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Archive by Robin Hoffman

Broadcast Pix Anchors New HD Production System for Tampa Bay Rowdies TV Broadcasts

Billerica, Massachusetts – Before the start of the 2014 season, the Tampa Bay Rowdies negotiated broadcast rights for all 13 of its Saturday night home soccer matches. As a result, it was time for the team to upgrade its SD production facilities at Al Lang Stadium in St. Petersburg, Fla. The new HD production includes a four-camera setup, custom animated graphics and a Broadcast Pix™ Granite™ 1000 integrated production switcher.

Hi-Tech Enterprises in Clearwater, Fla., was the integrator for the project. According to Ed Griswold, Hi-Tech engineer, the new control room was built in about three weeks, and the system was operational in time for the first Rowdies home game on April 12.

Since the Rowdies began calling Al Lang Stadium home in 2010, VideoArt Productions of Palm Harbor, Fla., has been providing live coverage of their matches. Established in 1982, VideoArt has produced thousands of hours of live programming, and worked with a number of Florida-based professional sports teams and content providers.

The first three seasons were produced exclusively for a Web audience, but this season’s Rowdies contests are also broadcast on WTTA, the MyNetworkTV affiliate in the Tampa/St. Petersburg market (DMA #14). All matches are also streamed to the North American Soccer League’s live streaming site, NASLlive.com, and some are streamed to ESPN3’s Web site.

Art Dryce, president of VideoArt, handled directing, TD, graphics, and commercial and replay roll-ins for the first three seasons. With the move to HD production and the added complexities for broadcast television, however, he did not want the new setup to be another one-man control room. Instead, he wanted a system that could support separate positions for a TD and graphics operator.

The upgraded control room is located in a dedicated area of the stadium’s press box. The typical Rowdies production features two high midfield cameras – one is the main game camera and the second handles tight action follow shots – as well as a sideline camera and end zone camera. The cameras are connected via fiber, which allows for an extremely high quality video signal to the Broadcast Pix system, Dryce said. Productions also include animated graphics, which are stored in the Granite’s built-in clip server, and instant replay. Video Art provides all crew members during production.

The new Granite system replaced a Stream Breeze Pro, which is now tasked with encoding the broadcast (and changing some ad content) for the Web. Griswold said the Broadcast Pix created a “more traditional workflow” for the on-air broadcasts.

Dryce still produces and directs, but Tom Sipos, vice president of VideoArt, handles TD duties for Rowdies broadcasts. A graphics operator shares the system with Sipos, but each work station has its own monitor, populated by Granite’s built-in Fluent-View customizable multi-view. Griswold is also on site to monitor the broadcast signal and provide engineering support.

The graphics operator uses Fluent Rapid CG is used to update the on-screen clock and scoreboard during matches. Ideal for sports coverage, the Fluent Rapid CG™ option for Broadcast Pix systems streamlines the creation of data-intensive CG graphics. By automatically integrating databases, RSS feeds, cloud-based content and custom actions like scorekeeping into templates, Fluent Rapid CG produces customized graphics with significantly less manual effort.

“The system was easy to learn to use, and is easy to operate during our show,” Dryce said. “It has met the expectations we had for our production flow, capability and quality, and with every game we continue to learn new things. It is a powerful production tool. We’re very impressed.”

About Broadcast Pix Founded in 2002, Broadcast Pix is the leader in integrated production switchers, with customers in more than 110 countries. Available in several configurations, from compact systems with end-to-end integration to large-scale systems for high-end live productions, Broadcast Pix switchers include CG, dual clip stores, file-based macros, external control software, and customizable multi-view and virtual sets with patented control options. Broadcast Pix also offers ReVue next generation slow motion systems, fX3D real-time 3D graphics, Rapid CG dynamic graphic playout software, and VOX voice-automated live video production, each designed to enhance our highly integrated live production switchers. Customers include leading broadcast, corporate, education, government, religious, sports, streaming, and visual radio studios. Learn more at www.broadcastpix.com.

Broadcast Pix Introduces VOX Lite Voice-Automated Control for Smaller Productions

Billerica, Massachusetts – Broadcast Pix™ today announced VOX™ Lite, a small-scale version of its popular VOX voice-automated production option that works with any Flint™, Granite™ or Mica™ integrated production switcher. It will be demonstrated at InfoComm 2014 (C5737), which runs June 18-20 in Las Vegas, Nev.

Since it was introduced in 2011, VOX has become a popular automated solution for visual radio, as well as government and corporate meetings for television,Internet, and in-house projection. VOX and VOX Lite eliminate the need for an operator for live productions, as sophisticated software detects which microphone is in use and switches cameras for automatic video-follow-audio productions.

Using the power of Broadcast Pix’s built-in Fluent™ Macros, VOX Lite can also add or remove graphics, roll clips and animations, execute complex PiP compositions, and incorporate information from external data sources like Twitter to create an appealing visual experience. Multiple macros can be assigned to each microphone – and selection criteria can be established – to create varied shot selection and graphics. Conditions can be set to prevent coughs or one-word comments from triggering camera changes. Other features include manual override and the ability to prioritize microphones.

Both VOX models feature a 1RU breakout box hardware interface. VOX features eight microphone inputs, and multiple VOX boxes can be cascaded to support up to 104 microphones. VOX Lite supports four microphones. Both versions include camera control software for Panasonic and Sony robotic cameras.

“For productions with limited resources, VOX Lite offers automated audio-follow-video functionality at an incredible price point,” said Steve Ellis, general manager, Broadcast Pix. “It’s a great way for local radio stations to stream video to the Web or small towns that want to improve meeting coverage without increasing staff requirements.”

VOX Lite has an MSRP of $3,500, which includes the breakout box and software. For a limited time, VOX Lite is available as part of a bundled package with the entry-level Flint LE, which supports three HDMI or analog inputs, for $9,995. VOX Lite can also be bundled with Flint LX (four SDI or HDMI inputs) for $12,495 or Flint LS (six inputs in multiple configurations) for $15,495 through June 30. All three Flint models include two additional network inputs, which are ideal for presentations and Web-based content from remote computers, as well as an internal audio mixer.

About Broadcast Pix Founded in 2002, Broadcast Pix is the leader in integrated production switchers, with customers in more than 110 countries. Available in several configurations, from compact systems with end-to-end integration to large-scale systems for high-end live productions, Broadcast Pix switchers include CG, dual clip stores, file-based macros, external control software, and customizable multi-view and virtual sets with patented control options. Broadcast Pix also offers ReVue next generation slow motion systems, fX3D real-time 3D graphics, Rapid CG dynamic graphic playout software, and VOX voice-automated live video production, each designed to enhance our highly integrated live production switchers. Customers include leading broadcast, corporate, education, government, religious, sports, streaming, and visual radio studios. Learn more at www.broadcastpix.com.

Broadcast Pix, Flint, Fluent, Granite, Mica and VOX are trademarks of Broadcast Pix, Inc. Patented. Made in USA.

Portability and Performance of New FOR-A XT Series Switchers Gains Attention of Schools, Churches, Production Co’s and Major Broadcasters

Cypress, CA – Since its introduction into the market last year, FOR-A’s HVS-XT video production switcher series has proven a popular fit for a wide range of applications. Current customers of FOR-A XT Series switchers include: schools, houses of worship, production companies and major broadcasting networks.

The HVS-XT100 comes with a separate main unit and control panel, while the HVS-XT110 features a compact, integrated design. Both units include: mixed HD/SD input, frame synchronization, multi-viewer capability, re-sizing engine, 2.5D wipe effects, DVE and keyer with chroma key. Two freely assignable Keyers and DSKs channels also come standard. A built-in Web server allows users to adjust settings from a PC or a tablet.

Some of the new XT users are existing FOR-A customers looking to capitalize on the portability and performance of these new switchers. Arizona-based Sun Valley Community Church began using a FOR-A HVS-300HS switcher three years ago for its transition to HD production. The church has three locations, and uses the HVS-300HS in its original campus in Gilbert, AZ. When the time came to select a switcher for one of their newer campuses, the church had FOR-A’s products in top-of-mind. Sun Valley selected a FOR-A HVS-XT100 and has been successfully using it since last September.

“We were very happy with the performance of our FOR-A HVS-300HS switcher, so it was a simple choice to stay in the FOR-A family and purchase another one of their units for our newer location,” said Greg Gardner, Sun Valley’s Video Technical Director. “We went with the HVS XT-100 because of its new features, particularly the ability to assign one of the keys to any of the aux channels and reposition and resize the key as desired. I’ve also found its Web browser capabilities to be extremely useful in our productions.”

FOR-A’s HVS-XT series is also being used for higher learning. A computer science institute at the University of California, Berkeley has been relying on the HVS-XT100 since late last summer for production of workshops and lectures, which are streamed and archived online.

“I appreciate the ease of use that the HVS-XT100 affords,” said Omied Far, UC Berkeley’s switcher operator. “I’ve quickly learned the ins and outs of the switcher, and it helps me to provide smooth, live video to viewers around the world.”

Broadcast equipment rental and production service company Clark Media has been utilizing XT series switchers to provide its corporate, video production company, and broadcast network customers with custom designed solutions. The Bethlehem, PA-based company recently purchased three HVS-XT100 switchers and one HVS-XT110 unit. Dedicated to providing the top technology to its customers, Clark Media plans to rent the FOR-A switchers out in flypacks.

California-based RBL Engineering is one of many video production companies that count on the FOR-A HVS-XT switcher. Part of RBL Engineering’s business is corporate AV event production. The company has been relying on the HVS-XT110 for its multi-camera productions since last fall, and they recently purchased another HVS-XT110 switcher for upcoming projects.

“Portability was a key consideration for us in choosing this switcher,” said company president Bob Bolling. “The size of the HVS-XT110 was a major plus, as we need to be able to easily transport the unit. The HVS-XT110 is the only switcher in its price range that enables dissolve for screen switch, and we appreciate being able to have one switcher control eight outputs with different sources. Its 1080p upgradeable option was also a big perk, as we were looking for a future-proof switcher.”

RBL Engineering recently used the HVS-XT110 for camera switching at a keynote to an audience of 5,000 in San Jose, CA. The RBL Engineering team also took the HVS-XT110 on a plane to Hong Kong to provide I-MAG support and live streaming.

FOR-A’s Latin American customers continue to rely on its technology with use of XT Series switchers, particularly to benefit their live production environments. Brazilian video services provider Casablanca Online, Argentina’s TyC Sports, and Mexico-based mass multimedia company Televisa are all users of HVS-XT switchers.

About FOR-A

FOR-A is a major manufacturer and distributor of video and audio systems to the broadcast, postproduction and professional video markets. For more information about FOR-A’s product line, call 714-894-3311 or visit our web site at www.for-a.com.

Advanced Systems Group Welcomes New Additions to Engineering Team

EMERYVILLE, CALIF. – Advanced Systems Group (ASG), a leading data, video, audio and film integration firm, today announced the addition of Gary Schneider, Keith Pintner and Chris Sullivan to its engineering team, effective April 1. All three are veterans of Media Vision Integration (MVI), a California-based professional AV systems integrator, with extensive experience in

Keith Pintner

designing and building broadcast, film, and post-production facilities, high-end boardrooms and briefing centers, and other specialized AV systems.

For more than 16 years, Schneider served as president and CEO of MVI. Before he established MVI, he worked for nine years as an engineer and project manager for David Carroll Electronics, where he served as the systems engineer for a custom audio system for the U.S. Senate.

Pintner spent 14 years at MVI as a senior project manager and system engineer, where he worked on projects for Apple, Pixar Animation Studios and ENG Mobile Systems. Previously, he began his eight-year career at David Carroll Electronics as an installation technician, and was quickly promoted to support engineer and project manager.

Sullivan was a systems engineer at MVI for six years, working on projects for a number of high profile companies, including LinkedIn, Dreamworks Animation and Lucasfilm. Independently, he has produced promotional videos for the California wine industry since 2009, and previously served as a stage manager and machine room operator for American Zoetrope for nine years.

“It is rare for a company to have the opportunity to welcome three employees with this level of engineering expertise at the same time,” said Dave Van Hoy, president, ASG. “We are very pleased to add Gary, Keith and Chris to the ASG team, and we look forward to adding their talents to our upcoming projects.”

Schneider, Pintner and Sullivan are based out of the company’s main office in Emeryville. Contact them at 510-654-8300 or via e-mail at gds@asgllc.com, kpintner@asgllc.com and csullivan@asgllc.com.

About ASG:

Based in Northern California with offices in the Northwest, Southern California and New York City, Advanced Systems Group LLC of Emeryville, Calif., has provided engineering, systems, integration, support and training to the broadcast, film, creative and corporate video markets since 1997. With unmatched experience in high-speed shared storage, media asset management, archiving, editing, color and VFX systems, ASG has become one of largest installers of post-production and shared storage systems on the West Coast. The ASG team is highly focused on customer success, and has installed and supported more than 300 SANs, production and post-production systems. For more information, visit www.asgllc.com or call 510-654-8300.

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FOR-A to Highlight New Version of FT-ONE 4K Super Slow Mo Camera and File Converter at Cine Gear Expo 2014

Cypress, CA – FOR-A Corporation of America plans to showcase the newest version of its FT-ONE full 4K super slow motion camera at the upcoming Cine Gear Expo, taking place June 5-8 at The Studios at Paramount in Hollywood. FOR-A will be in Booth #317, where they will also display the FT-1READ – a RAW data to DPX converter available with the FT-ONE camera.

The new version of the FT-ONE offers fiber I/O connections built directly into the unit for ease of use when shooting from the field. The FT-1READ is an option available with the FT-ONE for easy file conversion. The FT-1READ takes the RAW data from the SSD drives, imports all recorded info, and converts it to a DPX file, which is a common file format for editing and color grading.

The FT-ONE has been used in a variety of sports broadcast and digital cinematography applications, including professional football, boxing, automobile racing, ice cross downhill, and wakeboarding events, as well as a NASA rocket launch. The camera has been the recipient of multiple industry awards, including a 2012 IBC Show STAR Award from TV Technology Europe, TVB Europe’s Best of IBC 2012 Award, and most recently, a 2013 Government Video Salute at GV Expo.

The FT-ONE employs FOR-A’s high-sensitivity CMOS color sensor, “FT1-CMOS,” and plays back full 4K (4096 x 2160 pixels). One output channel can provide QFHD (four 1080p 3G-SDI) outputs, while the other output channel provides down-converted HD-SDI for live viewing and play back. The FT-ONE captures images as uncompressed raw data on the system’s internal memory, which has a recording capacity of 9.4 seconds. This data is then stored on one of two hot-swappable SSD cartridges, each of which is capable of storing 84 seconds of full 4K resolution images at 900 fps.

“We’re very excited to showcase this new version of the FT-ONE camera at Cine Gear – the event where we chose to launch this groundbreaking camera two years ago,” said Hiro Tanoue, President, FOR-A Corporation of America. “Cine Gear Expo continually attracts major players in high-end entertainment production. We’re offering the FT-ONE with fiber connections built into the unit, making it easier when the production calls for the camera to be used a far distance away from the base station.”

Cine Gear Expo is the premier film, video, and digital media expo for the entertainment industry, and is the largest event of its kind. 2014 marks the conference’s 18th year.

About FOR-A

FOR-A is a major manufacturer and distributor of video and audio systems to the broadcast, postproduction and professional video markets. For more information about FOR-A’s product line, call 714-894-3311 or visit our web site at www.for-a.com.

JVC 3.0 Firmware Upgrade for GY-HM600/GY-HM650 ProHD Mobile News Cameras Now Available

WAYNE, NJ – JVC Professional Products Company announces the availability of its Version 3.0 firmware upgrade for its GY-HM600 and GY-HM650 mobile news cameras. Available through the JVC Web site, the upgrade is free to all current GY-HM600 and GY-HM650 owners.

For both cameras, the upgrade includes 1080p/60 recording modes, Extreme High Quality (XHQ) recording with virtually lossless 50 Mbps H.264 (.MOV), and large file support for SDXC media cards. The firmware upgrade adds Zixi advanced streaming capabilities and live RTSP/RTP format streaming to the GY-HM650.

Using Zixi’s new Advanced Streaming Technology (AST), the GY-HM650 3.0 provides content-aware error correction and bandwidth shaping. Proprietary Zixi algorithms maximize bandwidth to ensure reliable transmission, and advanced content aware error correction compensates for up to 30 percent packet loss. With the upgrade, the GY-HM650 is also compatible with JVC’s Professional Streaming Services, including the new ProHD Broadcaster server powered by Zixi that provides reliable live content delivery to a variety of hardware decoders, CDNs, and the Web.

ABOUT JVC PROFESSIONAL PRODUCTS COMPANY

Headquartered in Wayne, New Jersey, with West Coast operations in Long Beach, California, JVC Professional Products Company is a division of JVC Americas Corp., a wholly-owned subsidiary of JVC KENWOOD Corporation. JVC is a leading manufacturer and distributor of broadcast and professional video and audio equipment, D-ILA front projection systems, and Super LoLux HD video security products. For further product information, visit JVC’s Web site at http://pro.jvc.com or call (800) 582-5825.

Zylight to Exhibit Product Range at Cine Gear and Lightfair International

LOS ANGELES – Zylight, a leading manufacturer of innovative LED lighting solutions, will showcase its wares at next month’s Cine Gear Expo in Hollywood and Lightfair International in Las Vegas. Zylight’s instruments will be displayed within their North American distributor, Ushio America’s, booth at both exhibitions. Among the Zylight offerings on hand will be the F8 LED Fresnel, palm-sized Z90 LED and IS3c LED lights.

Ushio will be in booth #S310 at Cine Gear and booth #5124 at Lightfair International.

Cine Gear occurs from June 5-8th at The Studios at Paramount in Hollywood. In its 18th year, it is the premier film, video, and digital media expo for the entertainment industry.

Gear Expo attracts specialists from every major department of the entertainment production and the post production world.

Held from June 3-5 at the Las Vegas Convention Center, Lightfair International is the the world’s largest annual architectural and commercial lighting trade show and conference. Lightfair International is co-owned by the International Association of Lighting Designers (IALD, www.iald.org) and the Illuminating Engineering Society (IES, www.ies.org). The event is co-owned, produced and managed by AMC, Inc. (www.americasmart.com).

F8 LED Fresnel

Recently updated, Zylight’s F8 LED Fresnel delivers close to the light output of a traditional 1000-watt Fresnel and collapses to less than four inches thick for easy transport. A number of refinements deliver improved performance for field and studio applications. The yoke mount has been angled for greater positioning range and can accommodate 90-degree stand mounting. All locking and adjustment can be done with a single knob. The light’s self-locking focus automatically holds focus position. Other improvements include: improved bellows design for smoother operation, a self-terminating DMX input, better protection from the elements, and a new heat sink orientation that allows 20 percent better cooling.

“We’ve been blown away by the response to this light. Commercial and TV show producers as well as independent filmmakers are embracing our LED Fresnel,” said Joe Arnao, president of Zylight. “We went back to the drawing board a few months ago to make the F8 even better, without changing the features that make it the most exciting lighting instrument on the market.”

Z90

The palm-sized Z90 LED provides the flexibility of variable color temperature and access to any color of the rainbow at the touch of a button – without gels or filters. It can instantly switch between fully calibrated Daylight and Tungsten, with no color shift while dimming. An adjustable 2500K-9000K color temperature and variable ±GREEN color correction enable smooth on-location lighting adjustments. Built-in controls and digital display make set-up fast, with user-defined presets for storing frequently used settings. The light’s built-in color mode provides immediate access to millions of colors. The Z90’s HD-led™ module is the brightest available anywhere. And its 130° spread ensures that one Z90 will do the job of two or more inferior bulb-type LED lights.

IS3c

The IS3c combines Zylight’s color-mixing technology and high-quality construction to meet the needs of location and studio professionals who require an extremely bright and wide soft source, while offering all of the innovative features for which Zylight is known: fully dimmable with minimal color shift, adjustable color temperature and color correction, unlimited color control, and rugged construction for years of reliable service.

The IS3c’s advanced four-color mixing ensures excellent skin tones and rich, accurate color rendition. And the IS3c’s wide 90° spread means the IS3c can shoot with wide angle lenses or in 16×9 format.

Integrated ZyLink™ wireless control

Each of the lights are equipped with Zylink wireless control technology that allows the operator to wirelessly link multiple Zylights to create a soft LED source as large as necessary. Zylights that are linked act in concert as if they were one unified LED source, with adjustments made on one light changing all lights in the group. Lights can be controlled wirelessly or from another light from up to 60′ away.

ABOUT ZYLIGHT LLC

Founded in 2003, Zylight LLC is the leading manufacturer of intelligent LED lighting instruments for the film and video production industry. Every model in its easy-to-use lighting system produces fully calibrated bright white light, while some also provide a spectrum of adjustable colors without gels. Full wireless control and DMX integration are included, and AC or DC power options are available. The Zylight state-of-the-art LED system is truly the most unique and flexible lighting system on the market today. With more than 50 dealers worldwide, Zylight continues to develop innovative LED lighting solutions to help make your job easier. More Than Bright – Zylight. Find out more at www.zylight.com.

ABOUT USHIO AMERICA, INC.

USHIO America, Inc. is a leading manufacturer of Specialty and General Illumination lighting solutions based in Cypress, California. Established in 1967 as a subsidiary of USHIO Inc, in Tokyo, Japan, USHIO now carries over 3,500 lighting related products. These Lighting-Edge Technologies™ are provided to a variety of industries such as general illumination, audio-visual, photographic, stage, studio and television, semiconductor, printed circuit, video projection, cinema, UV curing, germicidal, horticulture, graphic arts, flashlight, scientific, medical, dental, ophthalmic, infra-red heating, and many others. For further information, visit www.USHIO.com.

FUJIFILM to Showcase All PL 4K and Cabrio Cine-Style Lenses at Hollywood’s Cine Gear Expo 2014

Wayne, N.J. – The Optical Devices Division of FUJIFILM North America Corporation will showcase its entire range of Premier PL 4K+ cine lenses and the Cabrio cine/ENG-Style lens series at the Cine Gear Expo 2014, being held from June 5-8 at The Studios at Paramount in Hollywood.

The Premier PL 4K+ Series features the fastest T speeds available in a family of zooms, with unprecedented color matched 4K and beyond optical performance. The entire range of Premier PL 4K+ cine lenses will be in the booth. The 14.5-45mm T2.0, 18-85mm T2.0, 24-180mm T2.6, and 75-400mm T2.8-T3.8 will all be on display. All four PL Mount zooms are similar in size and weight, and uniform gear placement and front barrel diameters (136mm). Focus, zoom, and iris gears are all in the same position—which speeds up lens changes, since follow focus accessories and lens motors can stay in the same position on the rods. Focus barrel rotation is a uniform 280 degrees on all four zooms.

Premier PL 4K lenses have been used by several acclaimed DPs for feature films including Life of Pi, Oblivion and Iron Man 3.

The latest addition to its popular series of cine zooms – the FUJINON Premier PL 25-300mm Cabrio [ZK12x25], introduced in April at the NAB show – will be on hand with the rest of the Cabrio series at Cine Gear. Equipped with a 35mm PL mount, the PL 25-300mm boasts a high zoom ratio covering the focal length of 25mm to 300mm. The PL 25-300mm supports an optional, detachable servo drive for electric zooming, focusing and iris. Mounting the unit enables remote control of zoom, focus, and iris adjustment.

FUJINON’s popular Cabrio series includes the new PL 25-300mm (model ZK 12×25), PL 19-90 (model ZK4.7×19), PL 85-300 (model ZK3.5×85) and PL 14-28mm (model ZK2x14). The PL 19-90, PL 85-300, and PL 14-28 Cabrio feature exclusive detachable servo drive units, making them suitable for use as a standard PL lens or as an ENG-style lens. And they can be controlled using cinema industry standard wireless controllers as well as existing FUJINON wired and wireless units.

Designed using the latest proprietary optical simulation software, the entire range of Cabrio lenses offer exceptional optical performance in the center of the image and in the corners of the frame. The digital servo’s 16-bit encoding assures operators that all lens data output—including the position of the zoom, iris, and focus—is extremely accurate. The zooms support Lens Data System (LDS) and /i Technology metadata formats, and can be controlled using cinema industry standard wireless controllers as well as existing FUJINON wired and wireless units.

The PL 25-300, PL 19-90, PL 85-300, and PL 14-28mm FUJINON lenses are equipped with flange focal distance adjustment, a macro function for extreme close-up focus, and coverage of a 31.5mm diagonal sensor.

Cabrio lenses are being used in TV series and feature film production, including several 3D features currently in production.

“Cine Gear is a thriving show attended by some of our most loyal customers,” said Thom Calabro, director, marketing and product development, FUJIFILM North America Corporation, Optical Devices Division. “We always look forward to connecting with them and meeting potential new users during Cine Gear. It continually draws an audience of key decision makers in entertainment production, and we’re eager to show off our 4K and Cabrio zooms this year.”

This year marks FUJIFILM’s 80th anniversary, and 40 years for the Optical Devices Division, formerly known as FUJINON, in the U.S.

About Fujifilm
FUJIFILM North America Corporation, a marketing subsidiary of FUJIFILM Holdings America Corporation consists of four operating divisions and one subsidiary company. The Imaging Division provides consumer and commercial photographic products and services, including: photographic paper; digital printing equipment, along with service and support; personalized photo products; film; and one-time-use cameras; and also markets motion picture archival film and on-set color management solutions to the motion picture, broadcast and production industries. The Electronic Imaging Division markets consumer digital cameras, and the Graphic Systems Division supplies products and services to the graphic printing industry. The Optical Devices Division provides optical lenses for the broadcast, cinematography, closed circuit television, videography and industrial markets, and also markets binoculars. FUJIFILM Canada Inc. sells and markets a range of Fujifilm products and services in Canada. For more information, please visit www.fujifilmusa.com/northamerica, go to www.twitter.com/fujifilmus to follow Fujifilm on Twitter, or go to www.facebook.com/FujifilmNorthAmerica to Like Fujifilm on Facebook. To receive news and information direct from Fujifilm via RSS, subscribe at www.fujifilmusa.com/rss.

FUJIFILM Holdings Corporation, Tokyo, Japan, brings continuous innovation and leading-edge products to a broad spectrum of industries, including electronic imaging, digital printing equipment, medical systems, life sciences, graphic arts, flat panel display materials, and office products, based on a vast portfolio of digital, optical, fine chemical and thin film coating technologies. The company was among the top 10 companies around the world granted U.S. patents in 2012, and in the year ended March 31, 2013, had global revenues of $26.7 billion*. Fujifilm is committed to environmental stewardship and good corporate citizenship. For more information, please visit www.fujifilmholdings.com.

* At an exchange rate of 83 yen to the dollar.

All product and company names herein may be trademarks of their registered owners.

FUJIFILM Technical Support Centers to Serve Brazil’s World Cup

Wayne, N.J. – The Optical Devices Division of FUJIFILM North America Corporation has announced that two technical support centers have been setup to provide customer service and support to the company’s broadcast lens customers during the World Cup in Brazil running from June 12 through July 13th.

One service center will be located in Rio de Janeiro and the other in Sao Paulo. During the entire World Cup, Fujifilm’s Optical Devices Division will have a engineers available at each technical center to support FUJINON lens customers. Hours of operation during the matches will be from 9:00 a.m. through 18:00 p.m.

The location and contact information for the Rio de Janeiro technical support center is:

Camera – 2 Video Films

Rua: Visconde da Graca 43 e 63

Jardim Botanico CEP 22461-010

Rio de Janeiro, Brasil

Tel: 55-21-2294-9391, 55-21-3874-0146

Additional contact information:

Karla Alvera, cell:55-21-7836-5839, email: karla@camera2.tv

Jorge Delgado, cell: 55-21-8133-1533, email: jorgedelgado@camera2.tv

The location and contact information for the Sao Paulo facility is:

Trevisan’s Lens Service

Rua: Brigadeiro Jordao, 113

Ipiranga, Sao Paulo

CEP 04210-000 Brasil

Tel: 55-11-4508-5650

Additional contact information:

Flavia Trevisan, cell: 55-11-8789-2770, email: flavia.trevisan@trevisans.com.br

Umberto Trevisan, cell: 55-11-7757-9034, email: umberto.trevisan@trevisans.com.br

Ademir Santos, email: ademir.santos@trevisans.com.br

“The World Cup is a crucial event for many of our customers,” said Thom Calabro, director, marketing and product development, FUJIFILM North America Corporation, Optical Devices Division. “Everything has to work perfectly, and we do everything we can to support them in producing the best possible images. As we did during the Sochi Games inRussia, we’ve established technical service centers staffed by knowledgeable technicians to communicate with our customers directly from the event’s home cities.”

This year marks FUJIFILM’s 80th anniversary, and 40 years for the Optical Devices Division, formerly known as FUJINON, in theU.S.

About Fujifilm
FUJIFILM North America Corporation, a marketing subsidiary of FUJIFILM Holdings America Corporation consists of four operating divisions and one subsidiary company. The Imaging Division provides consumer and commercial photographic products and services, including: photographic paper; digital printing equipment, along with service and support; personalized photo products; film; and one-time-use cameras; and also markets motion picture archival film and on-set color management solutions to the motion picture, broadcast and production industries. The Electronic Imaging Division markets consumer digital cameras, and the Graphic Systems Division supplies products and services to the graphic printing industry. The Optical Devices Division provides optical lenses for the broadcast, cinematography, closed circuit television, videography and industrial markets, and also markets binoculars. FUJIFILM Canada Inc. sells and markets a range of Fujifilm products and services in Canada. For more information, please visit www.fujifilmusa.com/northamerica, go to www.twitter.com/fujifilmus to follow Fujifilm on Twitter, or go to www.facebook.com/FujifilmNorthAmerica to Like Fujifilm on Facebook. To receive news and information direct from Fujifilm via RSS, subscribe at www.fujifilmusa.com/rss.

FUJIFILM Holdings Corporation, Tokyo, Japan, brings continuous innovation and leading-edge products to a broad spectrum of industries, including electronic imaging, digital printing equipment, medical systems, life sciences, graphic arts, flat panel display materials, and office products, based on a vast portfolio of digital, optical, fine chemical and thin film coating technologies. The company was among the top 10 companies around the world granted U.S. patents in 2012, and in the year ended March 31, 2013, had global revenues of $26.7 billion*. Fujifilm is committed to environmental stewardship and good corporate citizenship. For more information, please visit www.fujifilmholdings.com.

* At an exchange rate of 83 yen to the dollar.

All product and company names herein may be trademarks of their registered owners.

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PESA Recognized for International Sales with NAITA’s 2014 Global Trade Award

Huntsville, Alabama – PESA, a leading designer and manufacturer of professional audio and video distribution solutions, today announced it has received the prestigious 2014 Global Trade Award from the North Alabama International Trade Association (NAITA). The award was presented on April 29 during NAITA’s 31st annual World Trade Day Luncheon in Huntsville.

PESA, which celebrated its 40th anniversary in 2013, has been involved in international sales for more than 35 years, and sells its routing and processing equipment in more than 20 countries. While Europe has historically been PESA’s largest international market, the company is positioned for increased sales in Southeast Asia, South America and the Middle East in 2014.

For years, PESA has promoted its products internationally through an extensive dealer network led by an international sales manager. PESA maintains an office in Canada and recently established an office in China to promote sales and business development. The company will also exhibit at three international trade shows this year, including IBC2014 in Amsterdam in September.

The NAITA Global Trade Award honors local businesses and organizations for pursuing and penetrating global markets. By recognizing these efforts, NAITA hopes to encourage other companies to explore or expand their international business efforts, as well as strengthen the network of businesses involved in international trade. PESA is a corporate NAITA member and actively participates in NAITA programs.

In March, PESA was also a recipient of the 8th annual Governor’s Trade Excellence Award, which was presented by the Alabama Department of Commerce and the Export Alabama Trade Alliance. The award acknowledges Alabama-based companies that excel in overseas sales and service.

“It is very gratifying to be recognized for our international sales efforts, and NATIA’s Global Trade Award is a huge honor for us,” said Chuck Tillett, PESA president and COO. “At PESA, we are developing new products and expanding our current product lines, and international sales remain an important part of growing our business.”

About NAITA

The North Alabama International Trade Association (NAITA) is a business-driven organization committed to increasing knowledge, interest, and activity in international trade in North Alabama. NAITA’s mission is to promote economic growth through international trade education, training, and networking. Further information on NAITA is available at www.naita.org.

About PESA

As a leading provider of audio/video (A/V) Baseband and IP connectivity products, PESA offers a wide selection of multi-path streaming products, routing switchers, matrix switchers, extenders, converters, media extenders, and signal processing gear to support government, military, industrial, commercial, medical, broadcast, and mobile truck applications. From large to small-scale A/V routing and extender products to multiple IP streaming appliances, PESA offers a diverse suite of AV products, all of which are supported by 24/7 technical support. PESA is located in Huntsville, Ala., with regional sales offices throughout North America and China. Our cost effective solutions are available around the world through our industry leading team of Channel Partners offering local support and installation. All products mentioned herein are trademarked property. Learn more about us at www.pesa.com and www.pesaxstream.com. Follow us on Twitter: @PESA_ONLINE.

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