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Genelec Home Audio Names Big Apple Technology New Manufacturer’s Representative for the Metro New York Area

— Big Apple Technology is the latest rep in the Genelec Home Audio Systems sales force —

NATICK, MA, April 7. 2014 — Genelec Inc., U.S. distributor of Genelec Home Audio Systems, announces the appointment of a new manufacturer’s representative – Whitestone, New York-based Big Apple Technology – to serve the Metro New York City area. Bart LoPiccolo, Genelec National Sales Manager, made the announcement as part of Genelec’s ongoing expansion in the custom installation/home theater market sectors. Led by company president Joseph Frattasi and sales reps Doug Lee and John Frattasi, Big Apple Technology will help increase market share for Genelec in the custom/home installation arena throughout New York City and its suburbs.

The addition of a new, dedicated rep in this region underscores Genelec’s commitment to meeting the rising market demand with a network of experienced, knowledgeable representatives. Commenting on this appointment, LoPiccolo stated, “We are proud to have added Big Apple Technology to the Genelec family. They are a well-established presence in the market, and their experience and support make them an excellent fit for Genelec. Joseph, Doug, John and the rest of their team are very qualified, and they will assist us in increasing brand visibility and market penetration in greater NYC and also help build lasting relationships with high-end custom install dealers. We look forward to continuing growth as a result of this new partnership.”

For more information, please visit www.genelecusa.com.

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Genelec NAB 2014 Press Kit

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Waves Audio NAB 2014 Press Kit

Please click here or image below to view Waves Audio NAB 2014 Press Kit

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Audio-Technica NAB 2014 Press Kit

Please click here or image below to view Audio-Technica NAB 2014 Press Kit

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Auralex® Supports Vintage King Audio Nashville and Carl Tatz Design™ at TEC Award Toast

— Auralex® President and Co-Founder Eric Smith was on hand along with other Auralex personnel to toast Vintage King’s recent TEC Award win for their innovative MixRoom™ —

INDIANAPOLIS, IN, April 3, 2014 – On Thursday, March 20, 2014, Vintage King Audio Nashville hosted an event to celebrate its recent TEC Award win with a champagne toast and keynote event. The award was initially presented in January at the NAMM Show in Anaheim, California, recognizing the Vintage King Audio Nashville MixRoom™ for outstanding creative achievement in the Studio Design Project category. The room employs the Carl Tatz Design™ (CTD™) MixRoom concept, which pairs a CTD PhantomFocus™ System with the Carl Tatz Signature Series™ acoustical treatment from Auralex® Acoustics, Inc.

On hand for the March 20th toast and keynote event were Eric Smith, President and Co-Founder of Auralex, accompanied by other members of Auralex’s management and sales team. Also in attendance were the following individuals: Mike Nehra, Vintage King Co-Founder; Chad Evans, Vintage King National Sales Rep; CTD Founder Carl Tatz; Todd Beeten, Sound Construction and Supply CEO; Mike Rhodes, SkinnyFish Studio Services owner; and a standing-room only crowd of some of Nashville’s top audio professionals.

Chad Evans addressed all assembled, recalling in detail the development of the Vintage King Nashville MixRoom and its significance as part of the larger Vintage King story. This room is the only facility of its kind in the world – a combination of a sales floor, an equipment demo room, and a working control/mixing room.

Eric Smith stated, “We are honored to be a part of the Vintage King MixRoom and this great celebration. Our ongoing relationship with Carl Tatz Design and Vintage King have fostered a spirit of teamwork and innovation, and thanks to the hard work of all involved, the result has been recognized by our peers at the TEC Awards. And we always love assembling with Nashville’s top engineers and audio minds and bonding over a drink to a job well done! A great experience from start to finish.”

“This was definitely a team effort among Auralex, Carl Tatz, Sound Construction and Vintage King,” stated Vintage King Audio’s Founder, Mike Nehra. “Everyone’s collaborative vision is what makes the Vintage King Nashville Control Room so special and sound so good. We took great care in properly tuning the room to accommodate a wide range of monitors and gear. When you walk into the room you sometimes forget that you are actually standing in a retail location.”

For more information, please visit www.auralex.com.

Photo Caption 1: Personnel from Auralex Acoustics, Vintage King Audio Nashville, Carl Tatz Design, Sound Construction and Supply, SkinnyFish Studio Services and others gather at Vintage King Nashville for a champagne toast and keynote event celebrating Vintage King Nashville’s recent TEC Award win.

Photo Caption 2: Pictured L-R: Mike Rhodes, SkinnyFish Studio Services owner; Eric Smith, President and Co-Founder of Auralex; Mike Nehra, Vintage King Audio Founder; Carl Tatz, Founder of Carl Tatz Design; Todd Beeten, Sound Construction and Supply CEO; and Chad Evans, Vintage King National Sales Rep.

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Audio-Technica Microphones Employed by Recording Veteran Steve Smith on Northwest University’s Concert Choir

— Award-winning engineer chooses AT5040 and AT4047/SV mics for live recording of yearly choral concert, and continues to choose A-T mics in the classroom —

STOW, OH, April 1, 2014 — The Concert Choir at Kirkland, Washington’s Northwest University has a reputation as a premier performance ensemble, demonstrating a wide-ranging musicality on pieces from throughout the choral repertory. And they have an added ace up their sleeve in Steve Smith, an award-winning recording engineer and the Creative Director of Creatio, Northwest University’s innovative music business and recording arts degree tracks. At the Concert Choir’s recent annual concert at Seattle’s Benaroya Hall, Smith was tasked with recording and mixing the live performance, and he turned to microphones from Audio-Technica, a leading innovator in transducer technology for over 50 years. Although the recording will likely be used only for archival purposes and internal circulation rather than commercial release, Smith did not take any shortcuts, carefully miking the 100+ member choir, nine-piece brass ensemble and grand piano and mixing a stereo recording any classical label would be happy to release.

For the recording, Smith used five AT5040 Studio Vocal Microphones on the choir and one on the piano. Two AT4047/SV Cardioid Condenser Microphones were used on the brass ensemble. “I love the AT5040,” Smith states. “It’s super high quality. I’d put it up against anything. The AT5040 is extraordinarily transparent and beautiful-sounding.” And Smith’s AT4047/SV’s only scratch the surface of Creatio’s microphone arsenal, which includes nearly 40 A-T microphones.

Creatio is the only four-year accredited school in the Pacific Northwest to offer in-depth training in the recording arts and music industry business. Smith’s long list of credits includes achievements in recording engineering and producing, recording studio design and construction, motion picture and video game soundtrack recording, live sound installation and implementation, and audio production technology education curriculum – not to mention projects from such legends as Stevie Wonder, Garth Brooks, DC Talk, Donna Summer, Van Halen and countless others. As Creatio’s Creative Director, Director of the Recording Arts Technology Program, Chief Engineer of Creatio Studios and a principal instructor, Smith makes it a point of pride to go out of his way to impart his students with practical knowledge and nuanced listening skills. “I believe very strongly that educational institutions and music technology programs have an added importance in this day in age,” he muses. “People used to go to music stores to learn and listen – to A-B mics and signal processors and whatnot – but that is happening less frequently these days. Educational institutions are now the place where students learn both the formal science and art of recording, and that practical, real-world perspective. And we feel lucky that Audio-Technica places such a high level of importance on these programs as well.”

Smith continues, “In my classes, we compare microphone models and techniques with meticulous listening tests, and it’s great when a student can make a connection with a microphone. Our mic arsenal is deep and diverse, and Audio-Technica microphones continually impress the students. I have always loved them too. They are very consistent from mic to mic, with great quality control. I feel privileged to share microphones from Audio-Technica with tomorrow’s best engineers, who will be putting A-T mics to use for years to come.”

For more information, please visit www.audio-technica.com.

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Wavelengths Pro Audio Chooses Racks from Lowell Manufacturing

— Massachusetts pro audio retailer, integrator and full-service music store finds that its work takes it into every major vertical including recording studios, houses of worship, corporate environments and education spaces, and in all of them equipment racks from Lowell are the key to successful systems designs —

PACIFIC, MO, March 31, 2014 — When Alan Redstone, who directs System Design & Engineering at Leominster, Massachusetts-based Wavelengths Pro Audio, LLC, takes on a project, he knows that the AV systems racks are a key foundational component in the design. So whether the firm is working on a recording studio project, a corporate boardroom design, a renovation of a college sports facility, a first-responder training facility or any of the other widely varied spaces that this pro audio retailer and integrator works in, Redstone chooses racks, power and cable management from Lowell Manufacturing Company, a leading U.S. manufacturer of professional AV Products. Recent projects involving Lowell racks include Doyle Field in Leominster and Becker College in nearby Leicester. Doyle Field, which was a large-scale renovation of a local football field, used a pair of LWR-3523 Lowell racks, one for amplifiers and the other to house processing equipment. Both were secured with the optional LFD-35 solid front door with keyed lock, preventing unauthorized access to the equipment. The swing-out racks were also secured to their backboxes with keyed locks. At Becker College, where Redstone employed Lowell’s LWR-1223 rack with LFD-12FV fully vented front door, electronics and DSP were also protected via a secure Lowell door lock.

“Lowell racks are versatile for us,” says Redstone. “The wall racks are just perfect for remotely mounting everything. You can get them out of the way, they work every time, and they’re not weighing a thousand pounds. And again, with all the different fasteners that they give you with it, it makes it much easier to deal with, which is especially important when we’re in the field.”

As an example, Redstone cites the reversible design of Lowell’s hinged wall racks. “Many times we’ve gotten to a site where HVAC or another contractor has unexpectedly put something in our way, and we had to rethink it,” he explains. “But because of Lowell already thinking ahead with their ‘ambidextrous’ design, that job is made a lot easier for us onsite, because we can have the whole front swing out left or right, as needed. Any problems on site cost time and money, and we often have to eat it as the integrator because we’ve signed off on a budget and a quote. But Lowell saves us money by solving problems for us on the job.”

Citing an installation at Dean College in Franklin, Massachusetts, that uses Lowell LWR-3523 racks with LFD-35FV fully vented steel doors in a theater used for both performances and teaching theater arts, Redstone notes that Lowell’s LWTCR-3R tilt open recessed wall rack allowed access to CD/DVD and local inputs. These racks are the only ones of their kind. “I don’t know how else we would have come up with it,” he says. “That’s another reason why I tend to design systems with Lowell in mind. They make some unique items that work.”

Redstone further notes Lowell’s comprehensiveness: “You can add on all the accessories that you need, like shelving, rack blanks, and wire management. It’s really a complete package. For the integrator it makes it easy to one-stop shop. And the quality of the manufacturing is superior – we have never had a rack that got to us that was damaged during transportation or didn’t work or that had an issue with any way of the manufacturing process.”

Finally, Redstone appreciates Lowell’s cost effectiveness. “Lowell products are right within the budgets for most of our projects – educational institutions, colleges, schools – which all tend to be pretty tight fiscally. Lowell helps us build a better project in so many ways while at the same time saving us and our clients money. That’s a great partner to have.”

For more information, please visit www.lowellmfg.com or e-mail Lowell at sales@lowellmfg.com.

Photo caption 1: A Lowell LWR-1223 rack with LFD-12FV fully vented front door, installed at Becker College by Alan Redstone of Wavelengths Pro Audio, LLC.

Photo caption 2: A Lowell LWTCR-3R tilt open recessed wall rack, installed in a theater used for both performances and teaching theater arts at Dean College in Franklin, Massachusetts, by Alan Redstone of Wavelengths Pro Audio, LLC.

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Audio-Technica Hosts Livestreamed “Ask Me Anything” and Educational Mic Presentation Events at NAB 2014

STOW, OH, March 31, 2014 — Following successful booth events at other recent trade shows, Audio-Technica(Booth C1720), a leading innovator in transducer technology for over 50 years, is hosting 15 Livestream events at its booth at NAB 2014.

Some of the industry’s top audio experts will converge on the Audio-Technica booth on Monday, Tuesday and Wednesday during the show. In the morning, get answers to YOUR questions during 30-minute, Q&A-style “Ask Me Anything” (AMA) forums. Then in the afternoon, attend A-T’s popular educational Mic Presentations. All sessions will be livestreamed at www.livestream.com (free registration) and viewable at http://www.audio-technica.com/NAB2014 during and after the NAB show.

“Ask Me Anything” questions are fed to the presenters through a moderator during a 30-minute Q&A session. Questions can be submitted by individuals present at NAB booth C1720, online at Livestream.com, and via Twitter #ATliveNAB.

The session schedule is listed below, and additional details are available at the Audio-Technica booth or at www.audio-technica.com/NAB2014. (Note: this schedule is subject to change; updates will be made on this link.)

Audio-Technica NAB Event Schedule, Booth C1720:

Monday, April 7, 2014

10:00 a.m. Ask Me Anything with Dennis Baxter – EMMY® Award-winning sports and Olympic sound designer
11:00 a.m. Ask Me Anything with Michael Abbott – TV audio mixer & producer; work includes GRAMMY® and CMA Award shows
1:30 p.m. Mic Presentation with Fred Ginsburg, C.A.S. (Cinema Audio Society) – “Rigging Lavalier Microphones for Film/Video Production”
2:30 p.m. Mic Presentation with Robert Bigelow, Audio mixer/sound editor for film and TV; recent projects include NCIS New Orleans, Star-Crossed and Treme – “Mid-Side/Stereo Miking Demystified”
3:30 p.m. Mic Presentation with Dennis Baxter – “Sports Miking Techniques”

Tuesday, April 8, 2014

10:00 a.m. Ask Me Anything with Maureen Droney – Senior Executive Director, The Recording Academy® Producers & Engineers Wing®
11:00 a.m. Ask Me Anything with Lenise Bent – Audio mixer/engineer & producer for music and film, including DreamWorks productions
1:30 p.m. Mic Presentation with Fred Ginsburg – “Selection and Use of Boom Microphones”
2:30 p.m. Mic Presentation with Robert Bigelow – “Recording Live Music for Broadcast”
3:30 p.m. Mic Presentation with Fred Ginsburg – “When and How to Use Planted Microphones”

Wednesday, April 9, 2014

10:00 a.m. Ask Me Anything with Larry Estrin – Audio technology innovator, Founder of BEST Audio; work includes presidential debates, the Super Bowl, Olympics and Disney
11:00 a.m. Ask Me Anything with Robert Bigelow
1:30 p.m. Mic Presentation with Steve Savanyu – “Microphone Techniques for Digital SLR Cameras”
2:30 p.m. Mic Presentation with Fred Ginsburg – “Intro to Multi-track Location Dialogue Recording”
3:30 p.m. Mic Presentation with Fred Ginsburg – “Advanced Workflow for Multi-track Location Dialogue Recording”

For more information, please visit www.audio-technica.com.

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Limited RSVP Slots Still Available for WavesLive Master Class Las Vegas Event

— Upcoming Live Mixing Workshop with Ken “Pooch” Van Druten, Peter Keppler and Jim Ebdon to be held Sunday, April 6, at the Cirque du Soleil’s Resident Shows Division —

TEL AVIV, ISRAEL, March 27, 2014 — Waves Audio, the world’s leading provider of DSP audio solutions for the professional, live sound, broadcast and consumer electronics markets, is continuing its new WavesLive Master Class workshop series with an upcoming event in Las Vegas. The event, being held Sunday, April 6, will feature a mixing workshop with leading live mixing engineers Ken “Pooch” Van Druten (Linkin Park, Alter Bridge), Peter Keppler (Katy Perry, David Byrne, St. Vincent) and Jim Ebdon (Maroon 5, Aerosmith), who will demonstrate how they use Waves plugins in their live mixing.

Where:
Cirque du Soleil
Resident Shows Division
1151 Grier Drive, Suite C
Las Vegas, NV 89119

When:
Sunday, April 6, 2014
10:00 AM to 3:00 PM

Sign up today: http://waveslive-lv2014.eventbrite.com

Waves Product Specialist Luke Smith and WavesLive Marketing Manager Noam Raz will also be on hand to provide in-depth information on plugins and new technologies and to show how Waves plugins can be integrated into live mixing consoles. The presentation will be followed by an open Q&A session. Attendees will have the opportunity to do some hands-on mixing using the various consoles and plugins.

Waves EVP of Sales & Marketing Mick Olesh says: “WavesLive is proud to sponsor this event. For participants, this is a great opportunity to experience the world of live mixing with plugins and receive tips and tricks directly from mixing legends Pooch, Jim and Peter.”

Ken “Pooch” Van Druten adds, “This Waves event is not to be missed. Jim Ebdon is one of the finest live sound engineers in the industry. I can’t wait to pick his brain about how he works and what plugin choices he makes. Peter Keppler, also joining us at the Waves event, is a monster engineer with great talent. I intend to discover his secrets – especially how he makes Katy Perry destroy the competition with Waves plugins!”

Visit http://www.waveslive.com for more information.

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Audio Engineering Society Releases Program and Event Details for 136th International Convention in Berlin

— FREE “Exhibits-Plus” Badge and premium “All Access” Badges are now available for AES136 Berlin Convention —

New York, NY, March 26, 2014 — The Audio Engineering Society has just announced details on the Technical Program for the 136th Audio Engineering Society International Convention, being held in Berlin, Germany, on April 26 – 29, 2014, at the Estrel Hotel and Convention Center. Offering a diverse range of engaging Tutorials, Workshops, Technical Papers, Engineering Briefs, and industry Exhibits spread over four days, AES136 will also see the European debut of the Project Studio Expo (PSE), as well as special events and presentations featuring leading engineers, producers and luminaries of the audio industry. Additional information on programs, presenters, and registration is available on the AES136 Convention web page at http://www.aes.org/events/136/.

Engineering Briefs
AES136 will feature over 25 Engineering Briefs covering diverse topics of audio engineering, including presentations such as: Remixing a Historic Film in HOA 3-D Audio; New Studio Strategies in Music Production — The Disappearing Gap between Engineer and Producer; An Approach to Bass Enhancement in Portable Computers Employing Smart Virtual Bass Synthesis Algorithms; Metadata, Tagging; and Multitrack: The Future of Music Formatting, among others.

Paper Sessions
As the chief goal of the Audio Engineering Society, audio research and applied techniques remain the top priority at the Berlin Convention, which will feature over 75 paper presentations within the topics of Recording, Audio Education, Signal Processing, Room Acoustics, Applications in Audio, Perception, Spatial Audio, Transducers, Network Audio and Forensics.

Project Studio Expo
The Project Studio Expo, a well-attended hit of recent AES Conventions, offers a venue for specialized discussions on some of the most timely and relevant areas of interest facing today’s recordist. These comprehensive presentations cover topics of note for engineers (whether in a home studio or top commercial facility), such as Basic Microphone Technology; Professional Mixes from Your Project Studio – Common Mistakes, Immediate Solutions; Electronic Dance Music: Live Performance Mixing Techniques; The Business of Being in the Music Business; How Did They Get that Sound?; Advanced Vocal Editing; Mastering Engineering – The Link to Your Audience; and more. Hosted by notable industry engineers, educators, journalists and sponsors, the Project Studio Expo offers a unique, new opportunity for attendees to interact with working industry professionals and to further their knowledge in order to get the most out of their recording experiences. Admission is included with both free “Exhibits-Plus” and premium “All Access” registration options.

Tutorials
A selection of in-depth Tutorials will also take place over the convention’s four days, offering analysis of topics including Tuning Your Studio – Acoustic Analysis of Small Rooms for Music; Dither and Noise Shaping in Digital Audio: Hows and Whys; Audio Forensics — What’s It All About; and The Drum Kit: What a Recordist Ought to Know.

Workshops
Another popular series of events is the audio Workshops that focus on areas of creative and technical applications and concerns. This year’s Workshops will include, among others, Practical Techniques for Recording Ambience in Surround; Speech Intelligibility; Myth-Busting Microphone Specifications; Applications for Object-Based Audio; and Implementing New Cinema Calibration Standards.

For more information on AES136 technical program, presenters, and registration visit the AES136 Convention web page at http://www.aes.org/events/136/.

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Stay up to date on the latest technology news. Select press representatives post company news several times a day. Check back often to get the latest news on product releases, mergers and acquisitions, and product applications. To be included in this virtual press conference, please contact The Wire.

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