A virtual press conference from Sound & Video Contractor

Archive by Brad Gibson

Genelec Winter NAMM 2012 Press Kit

The Genelec Winter NAMM 2012 Press Kit is now available. Please click the link below for press releases and high-res photos:

http://www.clynemedia.com/genelec/WNAMM12/index.html

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Audio-Technica Winter NAMM 2012 Press Kit

The Audio-Tehcnica Winter NAMM 2012 Press Kit is now avaible. Please click link below for press releases and high-res photo files:

http://clynemedia.com/audiotechnica/WNAMM12/index.html

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Guitar Center Professional Helps Pyramind with Both Sides of Their Unique Business Model

— Pyramind produces professional commercial audio for clients and also offers professional music production training, and GC Pro has been able to provide technology support for both sides of Pyramind’s services —

Pyramind occupies a special space in professional audio: As a commercial audio production and post production facility, it excels as a leading supplier of audio for the video game industry. As such, they are noted for their work with major studios such as Sega, 2K Games, LucasArts, Sony PlayStation and others, producing the scores, voice over and sound design for blockbuster games like Halo: Combat Evolved Anniversary, Kinect Disneyland Adventures, Infamous 2, Iron Man 2, Bioshock 2, the God of War trilogy and dozens more. Pyramind is also a leader in the growing field of pro audio education. Award-winning educators including YouTube Guru David Earl (sfLogicNinja), CSI composer and sound designer Brian Trifon (Trifonic), and G.A.N.G award-winning engineer Steve Heithecker teach Pyramind’s signature “Core” program (devised by Chief Academic Officer Matt Donner), emphasizing the three key disciplines for individual success in any creative field: creativity, technology, and business acumen. Guitar Center Professional (GC Pro), the outside sales division of Guitar Center that focuses on the needs of professional users, has been a vendor partner with Pyramind for over a decade, providing equipment, expertise and services that address Pyramind’s needs in all of their ventures. These include the sales of products such as Genelec Active Monitors, Avid ProTools systems, mic pre’s from Focusrite and Avalon and high-end microphones from over a dozen manufacturers, as well as being an educational partner, providing discounts for Pyramind students and staff and offering advice for students on an array of pro audio topics.

“We’ve been working with [GC Pro Account Manager] Vince Bedford for ten-plus years now, and the service has just been great,” exclaims CEO Greg Gordon. “We’ve had a longstanding relationship with Vince and GC Pro, and they have helped us across the board, from the biggest consoles to the smallest items. We really appreciate how responsive they’ve been in terms of helping out students, not only with educational discounts on equipment but also with advice and input on so many subjects. They treat everyone like a professional, and that means a lot to our students.”

Bedford says the feeling is mutual: “Pyramind is one of the finest music production schools in the country – every teacher there is an author or is a professional producer/engineer working in the field. We’re glad that a school of that caliber feels good enough about GC Pro to send all of their students to us. We are able to provide students with the right tools essential for their education, as well as high-quality information that reinforces their training at Pyramind. We’ve enjoyed supporting them in the past and look forward to continuing to do so in the future.”

Matt Donner, Pyramind’s Chief Academic Officer, says that GC Pro has been a long-time supplier to both of the company’s business lines. “On the training side, we recommend specific computers, keyboards and software – including Pro Tools, Reason, Live and Logic- and our students get great advice along with competitive pricing on all of that from GC Pro,” he says. “On the studio side, GC Pro has provided us with just about everything, including several last-minute needs that GC Pro solved immediately for a vocal session for the Halo soundtrack. Our relationship with them is very strong because they have what we need and they’re there when we need them. Most importantly for the students, they get solid advice, great pricing and solid customer service. In one purchase with GC Pro, they transition from being a hobbyist to becoming a professional. It’s worth its weight in gold.”

For more information, please visit www.gcpro.com.

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Waves Audio Announces Partnership with Nuvoton

— Waves Audio tools will be available on Nuvoton hardware —

The Consumer Electronics Division of Waves, the industry leader in professional audio digital signal processing technologies and recipient of a 2011 Technical GRAMMY® award, announces an ongoing partnership with Nuvoton Technology, a premier developer of consumer electronics and computer ICs. This partnership will enable customers to get acclaimed Waves audio enhancement algorithms on silicon, for a variety of applications including TVs, soundbars, speaker systems, and much more, all at competitive prices with full support worldwide. more

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Guitar Center Professional and 101 Event Productions Handle the Systems Upgrade for the Newly Renovated Valparaiso Memorial Opera House

— New systems and technology provided by GC Pro and designed/specified/installed by GC Pro Affiliate Program member 101 Event Productions will help make the landmark theater building more competitive as an entertainment venue, attracting music, theater and other artists —

WESTLAKE VILLAGE, CA, January 11, 2012 — The renovators of the landmark Memorial Opera House in Valparaiso, Indiana, made sure to preserve the integrity of the historic architectural design details during the recently completed restoration. Inside, however, the 364-seat theater has cutting-edge technology, provided by Guitar Center Professional (GC Pro), the outside sales division of Guitar Center that focuses on the needs of professional users. This upgrade will allow the theater to attract music, theater and other artists that will culturally enrich the entire region. The new systems were designed, specified and installed by 101 Event Productions of Dyer, Indiana, one of the approved vendors in GC Pro’s acclaimed Affiliates Program, which allows GC Pro to offer complete turnkey service nationally, including technology and product advice, design services and installation/integration. more

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Xantech 2012 CES Press Kit

The Xantech 2012 CES Press Kit is now available online. Please use the link below to access press releases and high-resolution photo files:

http://www.clynemedia.com/Xantech/CEDIA_9_11/index.html

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Wharfedale 2012 CES Press Kit

The Wharfedale 2012 CES Press Kit is now available online. Please use the link below to access press releases and high-resolution photo files:

http://www.clynemedia.com/wharfedale/CES_2012/index.html

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Waves Introduces MaxxAudio4 Sound Enhancement Technology at CES 2012

— Next-generation audio enhancement technology enhances the sound of laptops, tablets and smartphones for music, movies, games and streaming video —

At CES 2012, the Consumer Electronics Division of Waves (Hilton 1430), the industry leader in professional audio digital signal processing technologies and recipient of a 2011 Technical GRAMMY® award, is announcing the introduction of its MaxxAudio4 sound-enhancement technology. MaxxAudio4 incorporates a host of proprietary signal-processing technologies to deliver richer, more immersive sound from laptops, portable devices and smartphones, with better definition, deeper bass and a more enveloping soundfield. more

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Guitar Center Professional Provides AV Solutions for the Perry Hall Family Worship Center’s New Home

The Perry Hall Family Worship Center has finally found a home of its own. After years of saving up contributions as they worshiped from the basement of Pastor Dominic Correlli, Sr., they were able in 2010 to begin construction on their new facility in the suburban Baltimore area. And thanks to the ability of their technology partner in the project, Guitar Center Professional (GC Pro), the outside sales division of Guitar Center that focuses on the needs of professional users, the Perry Hall Family Worship Center was able to realize all of their audio, video and lighting hopes on budget and on schedule.

The church’s new sound system consists of eight QSC WL2082-i dual ILA speaker cabinets and a pair of QSC WL118-sw subwoofers, controlled through a QSC SC28 2X8 System Controller. Other key pieces of equipment include QSC PLX3602 and PLX3102 power amplifiers, an Aviom A-16 input module, lighting systems from American DJ including PAR 64 fixtures and Elation DMX 4-channel dimmer rack, BenQ DLP projector and DaLite 108 X 144-inch projection screen. All of the systems were designed and sourced by GC Pro, and the installation and systems integration was accomplished by KoKo Brothers, one of the certified members in GC Pro’s highly successful national Affiliates program.

The Perry Hall Family Worship Center celebrated its tenth anniversary as a congregation in 2011. The church is a part of the Dove Christian Fellowship International network, which has over 80 churches internationally. Mitchell Shaivitz, the GC Pro Account Manager who serves the Mid-Atlantic region’s professional audio and video needs from GC Pro’s Baltimore location, says the project needed GC Pro’s expertise and guidance. “The design called for a very high ceiling, so we’d need a PA system that had good throw characteristics as well as good dispersion, and that could provide that kind of performance at a reasonable cost,” he says. “The QSC ILA system was a great choice for that. And the church leaders said that they wanted the church to be able to keep up with its growth, so we made sure to design in the ability to expand the systems as needed, such as the choice of the Aviom A16 input module, which we can add additional I/Os to as necessary in the future. The entire design was intended to meet the church’s budget while giving them the best possible technology for their money and the ability to let the systems also meet any future requirements as they grew.”

John Correlli, Pastor Dominic Correlli’s son and the church’s Director of Multimedia, says that the experience of working with GC Pro was exceptional. “We gave them a budget and they worked closely with us,” Correlli recalls, noting that when the original proposal called for several lighting fixtures that would push the costs over budget, GC Pro was able to find substitute products that lowered the costs substantially yet offered similar performance. “They were able to save us as much as $17,000 just in lighting,” he estimates. Correlli is equally impressed with the performance of GC Pro’s Affiliate Program partner. “They often worked in the evenings, after the construction crews had finished, and one particular night, because it was the last time they would have access to the lift, they worked straight through from 8 p.m. to 5 a.m.,” he remembers. “Everyone we worked with at GC Pro showed that kind of dedication to us as customers. I’d recommend them to everyone. And in fact, I already have.”

For more information, please visit www.gcpro.com.

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Audio-Technica Offers Limited Edition AT4050URUSHI Multi-Pattern Condenser Microphone

— Special version of Audio-Technica’s coveted AT4050 marks Audio-Technica’s 50th Anniversary and features a stunning traditional Japanese urushi lacquer finish —

Throughout 2012, Audio-Technica, a leading innovator in transducer technology, is celebrating its 50th anniversary, and the company is introducing special limited edition products to help commemorate the occasion. Of particular interest is the AT4050URUSHI, a visually striking version of Audio-Technica’s acclaimed AT4050 Multi-pattern Condenser Microphone. The AT4050URUSHI sports a stunning traditional urushi lacquer finish with hand-painted Japanese maple leaves, as well as an etched-on serial number. The microphone also comes with a beautifully crafted wooden carrying case. With its highly collectable design and renowned AT4050 functionality, the new AT4050URUSHI is an inspired commemorative piece, a wonderful example of Audio-Technica’s meticulous engineering and artful design during the past 50 years.

With three switchable polar patterns, the large-diaphragm Audio-Technica AT4050URUSHI and its standard AT4050 counterpart exhibit a remarkable combination of qualities: high-SPL capability with transparent and airy uppers/mids complemented by rich low-end qualities. The microphone’s dual large diaphragms are gold-vaporized and aged for consistent, outstanding performance. A precision-machined, nickel-plated brass acoustic element baffle provides rock-solid element stability and exceptional sensitivity. The AT4050 is ideal for studio use and live sound productions with vocals, piano, strings, drum overheads, guitar amps and more.

The AT4050URUSHI limited-edition Multi-pattern Condenser Microphone is now available with a U.S. MSRP of $2,495.00.

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Stay up to date on the latest technology news. Select press representatives post company news several times a day. Check back often to get the latest news on product releases, mergers and acquisitions, and product applications. To be included in this virtual press conference, please contact The Wire.

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