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Archive by Mario Almonte

Mark Barfoot of Hyphen Appointed President of AMUG Board

Mark Barfoot, Managing Director of Hyphen™, was appointed president of the 2014-2015 board at the 26th annual Additive Manufacturing Users Group (AMUG) Conference in Tucson, Arizona (April 6-11). A Canadian, Barfoot is the first international board member to hold the president’s title for the US-based association.

“I am honored to be appointed president of the Additive Manufacturing Users Group (AMUG) board and I look forward to furthering the awareness of the only user group association dedicated to the ongoing education and training of additive manufacturing and 3D printing practitioners,” said Barfoot.

Mark Barfoot (right) and Bret Bordner

AMUG is an independent, all-volunteer association that works closely with industry professionals, OEMs and vendors to educate and advance the uses and applications of additive manufacturing technologies.

“It is exciting to serve as president of an association that brings together beginners to advanced users of additive manufacturing from all over the world. More eyes are focused on additive manufacturing and 3D printing than ever before, which is generating enthusiasm and collaboration between traditional manufacturing and additive manufacturing industries. This is a game-changing time for Hyphen, AMUG and the additive manufacturing industry as a whole,” said Barfoot.

As part of Barfoot’s accountabilities as incoming president of AMUG, he will have oversight of the board’s activities and planning in preparation for the 2015 AMUG conference taking place at the Hyatt Regency Jacksonville Riverfront in Jacksonville, Florida (April 19 – 23, 2015). The 2015 AMUG conference will offer 4 full days of hands-on training, educational classes and technical presentations from industry experts, OEMs and vendors, as well as a 2-day exhibitors’ expo, technical competition and awards banquet.

Barfoot receives DINO award
In addition to being appointed AMUG president, Barfoot was also the recipient of a Distinguished Innovator Operator (DINO) award at the 2014 AMUG conference. The award recognizes individuals for their contributions to, and years of experience within, the additive manufacturing industry.

Barfoot was instrumental in bringing additive manufacturing to Christie® and building its in-house capabilities before launching Hyphen in October 2012. He has led the Hyphen team in innovation and growth, and has contributed as a volunteer and presenter for AMUG, serving to elevate the profile of additive manufacturing across North America. As a division of Christie, Hyphen (www.hyphenservices.com) now operates as the most comprehensive rapid prototyping and environmental testing facility that is open to the public, with all services under one roof, in North America.

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Christie D4K25 Projector Wins PIPA Award

Christie®, a global audiovisual technologies company, is proud to announce that it recently received the first ever PIPA Award for the Christie D4K2560 DLP® 4K projector with TruLife™ electronics at Prolight + Sound 2014 in Frankfurt, Germany.

For the past 15 years, the Musik Media Verlag publishing house in Germany has organized the highly regarded Musikmesse International Press Award (MIPA), which honors the outstanding products for the music industry. Following the success of MIPA and to celebrate its 15th year, Musik Media decided to create the Prolight + Sound International Press Award (PIPA) for the first time. PIPA is an award that recognizes the best products in the professional audio and video industry, and is voted for by a global community of over 100 trade journalists working in the Pro-AV industry.

Nominated in the “Video / Projection Devices” category, the Christie D4K2560 with TruLife™ electronics won the award, having fended off competition from Digital Projection’s HIGHLite Laser 12K and Panasonic’s DZ12K projectors.

The award-winning Christie D4K2560 is a high-end 3-chip DLP® projector that has native 4K (4096 x 2160) resolution, offering ultra-realistic images and smoother video. In addition, the PIPA award particularly highlights the achievement of the unique Christie TruLife electronics, a breakthrough in high frame rate and high-resolution video projection. Christie TruLife enables 4K DLP® at 120Hz performance through its support of a video-processing pipeline of up to 1.2 Gigapixels per second – 10 times faster than full high-definition bandwidth – which not only benefits the Christie D4K25 and D4K35, but also permits the Christie Mirage 4K25 and Christie Mirage 4K35 to support various 3D interconnectivity formats.

Klaus Hilles, regional sales director DACH (Deutschland, Austria, Switzerland) for Christie, was presented with the award at a joint evening ceremony for the MIPA and PIPA awards at the Prolight + Sound show in Frankfurt; over 300 representatives of international manufacturers and distributors were in attendance.

Afterwards, Michael Garrido, senior product manager, Christie, commented, “It gives us great pleasure to receive this PIPA award and I would like to thank the international press for voting for our Christie D4K2560 DLP projector with TruLife electronics. It is particularly pleasing to see our products and technology being recognized in this way, especially as 4K is such a key focus for Christie.”

Christie a Premiere Sponsor of Lollipop Theater Network

Christie®, a global leader in visual display solutions, is pleased to announce its donation of digital cinema technology and installation services as a Premiere Sponsor of A Night Under the Stars, Lollipop Theater Network’s fundraising event on April 26. Installed by Christie’s Managed Services team, the Christie Solaria® Series projector and Christie Vive Audio™ immersive cinema system will provide hospital-bound children the opportunity to experience the magic of movies through the screening of 20th Century Fox’s animated hit, Rio 2. The event will be staged outdoors at the Nickelodeon Animation Studio lot in Burbank, California, and will also feature family friendly activities, food and beverages, music, and autographs from attending celebrities.

Established in 2001, Lollipop Theater Network has spent the past 12 years working to bring blockbuster movies to children confined to hospitals due to chronic illnesses or life threatening diseases. Through its collaboration with organizations such as Christie, LOLLIPOP has screened more than 290 films for hospitalized children across 18 states nationwide.

Christie CEO Jack Kline has always been impressed by the extraordinary work of Lollipop Theater Network. Inspired to take on a more active role in supporting LOLLIPOP’s cause, he recently became a member of that organization’s Board of Directors.

“Community outreach has always been important to us here at Christie, and the mission and goals of Lollipop Theater Network are not only easy to admire, but are undertakings that we are thrilled to help support,” said Kline. “Our renowned digital cinema technology will provide LOLLIPOP with the opportunity to give these children an authentic movie theater experience.”

“As a nonprofit, our organization’s success depends on the generosity of our community, and the immense support Christie has given us has been essential in bringing our vision to life for the upcoming A Night Under the Stars event,” said Evelyn Iocolano, executive director and co-founder of Lollipop Theater Network. “We have always appreciated Jack Kline and Christie’s support of our organization and we welcome Jack as a new Board member. It has been great to work with Christie’s Managed Services team, whose superior level of professionalism and technical expertise will help us achieve our ambitious goals on behalf of so many deserving children.”

To “light up” Rio 2 on the big screen, Christie is providing the Christie CP4220 projector, which delivers the brightest image and highest resolution in its class, as well as the most robust and cost-effective 4K DLP Cinema® solution. Christie will also provide the innovative Christie Vive Audio™ immersive cinema system, which unlocks the full potential of leading DCI digital cinema audio formats. The setup includes five Christie CDA5 amplifiers, a combination of subwoofers, and a variety of screen channels and surround speakers. As well, the Christie SKA-3D™ digital cinema processor, which complements Christie Vive Audio, is being provided.

Christie’s Managed Services team will supply complete technical support for this event, expertly installing the digital cinema equipment. They are skillfully compensating for many environmental challenges typical of outdoor settings to create the optimum viewing experience for the audience.

“In installing the equipment for this event, we needed to overcome a number of technical and design challenges to ensure safety and deliver vibrant and clear visuals in an unusual, outdoor environment,” said Sean James, vice president, Christie Managed Services. “From mounting and aligning the projectors to safely running power and speaker wires while protecting the equipment from the elements, this event has engaged our team throughout the installation from every angle.”

As a new member of Lollipop’s Board of Directors, Kline joined well-known entertainers such as Anne Hathaway and Billy Bush, who are also on the Board. He is hoping to install permanent equipment in Children’s Hospital of Orange County to provide a more secure and permanent screening room for the hospital’s patients. The facility is one of the many hospitals nationwide with which Lollipop Theater Network works.‬

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Christie’s Sim Roadshow in Orlando, April 30 and May 1

Christie®, which introduced the Christie Matrix StIM™, the world’s first DLP® simulation projection system with LED illumination, is taking its simulation display solutions on the road to Orlando, Florida, April 30-May 1, at the Institute for Simulation and Training at the University of Central Florida.

Christie Matrix StIM-WQ

At the Sim Roadshow, simulation and defense industry program managers, systems engineers and technical specialists who are exploring solutions to deliver a more realistic and effective training experience using simulation solutions, will get a taste of Christie’s leading display solutions engineered for real-world simulated environments.

Attendees will see demonstrations of solutions that optimize dynamic image quality, maximize uptime and work efficiently within a narrow budget. Technical experts will also be on-hand to answer questions and for one-on-one discussions.

Christie Sim Roadshow products and solutions include:

Matrix StIM dual input projection capability – experience dynamic image quality with 120Hz operation
AutoCal™ – understand the effects of Christie’s automatic calibration solution to increasing productivity
MotoBlend™ – see how seamless blends are optimized for night training applications
Deployable immersive training simulator – test Christie’s turnkey system designed for cost-constrained applications such as UAV operator, vehicle and part-task training
65 inch large-format touch LCD displays – for part-task training or interactive review
Christie Brio – discover a multi-site and collaboration solution which allows users to virtually meet, share information and collaborate effortlessly from any geographic location.

There is no charge to attend, but registration is required by April 29 for the April 30 show. Walk-ins are welcome on May 1.

Powerful Christie Projectors Drive Idaho Power’s Unique Hybrid Control Room Wall

Christie® projection technology is an integral part of a groundbreaking hybrid display wall solution for Idaho Power’s new control room that is helping the electric utility serve its half-million customers with a more efficient, more informative, and more reliable monitoring system. The SA2™ patent-pending solution designed by Primate Technologies, Inc. overlays dynamic projected content from a series of Christie DS+6K-M SXGA 3-chip DLP® projectors onto a digital-based modular tile mapboard from Monitor Mapboard Systems. The unique combination allows abnormal conditions to be projected and lit upon the screen, making it easier to see situations such as an open breaker or multiple breakers flashing at different stations.

Idaho Power’s service area spans some of the most rugged and remote landscape across southern Idaho and eastern Oregon to serve a population of approximately 1,000,000 people. When the utility was moving to a new location, it sought to remodel its control room and started exploring potential alternatives to the traditional, static-type mapboards that would not be affected by the ambient light from the windows. In the past, the utility had used anything from a paper map to a tiled mapboard. Idaho Power was intrigued by the hybrid Scadaboard solution suggested by Monitor and Primate that still met all its criteria for a rugged, 24/7 wall that was also customizable, providing up-to-the-second information while maintaining a static component of the control monitoring display which is critical during outages or catastrophic events.

Primate Technologies Inc., which builds robust visualization software products for the energy industry, developed the unique concept of overlaying projected content from overhead Christie projectors in strategic areas of Monitor Mapboard Systems’ modular, digital output based mapboard with software driven dynamic content just in the areas needed. The result was a hybrid display wall that is much more visible to the entire room, allowing for increased situation awareness and the ability for operators to easily add collaborative information and tags to the projected dynamic content. Primate Technologies, Inc. software also allows users to add additional displays or change the appearance of the dynamic content projected on the board.
“Idaho Power’s hybrid solution is the first of its kind and represents a marriage of leading technologies in 24/7 control rooms,” said Rita Patterson, vice president of Sales, Marketing and Customer Relations at Primate Technologies, Inc. “With the primary goal of providing a highly efficient control room environment, we needed to make sure that the companies we chose fully understood that environment. For digital front projection, Christie was the clear choice as they came highly recommended by trusted customers.”

Monitor Mapboard Systems provides situational awareness tools for displaying the ‘big picture’ in the form of large, physical dynamic mapboards, which are graphic representations of the client’s grid or service territory. It also offers dynamic mapboards that are wired with LEDs to show abnormal status. When coupled with Primate Technologies’ dynamically projected software, this “live” Scadaboard™ provides the ultimate situational awareness mapboard solution.

“Electric utilities have a history of using mapboards to display their big picture system status, making them a critical tool for alerting the dispatcher when something has happened,” noted Vince Blaeser, principal, Monitor Mapboard Systems. “The hybrid Scadaboard solution brings additional layers of relevant and dynamic content to the system operators.”

“Analog display walls are common in the industry, and we considered everything from using materials that included metal or plastic tile boards, to massive silkscreen tile boards with switches or lights,” said Gary Felton Jr., Chief Dispatcher, Load Serving Operations, Idaho Power. “The hybrid display was the ideal solution. We are especially impressed with the images from the three Christie DS+6K-M projectors. They are exceptionally bright, crisp and vibrant, and really ‘pop’ when you see them on the board.”

“We are pleased to be selected for this unique solution for Idaho Power that represents a perfect marriage of three leading technologies for control rooms. This hybrid display has a truly high-tech feel,” said Dave Muscat, senior director, Control Room Solutions, at Christie. “It’s really inspiring to see how Primate Technologies, Inc. and Monitor Mapboard Systems helped Idaho Power brilliantly meet its needs.”

At Booth 9207 at the IEEE Conference and Exposition April 14-17 in Chicago, Monitor Mapboards will feature Scadaboard™, a real-time monitoring display wall technology that uses Primate Technologies, Inc.’s data visualization software and Christie DHD800 HD DLP® front projection to bring timely content to a Monitor mapboard, delivering enhanced situational and operational awareness.

Cinemark Chooses Christie Vive Audio Cinema Solution for Cinemark’s Starcreek 16 in Allen, Texas

Christie®, a dominant brand in the digital cinema projection market, today announced that Cinemark Theatres has installed the Christie Vive Audio™ cinema sound system in its state-of-the-art Cinemark XD: Extreme Digital Cinema auditorium at the Cinemark StarCreek 16 in Allen, Texas. The 282-seat premium auditorium, which includes Auro 11.1 by Barco audio platform, features a huge, wall-to-wall screen and plush seating for maximum comfort; and now, Christie’s leading-edge immersive line array technology that makes every seat the best seat in the house.

“We applaud Cinemark for adding a critical piece of the cinema experience with the decision to install our Christie Vive Audio solution in their premium XD Auditoriums,” said Craig Sholder, vice president, Entertainment Solutions, Christie. “We believe the performance of our line array speaker technology provides a great audio experience to their XD guests, in every seat.”

Christie Vive Audio System

The innovative Christie Vive Audio system unlocks the full potential of the DCI digital cinema audio format and supports leading formats such as Auro 11.1, Dolby® Atmos™, 7.1 and 5.1 surround sound. It is comprised of wall and ceiling surround speakers that use unique ribbon driver technology in a line array design, purpose-built for cinema environments. Christie Vive Audio speakers featured at the Cinemark XD: Extreme Digital Cinema auditorium include the Christie LA3 series for screen channels, wall and ceiling surrounds and the Christie S218 subwoofer.

“We are excited to add the Christie Vive Audio solution to our Cinema XD auditorium,” said Damian Wardle, SVP Theatres Technology & Presentation at Cinemark. “Offering the ultimate in immersive cinema sound is part of Cinemark’s commitment to bringing the highest quality movie-going experience to all our guests.”

Phil Hacker, director of Presentation at Cinemark added, “We continue to seek out and bring the latest technology to our guests and the new generation of immersive sound is the differentiating factor. For Cinemark, Christie Vive Audio continues that objective and allows us to take full advantage of powerful immersive technology such as Auro 11.1, to bring our guests a movie-viewing experience that is also unmatched for its audio clarity.”

Recognized for their exceptional timbre matching, enhanced voice intelligibility, and low distortion, the Christie Vive Audio speakers’ unique line array design increases the optimal-listening area up to four times that of the standard point source systems. The complete Christie Vive Audio solution includes ceiling surrounds, wall surrounds, screen channel speakers, subwoofers, and Class D amplifiers. The system is ideal for traditional and premium large-format auditoriums, as well as postproduction studios and screening rooms.

For more information on Christie’s new audio initiatives, visit www.viveaudio.com.

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Christie is Front and Center at NAB 2014 with the Authoritative Visual Display Technology Line-Up

Christie® continues its leadership in the visual display technology market at the National Association of Broadcasters (NAB) Show in Las Vegas April 5-10. The exhibits open April 7, showcasing two connecting Christie booths featuring the latest 4K solutions including laser projection. The benefits of Christie Q Series, Christie Brio, large format LCD displays, 1-chip DLP® and 3-chip DLP® projectors, and more will be featured.

Laser Projection Summit Kicks off NAB
Don Shaw, Ph.D. and senior director of product management, Entertainment Solutions, Christie, will participate in the “Technology Summit” on Cinema at 5:00 p.m. April 5 as part of the ‘Laser Illuminated Projectors’ panel discussion. The presentation will show how 3D light levels, color fidelity, image uniformity, viewing comfort, and a sense of immersion can be vastly improved using a 6P laser projection system, especially when combined with advanced color separation technology like Dolby 3D®, versus the conventional 3D systems found in cinemas today.

6P Laser Presentation at Christie Innovation Theater
The Christie Innovation Theater will demonstrate a 4K Christie Solaria 6P laser system using the world’s most efficient 3D technology and the industry-preferred image quality that doesn’t require a silver screen. Sure to be a show highlight, the 6P laser presentation provides a glimpse into the future of projection technology. Utilizing six specific primary colors, Christie laser projection technology brings dramatically improved 3D efficiency to projection systems and is ideal for any 3D display system.

The demonstration will use Dolby® 3D glasses specifically engineered to match the six primary laser light wavelengths and viewers will experience 3D Cinema as it was meant to be seen.

4K Solutions, Large Format LCD Display, New HD Christie Q Series and more
The Christie D4K2560 3-chip DLP® projector with the Christie TrueLife™ 4K platform will be showcased. When uncompromising image fidelity, brightness and resolution are needed in cinematic settings, amusement parks, casinos, or 3D visualization systems, the Christie D4K2560 is the clear choice; providing four times the resolution of 2K along with 60Hz.

A Christie broadcast set complete with Christie® MicroTiles® and content driven by the Christie Spyder X20 video processor will also be featured along with the North American debut of the Christie FHD651-T intuitive touch flat panels. With up to four simultaneous touches, the Christie FHD651-T provides superior touchscreen performance in a fully integrated package for meeting and classrooms, corporate spaces, museums, education, hospitality and retail, and more.

The Christie FHD551-W outdoor flat panel and the Christie FHD551-XG complete the large format LCD display solutions.

NAB also marks the North American debut of Christie Q Series, including the new Christie DHD951-Q HD that complements the existing, highly successful line. Similar to the rest of Christie Q Series, the HD version introduces 3G-SDI and includes eClarity™ – advanced image processing that significantly enhances images by providing greater control over image sharpness, gloss and shading. With its sleek overall style and high-performance features, the Christie DHD951-Q provides superior image processing, versatility and affordability.

Also debuting in North America is the Christie DHD600-G. Part of the upgraded Christie G Series, it is suitable for demanding environments such as signage and museums – delivering multi-projector blends onto curved surfaces seamlessly for a perfect image every time.

Christie Brio – Share More, Accomplish More
The Christie FHD651-T flat panel seamlessly combines with the Christie Brio multi-site presentation and collaboration solution. Christie Brio – featured in separate meeting rooms at the booth – allows users to virtually meet, share information and collaborate effortlessly, overcome geographical distances, and eliminate the challenge of single and multi-site workplace meetings.

On the second floor of the Christie booth, the advantages of the 3-chip DLP® Christie Roadster HD20K-J and Christie HD14K-M projectors will be presented. Rugged and ideal for rental staging, both provide significantly higher return on investment and provide superior image quality compared to others in their class.

The benefits of Christie Entero HB 70-inch HD cubes will also featured along with a Christie® Phoenix™. With HD resolution and built on proven LED technology for long life, reliability and low cost of ownership, the front access design of the Entero cubes allows them to be positioned against a wall without compromising space limitations, performance or image quality in 24/7 control room environments.

Christie Solutions throughout NAB 2014
Christie is pleased to collaborate with several vendors. Quantel is using a Christie D4K2560 while AutoDesk will be using a Christie Mirage 4K25. At the Red Digital Cinema Camera booth, a Christie Mirage 4K35 will be featured. In addition, Vizrt is pleased to use the Christie 84-inch Quad HD at its booth and Ross Video is featuring 50 Christie MicroTiles. Finally, Da-Lite will display its solutions with a Christie D4K2560.

Hyphen Expands Rapid Prototyping Capabilities with Addition of Stratasys Fortus 900mc

Hyphen™, the most comprehensive rapid prototyping and testing facility in North America, announced a significant upgrade to its capabilities with the purchase of the Stratasys Fortus 900mc 3D Production System from Cimetrix, one of Canada’s leading additive manufacturing solution providers. Using Fused Deposition Modeling (FDM®), the system builds durable, accurate, repeatable parts as large as 36 x 24 x 36 inches, with a selection of ten material options, including FDM® Nylon 12, to create more finely detailed building fixture, factory tooling, and end-use parts that are closer to a finished product than ever before. The new developments are part of Hyphen’s growth over the past year and a half, which has seen the lab broaden its services, establish new industry connections, and strengthen its leadership role in the additive manufacturing industry.

Cimetrix is uniquely positioned to assist clients like Hyphen in the acquisition and maximum use of 3D production systems, offering services that enhance their business processes and facilitate their effective use of technology through ongoing product and applications support. Cimetrix also brings access to an impressive array of additive manufacturing systems that use leading technologies such as FDM, further ensuring that Hyphen services and technology are at the forefront of innovation. Hyphen’s addition of the Stratasys Fortus 900mc will enable their team to manufacture larger parts that are ideal for concept modeling, functional prototyping, manufacturing tools and even end-use parts, enabling faster speed to market.

“Hyphen has quickly established itself as a visionary in the additive manufacturing industry, championing new technologies and forging relationships with key players in all aspects of this growing field,” said James Janeteas, President & CEO, Cimetrix Solutions Inc. “As their industry colleagues, we look forward to working with the Hyphen team to continue to develop innovative and cutting-edge solutions to address client needs.”

“Hyphen continues to make major strides in capabilities and services, and important industry connections like Cimetrix ensure that our customers receive the latest technology and most creative support available today,” said Mark Barfoot, managing director of Hyphen. “The purchase of the Stratasys Fortus 900mc offers us groundbreaking technology to help designers and manufacturers bring their ideas to life faster and more accurately than ever before.”

Hyphen also actively looks for the most effective ways to work with large and small companies, inventors and makers, and educational institutions. Hyphen’s lab is open to the public, providing a broad range of additive manufacturing and environmental testing, all under one roof.

“If you can envision it, we can help you build it at Hyphen,” said Barfoot.

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Sonic Equipment Company Installs Its 1,000th Christie Projector

Christie®, a global leader in digital cinema technology, is proud to announce an impressive achievement from long-term partner, Sonic Equipment Company, which recently reached a milestone with the installation of its 1,000th Christie Solaria® Series DLP Cinema® projector.

Sonic’s reputation for providing current and future Christie customers with unparalleled technical support and maintenance has made them a popular and trusted provider of cinema sales, service and installation. The partnership has allowed the two companies to leverage each other’s strengths and resources in order to offer superior services to their customers, resulting in Sonic’s cumulative sale of more than 1,000 Christie projectors.

Christie Solaria 4K Digital Cinema Projector

“Our valued partnership with Sonic has proven to be integral to our objective of providing exhibitors with the breakthrough technology needed to create the bright, vivid images that movie-goers have come to expect,” said Craig Sholder, vice president, Entertainment Solutions at Christie. “Sonic’s success is our success and helps strengthen our leadership in the exhibition industry. Our partnership continues to grow as we blaze new digital trails with technologies that include High Frame Rate and the Christie Duo ‘big screen’ premium products. We also look forward to working with Sonic to debut such ‘coming attractions’ as the ground-breaking Christie ‘6-Primary’ laser projector.”

Christie’s wide range of affordable and innovative digital cinema projectors mapped perfectly with Sonic’s mission to help smaller theatre circuits and individual screen owners make the film-to-digital conversion, providing the same care in designing, installing and servicing theatre venues as the nation’s largest chains were enjoying. The result is that Sonic has an exceptional industry reputation as the ‘one-stop shopping’ cinema sales provider for hundreds of locations across America.

“The close relationship and positive experiences we have had working with Christie is a testament to Christie’s exceptional customer-centric approach to business, with products and service that are second to none,” said Eric Olson, director of operations for Sonic. “Most importantly, our partnership has been tremendously beneficial to our customers, many of whom have facilities that presented installation challenges due to the older nature of the buildings. Together with Christie we helped them achieve best-in-class cinema for the ultimate benefit of their audiences.”

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Christie Vive Audio Helps Dolby Atmos Power Grupo Cinemex’s CinemeXtremo Auditoriums in Mexico

Christie®, the world’s dominant brand in the digital cinema projection market, announced that Grupo Cinemex, the sixth largest cinema chain worldwide, is installing Christie Vive Audio™ surround sound solutions in their current CinemeXtremo auditoriums powered by Dolby® Atmos™ sound technology. Dolby Atmos unleashes the full potential of sound by allowing filmmakers to easily place or move sounds anywhere in the movie theater with object-based audio to create a lifelike, virtual reality audio landscape. With these installations, Cinemex becomes the chain with the largest number of premium auditoriums in Latin America to feature the unrivaled combination of Dolby Atmos and Christie Vive Audio.

Cinemex’s CinemeXtremo auditoriums feature giant screens, 100 percent digital cinema projection, and ergonomic seats for the ultimate in movie-viewing comfort. Christie Vive Audio, installed by Christie’s Managed Services team, features efficient ribbon driver technology and a unique parabolic line array design in a single compact cabinet to deliver exceptionally even coverage throughout the auditorium.

Each CinemeXtremo auditorium, specially configured to meet Dolby Atmos specifications, is being upgraded with varying combinations of Christie Vive Audio LA3 screen channel speakers, S215 subwoofers (for full range frequency response), S218 for Low Frequency Effects (subwoofers) channels, LA3S and LA5S for wall surround, and LA3C for ceiling surrounds.

“Cinemex is focused on continuous innovation, investing in the best technologies and most modern facilities. We are passionate about providing our patrons with the most memorable movie-viewing experience they have ever known,” said Rolando Maggi, director of infrastructure, Grupo Cinemex. “To that end, we are committed to opening new CinemeXtremo auditoriums throughout Mexico equipped with state-of-the-art technology, and we selected Dolby Atmos and Christie Vive Audio for their exceptional power and performance that ensure our patrons experience the magic of immersive cinema sound.”

“Christie has always been a leader in Mexico’s move to digital cinema, and with the introduction of Christie Vive Audio, they again set the bar in immersive cinema sound,” said Ernesto Armus, general manager of Christie Mexico. “Christie Vive Audio is a premium sound solution at an attainable price point. In combination with Dolby Atmos, Christie Vive Audio provides exhibitors with a vibrant new point of differentiation.”

The complete Christie Vive Audio solution includes industry-first line array designs for ceiling surrounds, wall surrounds and screen channel speakers, integrated with unique subwoofers, and powered by Class D amplifiers.

“Christie Vive Audio brings a new level of realism to movies and represents the next evolution of cinema sound,” noted Craig Sholder, vice president, Entertainment Solutions, Christie. “The system easily integrated into any existing or new theater auditorium for a superior listening experience and gives exhibitors a competitive edge.”

For more information on Christie’s new audio initiative, visit www.viveaudio.com.

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Stay up to date on the latest technology news. Select press representatives post company news several times a day. Check back often to get the latest news on product releases, mergers and acquisitions, and product applications. To be included in this virtual press conference, please contact The Wire.

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