NAB EXPO, LAS VEGAS, NV, April 12, 2010 — Audio-Technica, a leading innovator in microphone and headphone technology for over 45 years, was selected as the microphone/wireless systems manufacturer of choice in the production of Auction, a new reality show scheduled to air on Discovery Channel in spring 2010. Audio supervisor Noel Dannemiller relied exclusively on Audio-Technica microphones and wireless systems for sound acquisition throughout the show’s production schedule. The complex wireless set-up fed a mix of six microphone inputs from each of the two location sound mixers to the main A and B cameras while also allowing a third camera operator to select any of the five talent mic channels or the mix from either sound mixer. more

— Warranty is effective for all applicable products purchased from an authorized Audio-Technica U.S. dealer on or after January 1, 2010 —

NAB EXPO, LAS VEGAS, NV, April 12, 2010 — Audio-Technica, a world leader in transducer technology, announces a new five-year warranty for selected A-T Broadcast & Production Products. This warranty includes some of Audio-Technica’s most popular offerings for the broadcast and production market sectors — numerous shotgun, stereo, handheld and gooseneck mics in the product range are all eligible. The announcement was made by Greg Pinto, Audio-Technica U.S. Vice President of Marketing, and underscores A-T’s ongoing commitment to its broadcast solutions and unparalleled dedication to its end users. “These are extremely durable, high-performance microphones,� said Pinto. more

— Groundbreaking new ribbon microphones, stereo condenser and multi-pattern condenser bolster A-T’s award-winning 40 Series —

NAB EXPO, LAS VEGAS, NV, April 12, 2010 — Audio-Technica, a leading innovator in transducer technology for over 45 years, displays its four latest 40 Series microphone offerings: the AT4080 and AT4081 Bidirectional Active Ribbon Microphones, the AT4050ST Stereo Condenser Microphone and the AT4047MP Multi-Pattern Condenser Microphone. These four products have also recently been certified by the Music Engineering and Technology Alliance (METAlliance). more

— The new AT8464 allows a single ear-worn BP892 MicroSet® Headworn Mic to be converted to a dual-ear-worn unit for maximum stability and comfort —

NAB EXPO, LAS VEGAS, NV, April 12, 2010 — Audio-Technica, a leading innovator in transducer technology for over 45 years, is enhancing its BP892 MicroSet® Subminiature Omnidirectional Condenser Headworn Microphone with the AT8464 Dual-Ear Microphone Mount. The high-SPL successor to Audio-Technica’s popular AT892, the BP892 offers increased dynamic range with maximum audio quality and minimum visibility. The Dual-Ear Mount allows users to convert their single-ear-worn BP892 MicroSet to a dual-ear-worn unit for maximum stability and comfort. This device will now come standard with all BP892 MicroSet units, and is also sold as a stand-alone item to retrofit BP892 and AT892 units already in the hands of end users. more

— The BP4001 Cardioid Dynamic and BP4002 Omnidirectional Dynamic Interview Mics feature exceptional sound quality and extended handle, perfect for on-location interviews and sports broadcasting —

NAB EXPO, LAS VEGAS, NV, April 12, 2010 — Audio-Technica, a leading innovator in transducer technology for over 45 years, introduces its BP4001 Cardioid Dynamic Interview Microphone and BP4002 Omnidirectional Dynamic Interview Microphone. These professional mics, each featuring extended-length handles, are ideal for all aspects of broadcast and remote newsgathering: on-location interviews, ENG, EFP, sports applications and much more. more

— The BPHS1 offers broadcasters a high-performance integrated microphone and headphone combination perfect for on-air or live news and sports broadcast, announcing and interviews —

NAB EXPO, LAS VEGAS, NV, April 12, 2010 — Audio-Technica, a leading innovator in transducer technology for over 45 years, is showing the new BPHS1 Broadcast Stereo Headset with Dynamic Boom Microphone, offering natural, highly intelligible stereo reproduction. The rugged BPHS1 features closed-back circumaural (around-the-ear) ear cups that were designed to provide maximum comfort and ambient noise rejection with minimal ear fatigue. The BPHS1 also has a professional boom-mounted moving coil dynamic microphone that can be positioned for use on either side of the mouth. It is specifically intended and optimized for on-air or live news and sports broadcasting, announcing and interviews. more

— Systems installer APA Music & Pictures employs Xantech Commercial products, offering considerably enhanced functionality, reliability and cost-effectiveness —

— Xantech technology assures that in the event of a crisis on campus, all audio systems in every classroom are automatically muted and emergency information comes through loud and clear — more

— Audio veterans Michael Abbott and Dr. Fred Ginsburg to impart practical real-world information on mixing for broadcast and film audio acquisition —

STOW, OH, April 8, 2010 — Audio-Technica, a leading innovator in microphone and headphone technology, is holding a series of informative audio demonstration and instruction events during NAB 2010 at the company’s booth, C1632.

Throughout each day on Monday 4/12, Tuesday 4/13 and Wednesday 4/14, renowned audio/broadcast veteran Michael Abbott, perhaps best known as Audio Coordinator for the GRAMMY® Awards, will present multi-track microphone mixing demonstrations entitled “Mix a Basketball Game in 5.1.� The sessions will allow attendees to mix a basketball game under Abbott’s direction. Participants will experience real-time, hands-on mixing in A-T’s custom listening room, using state-of-the-art equipment (including a Calrec Sigma audio console), and audition and compare stereo, mono, shotgun and boundary mic options. more

— Genelec’s 8260A features major advance in audio driver technology, integrated to a sophisticated enclosure design —

NATICK, MA, April 8, 2010 — Genelec, the world’s longstanding pioneer in active monitoring, is now shipping its new 8260A Three-Way DSP System. The 8260A breaks new ground in electro-acoustic design, as mechanical, acoustical and signal-processing designs are linked closely together. The 8260A features major advances in audio driver technology, integrated with a sophisticated enclosure design, and Genelec’s proprietary Minimum Diffraction Coaxial (MDC™) Mid/High driver technology takes a big step in perfecting audio quality in professional active studio monitors. more

MEDFORD, OR, April 6, 2010 — Musician’s Friend, Inc. (MF), the largest direct response retailer of musical instruments and gear in the U.S., and a division of Guitar Center since 1999, welcomes Tim White to the position of Vice President, Sales, and Pamela Turay to the position of Vice President, Human Resources. The announcement was made by Craig Johnson, Musician’s Friend Chief Executive Officer. White’s appointment represents MF’s unified sales initiative, seeking to drive a sales culture and an exceptional customer experience at each and every touch point and across every brand; Turay’s appointment underscores MF’s strategic focus on talent management and development. more