including museums, universities, stadiums, corporate offices and retail stores needing high resolution, reliable content playback across large video walls. Rental stagers will also benefit from JumpStart’s speed and ease of setup, and support for unique display configurations.

“Christie is leading the way in developing simple, user-friendly solutions for integrated, large-format, digital displays,” said Richard Heslett, senior product manager, Business Products, Christie. “Christie JumpStart can be used with any digital display that has up to four inputs, and is the ideal companion for small and medium-sized Christie MicroTiles video walls – giving customers the ability to get the most out of their MicroTiles displays.”

Combining user-friendly JumpStart software with reliable HP hardware, Christie JumpStart enables users to position and play back a wide range of content including video, graphics, applications, Blu-ray and DVD movies, remote video sources, color swatches and text.

When used with Christie MicroTiles, Christie JumpStart communicates directly with the master External Control Unit (ECU), automatically picking the best resolution for the MicroTiles canvas, regardless of shape or cabling layout, and showing the location of every tile so that snapping content into position is a breeze.

Benefits of Christie JumpStart:

* Multi-windowing capabilities including video files, applications and text

* Seamless integration with Christie MicroTiles, automatically optimizing resolution of the Christie MicroTiles display

* Supports non-standard resolutions and independent resolutions

* Simple user interface allows for quick changes and intuitive user controls

* Integrated solution with single PC/software bundle means no additional hardware and no ongoing software costs or licenses

* Positioning and playback of content can be accomplished by seasoned designers and less technical users

* Plays media locally so no external source PCs or movie players are required

* Scheduling of playlists within each content window (scheduling by date is not supported)

Christie JumpStart is now shipping with a three-year warranty and the hardware bundle is backed by HP, providing peace of mind.

Winner of 18 industry awards since debuting in November 2009, Christie MicroTiles are installed throughout the world including Seoul’s Incheon International Airport, the NASCAR Hall of Fame, London Stock Exchange and Deutsche Bank’s Asia Pacific headquarters in Hong Kong.

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Christie’s Stunning Digital Signage Display Captivates Visitors at IDS 2012

Christie sets up StripTease visual display at Entrance to Toronto’s Interior Design Show

Christie® will demonstrate its powerful digital visual display capabilities that are transforming the architectural/design, retail, and corporate branding display industries at Canada’s largest contemporary design fair, the Interior Design Show (IDS), January 26 to 29, at the Metro Convention Centre in Toronto. The multi-faceted entrance installation, “StripTease”, designed by RAW Design, will feature the latest in projection and an ingenious, two-sided Christie® MicroTiles® configuration with interactive capabilities provided by GestureTek® and Acid Technologies, for creating a blend of high touch and high tech.

As an integral part of the StripTease entrance display at IDS, the two-sided Christie MicroTiles design evokes a city skyline with 50 Christie MicroTiles and two external control units (ECUs) that drive the interactive content, camera-enabled, gesture-recognition technology from GestureTek, with content developed by Acid Integrations. The projection element consists of 1,300 individual strips of felt that create the 52-foot-by-19-foot “screen” with front-projection using two Christie Roadster S+22K-J 3-chip DLP® digital projectors capable of delivering brightness levels of 20,000 ANSI lumens. Show visitors will experience a live video camera feed of themselves interacting with the content on the Christie MicroTiles. Conceived by Canadian architectural firm RAW Design, it is the first installation of its kind at IDS that integrates visually dynamic content with interactively playful technologies.

“RAW is delighted to be working with Christie using their projection solutions to add an additional layer of enjoyment onto our StripTease felt installation. The incorporation of an interactive component using their MicroTiles adds a particular richness to the experience, with its potential for rotating through digital art across an expansive and malleable canvas,” said Roland Rom Colthoff, principal architect and partner at Raw Design. “We particularly like the fact that the shape of the images on the MicroTiles are not limited to simple rectangles but can take on complex shapes to suit the designer’s vision.”

Coltholff added: “MicroTiles are interesting because they allow for changeable images that can be manipulated individually or in any combination without having to fit discreetly into a screen or one frame. We look forward to engaging visitors by the playful interplay between the projected images and the MicroTiles.”

“The old saying, ‘you don’t get a second chance to make a first impression,’ has never been truer than at IDS,” said Shauna Levy, Vice President of MMPI Canada and Director of the Interior Design Show and IDS Week. “A signage concept must meet the highest standards of innovation and art to dazzle and amaze design professionals, savvy consumers, and media converging at the show. In StripTease, Raw Design, with Christie and other partners, have created a visually compelling installation that fully delivers the ‘wow’ factor and effectively sets the tone for the astounding range of innovative displays to be found inside.”

At IDS, Christie is introducing its Christie MicroTiles technology to the Canadian design community – the architects and designers who imagine solutions to achieve almost any design element installed in virtually any indoor space – whether it be a museum, a condo building or corporate lobby, a fashion show, or retail display. Christie MicroTiles offer spectacular color and image quality, modular flexibility and maximum creativity. They are also a green solution – RoHS compliant, an important consideration when many of today’s builds require LEED certification.

Many of Christie’s award-winning turnkey signage solutions are also 2012 Apex Award Finalists, for Digital Signage Expo 2012 in March. They are found in diverse venues such as Calgary’s Telus Spark, The New Science Centre, Fresh® beauty stores, the London Stock Exchange, the HP Pavilion at San Jose, and Milan Design Week, where Christie partnered with BlackBerry® PlayBook™ to help British lighting and furniture company Tom Dixon realize its highly praised Multiplex exhibition last year.

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Christie MicroTiles Enhance Wow Factor at SAS

SAS has selected and installed 197 Christie MicroTiles comprising five walls, four Christie projectors and four Christie Spyder X20 video processors at its worldwide headquarters in Cary, North Carolina. SAS, the largest independent vendor in the business intelligence market, provides business analytics, data management and IT management software and services to the financial services, government, retail, energy, life sciences, manufacturing and numerous other industries.

“In designing our new state-of-the-art executive briefing center, SAS was creating a technology and functional showpiece,” said Woody Weaver, SAS senior manager of engineering and operations.

“MicroTiles, with their 1 mm bezel between each tile, provide a virtually seamless wall with the flexibility to build almost any configuration. Our building is platinum LEED (Leadership in Energy and Environmental Design) certified and MicroTiles met our requirements as a green solution with their low power consumption and no consumables.”

“You see the LEED Wall (4 Christie MicroTiles wide by 2 Christie MicroTiles high) as soon as you enter the building,” continued Weaver, “along with a second, smaller video wall nearby (5 MicroTiles wide by 4 MicroTiles high). The showcase display is the 40-foot long Welcome Wall (28 MicroTiles wide by 4 MicroTiles high), which becomes the backdrop for our registration area. We also have the Future Wall (12 MicroTiles wide by 3 MicroTiles high) displaying current and upcoming events.”

Located on the sixth floor, the executive wing’s Executive Wall features a 7 MicroTiles wide by 3 MicroTiles high array displaying computer models, cable television content and digital signage.
“We often send content from our auditoriums and meeting rooms to the Executive Wall, so others can watch the presentations,” added Weaver. “Even with a skylight overhead, the MicroTiles still look good. Next, we’re implementing a touchscreen application using infrared sensors.”

Christie Spyder and Christie MicroTiles – The Ideal Combination

Two Christie Spyder X20 video processors manage and control the content fed to the Christie MicroTiles.

“We can transform our lobby into a technology showcase and use the Welcome Wall in conjunction with our Spyders for our conference registration areas,” said Ken Weaver, senior IT manager, SAS. “For example, for an education conference here our graphics team designed a themed background for the wall, to which we added letter logos to facilitate the registration process. We often repurpose one wall several different ways just by changing up the display content.”

Four Christie Projectors and Two Additional Christie Spyders

Two additional Christie Spyders deliver top-notch content in the center’s two auditoriums. Both spaces feature two rear-projected Christie HD10-M projectors with a Christie Spyder X20 blending the content onto impressive 30-foot wide by 10-foot high screens. Two Christie HD6K-M projectors in each auditorium present content for two smaller, flanking screens.

“We chose Christie because it is good product. The MicroTiles have been very reliable,” Woody Weaver concluded. “The MicroTiles run 12 hours a day, six days a week and definitely provide that ‘wow’ factor for our clients when they walk into the building.”

Integrator AVI-SPL was pleased to install MicroTiles at the high-tech firm after becoming very familiar with the technology on other installations. Will Parry, senior vice president, special projects groups at AVI-SPL said, “We were happy to use the MicroTiles again after several large installations. We’ve had great success with them in the past, and highly recommend them to our clients.”

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Christie Digital Signage Solutions Augment Retail Sales and Deliver Corporate Brand Messages

Christie®, a global visual technology company, will showcase its broad range of industry-leading digital signage solutions, which include designing, building, deploying and on-going monitoring services for the retail market, January 16 –17, at the National Retail Federation’s BIG show.

On Display at NRF, Christie Booth #667:
The Christie displays at NRF include a 2 wide by 6 tall (32 inches wide by 72 inches tall) Christie® MicroTiles® shopping station with touch interactivity, 11 additional Christie MicroTiles in a unique and engaging configuration, and two stacked 55-inch high-definition Christie FHD551-X HD LCD flat panels.

Interactive Virtual Shelf™ Displayed on Brilliant Christie MicroTiles:
Last year, NRF 2011 attendees previewed an exclusive sneak preview of the Virtual Shelf™ interactive concept display with mobile applications, designed by Arsenal Media, in collaboration with Christie. In 2012, the concept truly comes to life.

This stylish digital destination combines the award-winning Christie MicroTiles with a gesture-interactive shopping platform, mobile features, QR code promotions, lounge soundtrack, and ambient print design. Attendees will instantly see the benefits of this client-focused application that not only showcases up-sell and cross-sell opportunities based on fashion style or client persona, but gives consumers full control over their shopping experience by providing product category, model and color choices. The Virtual Shelf is unique in that its features are adaptable to each retailer’s brand, merchandising strategy and décor.

“The Virtual Shelf is a smart and stylish new breed of interactive shopping destinations. I believe it answers today’s consumer expectations regarding their in-store experiences while providing innovative merchandising opportunities for retailers. It utilizes a minimal amount of space without diminishing the impact of the sales experience and access to full inventory,” said Denys Lavigne, president of Arsenal Media.

Engage Clients from the Get-go With Corporate Lobby Digital Displays:
A Christie MicroTiles display demonstrates how Christie’s corporate lobby was renovated using this technology and booth visitors can inquire about how The Nielsen Company and others trust Christie to design, build, deploy and monitor corporate lobbies. Christie MicroTiles are modular, digital display tiles that interlock with one another like building blocks, creating a near-seamless display.

Christie as Guardian of Your Digital Networks:
Attendees learn how Christie teams with dealer networks to offer custom display solutions and support – including designing, building, deploying and monitoring displays through Christie’s state-of-the-art North American Network Operations Center where experienced technicians monitor and protect customers’ digital investments 24/7/365.

Via video clips and images displayed on two stacked 55-inch Christie FHD551-X HD LCD flat panels, attendees will also discover how Sun Life Financial (sponsor of IRIS by Cirque du Soleil® at the Kodak Theatre in Hollywood), Fresh® (a Louis Vuitton subsidiary) and Rave Motion Pictures use Christie’s digital signage solutions and services.

“Christie has been in the visual technology business for more than 80 years, so we understand what retailers, architects and brand managers need to compete,” said Sean James, Christie’s vice president of managed services. “As guardian of digital signage networks, we offer specialty installations from design through deployment and into post-deployment monitoring and maintenance. We provide retailers the end-to-end solutions they need to increase their level of interactivity with customers, and to help them stand apart in a competitive world.”

Christie offers fully customizable, one-stop shopping from digital signage and services to additional products and accessories such as mounting brackets, frame and pedestal structural supports, Christie Vista Spyder and Christie Spyder X20 multi-image video processors, plus, a complete range of TVC controllers and media servers.

Christie Provides TELUS Spark, The New Science Centre, With Complete Visual Solutions


TELUS Spark, The New Science Centre, is welcoming visitors with the help of 48 Christie MicroTiles and an assortment of Christie projectors. The center opened October 29, 2011 in Calgary, Alberta for people of all ages and abilities to explore and discover science, technology and art in new ways.

The two-story tall atrium houses an 8 unit wide by 6 unit high Christie MicroTiles array set between the Feature Gallery and the gift store.

Christie MicroTiles are modular digital display tiles that can be stacked and clustered like building blocks to create display walls of any shape or scale. They are also “self-aware” – meaning that the sensors built into the MicroTiles automatically complete time-consuming and costly color calibration needed to keep conventional video walls looking uniform.

“The Atrium is where we have a space for discovery leaders and hosts to deliver presentations and for informing people about what is happening at the center,” said Dennis Cheng, audio video manager, TELUS Spark. “There is a very large picture window on the south side of the atrium that lets in a lot of sunlight. In fact, it lights up the entire atrium. We needed a technology to overcome that issue and the Christie MicroTiles came in as the solution. The MicroTiles are LED-based and were the only product bright enough to overcome that large amount of ambient light.”

“Looking down from the second floor of the atrium, the MicroTiles display still looks great,” added Barry Crean, vice president, Operations. “People look down at the display from any angle and are quite impressed by what they see. The MicroTiles look terrific.”

A second wall, comprising 22 Christie MicroTiles, slated for installation this year, will act as a donor wall to recognize large-scale donations.

Ten Christie Projectors Complete the Solution

Cheng explained that as a new building, TELUS Spark is poised to attract a wide variety of special events and the Atrium is the perfect place to stage these opportunities.

“Again, because of the ambient light on the south end of the atrium, we needed a projector to overcome the light challenges. The Christie Roadie HD+35K was the best option,” said Cheng. “The Roadie projects 100 feet away onto a 30-foot by 16-foot screen that is suspended from a movable truss over 30 feet above the atrium floor.”

The center also has seven Christie DWU670-E 1-chip DLP® projectors with four dedicated to the Open Studio gallery. Catering to youth, the Open Studio allows participants to digitally paint with light or compose a symphony with color. The finished artwork or composition is then projected onto one of four screens.

Of the remaining three projectors, one is in the Being Human gallery and the other two are on mobile carts, used throughout the science center.

Christie DWU670-E 1-chip DLP® projectors provide exceptional brightness (6000 ANSI lumens / 6500 center lumens) and image quality with native WUXGA (1920 x 1200) resolution.

“We really like the look and performance of these single-chip projectors,” added Cheng. “They work exceptionally well and were the ideal wide-screen choice for our needs.”

A Christie DS+750 1-chip DLP® projector is used at the Shadow Rock exhibit in the Open Studio gallery. Offering an exceptional balance between high brightness and superior color and reliability for 24/7 applications, the Christie DS+750 digital projector delivers 7500 ANSI lumens at SXGA+ (1400 x 1050) resolution.

“The final Christie projector we have is the Christie CP2220, located in our 164-seat Presentation Theatre,” Crean continued. “We wanted a quality space where we could do flat image 3D and the Christie CP2220 is exactly what we needed.”

Designed for ease of use and maximum reliability with the majority of screens in commercial exhibitions, the Christie CP2220 digital cinema projector is an all-in-one digital cinema projector solution and the brightest, highest performance projector with the lowest operating costs in its class.

“We had a walkthrough with some technology experts and they recognized that by choosing Christie projectors, we had chosen high quality and cutting edge technology. Once we decided on Christie, everything – including delivery of the products – happened very quickly,” Crean concluded.

“We worked closely with Geoff Chick (Central and Western Regional Sales Manager, Canada) and Dave Muscat (Senior Director of Sales, Canada) – who were very responsive throughout the process. Having great products means we have the potential to achieve great things with our exhibits.”

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Christie MicroTiles: A Site To Behold At Northern Kentucky University College of Informatics


Christie display technology is at the forefront of Northern Kentucky University’s (NKU) College of Informatics with a striking Christie MicroTiles array, four Christie projectors, and two Christie Spyder X20-1608 image processors managing and controlling the content.
Located in the Digitorium of Griffin Hall – the university’s first LEED-certified building – the 19 wide by 15 high Christie MicroTiles (25 feet wide by 15 feet high) array is drawing rave reviews for its bright, vivid colors and its flexibility in displaying images, videos and graphics.

The 120-seat Digitorium hosts virtual performances, simulations, collaborative gaming, workflow modeling and 3D visualization, all fed to the Christie MicroTiles by the Spyders.

“This project had a strict deadline and it wasn’t an option to miss the opening date of Griffin Hall,” said Kevin Collins, executive vice president and chief operating officer, Diversified Systems, project integrator. “The timeline for installation from paper to completion on this entire project was just six months but integration went smoothly. In fact, it went up just like 1-2-3 and was a textbook integration. The MicroTiles definitely have a very high cool factor.”

“The number of sources we feed into the tiles from the Spyders is huge,” added Shawn Samii, project manager, Diversified Systems. “The MicroTiles receive several feeds including streaming video, HDMI out of a laptop, display footage out of a laptop, AV, cable TV feed, PC graphics, static images, and broadcast STI feeds.”

“In the Digitorium, we have eight opera boxes (four on each side) with computers in each one, which get tied back into the MicroTiles wall – so we can do live interaction,” said Chris Strobel, associate professor of electronic media and broadcasting, NKU. “We anticipate hosting ‘cyber defense’ competitions in the Digitorium, where each team will be stationed in an opera box defending their own computer network from cyber attack.

“We may also participate in various types of “capture the flag” cyberwarfare competitions in that space (which involve both defense and offense). In both cases the ‘BigWall’ functions as high-resolution dashboard/scoreboard that allows the audience on the main floor to track the highly multi-facetted real-time status of the competition.”

“Everybody who has looked at the MicroTiles wall is in utter disbelief,” concluded Samii. “The wall is truly a sight to behold.”

“When we show student projects such as films and animations on the MicroTiles, there is definitely a ‘wow-factor’ that you wouldn’t get with other technology,” concluded Strobel.

Serving as the main Digitorium projector is one Christie HD6K-M with three Christie LW650 projectors located outside the auditorium.

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Christie Surpasses 26,000 Digital Cinema Projector Milestone

Christie announced that it has shipped and installed more than 26,000 digital cinema projectors worldwide, led by the firm’s DCI-compliant Christie Solaria™ Series 2K and 4K projectors, from the popular Christie CP2220 and Christie CP2230 workhorses to the CP4220 and CP4230 thoroughbreds.

Christie’s news follows on Texas Instruments Incorporated (TI) (NYSE: TXN) announcement today that in the 12-month period between December 1, 2010 and November 30, 2011, the number of DLP Cinema® screens worldwide grew to a total of 51,620 for an increase of 84 percent. As part of TI’s announcement, coincident with the Cine Asia 2011 conference in Hong Kong, TI awarded a commemorative plaque to Christie customer, United Circuit Cinemas, Shanghai Film Group.

“The versatility and convenience of our one-stop shopping approach based on our deep understanding of exhibitor needs has won us new customers across the globe. Christie continues to be the exhibitors’ choice for financing options like our innovative Virtual Print Fee (VPF) program in North America, leading edge-hardware and software and unparalleled support from Christie’s Managed Services,” said Jack Kline, president and chief operating officer, Christie Digital Systems USA, Inc.

“All of this enables exhibitors to deliver a filmmaker’s vision today in 2D, 3D, 4K and future-proofs their investments for 3D High Frame Rate (HFR) projection quality, depending upon the movie’s format and our clients’ budgets and audience expectations,” added Kline. “Combined with display support for 2D, 3D, 4K and 3D High Frame Rate (HFR) projection, exhibitors can choose between formats to suit their budgets and audience expectations and deliver a filmmaker’s vision or broadcast content the way it was intended while future-proofing their investments.”

Contributing to the total were projectors shipped to a score of exhibitors across the globe in November 2011, including units bound for Canada, Costa Rica, China, France, Japan, Mexico, Poland and the United States.

Not Resting on Success
Since 1999, Christie has been the dominant leader and expert in digital cinema projection. More than 12 years ago, Christie introduced the world’s first digital cinema projector, the Christie DCP-H, followed by the Christie CP2000 series and, most recently, the Christie Solaria™ series for both 2K and 4K resolutions. In addition to product launches and technology firsts, Christie was selected for the first large scale digital cinema deployments in all major regions of the world, including Europe, the Americas and Asia Pacific.

In keeping with its technology leadership and reputation for innovation at the service of its customers, the Christie Solaria™ Series solutions are being continually improved and expanded upon, with recent announcements including:

• Christie’s Solaria V.2.2 software application, to include Christie Previsto™ High Frame Rate (HFR) technology, among other firmware upgrades, which will allow Christie Solaria Series 2 projectors to accept video content at frame rates as high as 48 and 60 frames per second (FPS) per eye in 3D and up to 120 FPS in 2D;

• A fully integrated media block (IMB) solution with 4K and HFR capabilities that is physically integrated into the projector, becoming an integral part of the display device, giving the Christie IMB a secure, high bandwidth connection that can manage HFR and 4K content without compromising image quality;

• The new Christie Avias-TMS™, a Theater Management System (TMS) software application that allows exhibitors to centrally manage and orchestrate all of their projection operations within a cinema multiplex – regardless of the diverse projector, servers or operating systems (OS) in use.

All Christie projectors are designed to meet Digital Cinema Initiatives (DCI) specifications. They feature a new modular architecture for improved serviceability and ease of maintenance, with up to 25 percent lower cost of operation than competing technologies.

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