“Teachers, students and composers alike will find this a valuable resource. A fascinating read.” – Music Tech Magazine Recommended Award
Since its initial release in 1997, Paul Gilreath’s The Guide to MIDI Orchestration has been the premiere text on creating realistic emulations of a symphony orchestra using samplers and computer recording techniques.
• Provides arranging tips in the specific context of sampled instruments and computer- based software synthesizers
• Shows how to achieve the perfect orchestral mix, choose instruments and modify traditional scores to create the
‘Hollywood sound’ more

“Anyone working with sound would be interested in this book. This includes audio and recording engineers, mixers and sound designers for radio/TV/film, sound artists, and game audio designers. The book will help them to work more effectively by helping them to develop their listening skills.â€? – Mark Drews, Program Director, Music Production & Recording Studies, University of Stavanger more

(BOSTON, MA – March, (2010), Focal Press, a division of Elsevier, is pleased to announce the publication of Implementing Mobile TV by Amitabh Kumar .

Implement state-of-the-art Mobile TV networks with this comprehensive guide to the latest technologies and standards, including MediaFLO, ATSC Mobile DTV, and CMMB, the same technologies seeing large-scale rollouts today around the world. You not only gain deep insight into the maze of technologies, but also the principles of mobile content-what makes it work, how it’s produced, repurposed and delivered securely, and how it integrates with mobile and Internet domains. more

FOR IMMEDIATE RELEASE
Contact: Bob Dodd
781-313-4726 or r.dodd@elsevier.com

(BOSTON, MA – October, 2009) Focal Press, a division of Elsevier, is pleased to announce the publication of Sound Systems: Design and Optimization, 2e by Bob McCarthy.

With this definitive guide to sound reinforcement alignment and design, Bob McCarthy shares his expert knowledge and effective methodology from years of teaching audio professionals. more

FOR IMMEDITIATE RELEASE
Contact: Bob Dodd
781-313-4726 or r.dodd@elsevier.com

Now in its second edition, IPTV and Internet Video clearly explains and demystifies the functions, markets, and future impact of this exploding technology. This book contains an overview of hardware, software, and Internet technologies, case studies, and covers a range of products and services. It is a guide to help readers master the key trends and drivers transforming the world of broadcast television and the Web. Readers get a working knowledge of IPTV, enabling both non-technical and technical professionals to accurately analyze the emerging technology and business opportunities. With IPTV subscriptions estimated to grow 32% annually for the next 6 years, this book is necessary reading material for companies wanting to remain current in the marketplace.
• Written by well known industry experts, each with 25 years technology development experience and global insight
• Reality Check perspectives in more

FOR IMMEDITIATE RELEASE
Contact: Bob Dodd
781-313-4726 or r.dodd@elsevier.com

Focal Press, a division of Elsevier, would like to invite select members of the press to request a gratis review copy of Record Label Marketing, 2nd Edition by Tom Hutchison, Paul Allen and Amy Macy.

Tom Hutchison is a Professor of Marketing in the Department of Recording Industry at Middle Tennessee State University (MTSU). He has worked with a wide range of popular artists including Faith Hill, The Dixie Chicks, Sonic Youth and Beck. Tom has conducted market research projects for Sony, MCA/Universal, DreamWorks and Warner Music Group. Tom is also the author of Web Marketing for the Music Business from Focal Press.

Paul Allen is an Associate Professor in the Department of Recording Industry at Middle Tennessee State University. Paul is also the author of Artist Management from Focal Press.

Amy Macy more

(BOSTON, MA – August, 2009) Focal Press, publisher of the famed Handbook for Sound Engineers, currently in its fourth edition, is pleased to announce three new audio engineering titles releasing in August 2009.
Ballou’s Guide to Audio Test and Measurement (ISBN: 9780240812656, August 2009, $34.95, €23.95, £18.99, Paperback) by Glen Ballou offers a quick guide and complete reference to the fundamentals of test and measurement for all aspects of sound engineering. Topics included are electrical and acoustic testing,measurement systems, levels, methods, protecting the ear, units of measurement and standards. This guide comes with multiple tables to ensure quick easy access to information. This is a must have reference for all audio engineers. more