A virtual press conference from Sound & Video Contractor

Archive of the 3D Presentation Category

Christie Continues Setting the Bar Higher at National Association of Broadcasters Show 2013

Christie® is showcasing its newest offerings at the National Association of Broadcasters (NAB) show April 8-11 including the world premiere of 3-chip DLP® technology displaying 4K resolution at 60 Hz with the introduction of the new Christie D4K2560 and Christie D4K3560 projectors.

These new 4K resolution products are the first to include the new Christie TruLife® Electronics platform – a quantum leap in video-image processing and a breakthrough in high frame rate/high resolution video projection for the ultimate in hyper-realistic images.

The Christie D4K2560 is displaying full 4K resolution at 60 Hz and, along with the Christie D4K3560, the Christie D4K2560 provides precision image detail and video with smoother motion and transitions for a more vibrant and appealing visual experience. Featuring flexible 4K inputs, both projectors are ideal for applications requiring high brightness and 4K resolution with immaculate video and image quality.

Innovation Theatre provides Sneak-Peek at the Future of 3D Cinema
The spacious and inviting Christie booth also features the Entertainment Solutions Innovation Theatre presenting a groundbreaking comparison between 3 F.L. and 14 F.L. while emphasizing the benefits of higher brightness 3D.

Christie Broadcast Set Highlights Latest Trends
The Christie booth also features the ultramodern Christie broadcast set with a concave backdrop of 138 Christie® MicroTiles®. The 48 center tiles feature Christie Interactivity Kit and Christie Jumpstart while two portrait-mounted 55-inch Christie FHD551-X flat panels with damage-resistant, optically bonded Corning® Gorilla® Glass frame the sides of the fully integrated exhibit. All display technology is mounted using rp Visuals custom-mounted display solutions with two Christie Spyder X20 video processors managing the content.

Utilizing thin and lightweight Gorilla Glass, Christie is the only brand to offer a bonded solution that retains the LCD flat panel’s sleek, narrow-bezel design without increasing the image-to-image gap between panels.

Christie Business Products Zone
Located in the Business Products zone is the new Christie LW720 3LCD projector. Building on the successful Christie LW650, the Christie LW720 is a compact and affordable LCD projector with 7200 ANSI lumens and 2500:1 contrast ratio for high brightness and deep, rich blacks. The single-lamp LW720 has one of the largest lens shift ranges*, giving customers the ability to place the projector in a variety of locations in museums, houses of worship, large conference rooms and rental/staging applications.

Also at NAB for the first time is the Christie FHD551-W outdoor flat panel. Introduced earlier this year, the rugged 55-inch Christie FHD551-W with optically-bonded glass is a professional grade full HD (1920 x 1080 resolution) solution for a wide range of applications including outdoor sporting events and venues, architectural applications, entertainment parks, the hospitality and resort industry, transportation, and other outdoor environments not usually applicable with standard LCD panels.

Following on the heels of a successful launch late last year, Christie is pleased to showcase the Christie DHD775-E and Christie DHD550-G 1-chip DLP® projectors. Fast becoming go-to solutions for displays in board rooms, classrooms and meeting spaces in government facilities, both the E Series and G Series comes with native HD resolution models and easily connect to today’s computers either wired or via wireless connectivity option. The Christie DWU775-E features an optional dual processor warp module for blending and warping images, color matching and an optional stacking system – making it ideal for applications requiring geometric adjustments and/or multi-projector setups and rental and staging applications. For fixed applications, the Christie DHD550-G provides exceptional image quality boasting 5000 lumens from a single mercury-lamp design. With high brightness and better price/performance than other projectors in its class, the Christie G Series is an excellent choice for myriad display applications where value and image quality are deciding factors.

The Business Products Zone also includes two Christie Roadster HD20K-J 3-chip DLP® projectors demonstrating their ability to flawlessly blend and warp images.

Christie Products at Five Additional Locations
A 3-unit tall by 2-unit wide array of 72-inch WU cubes will be displayed at the Vizrt booth while the Quantel booth features a Christie CP4230 DLP Cinema® projector using a Christie Spyder X20.

At the Autodesk booth, two Christie Roadster HD14K-J 3-chip DLP® projectors and a Christie Spyder X20 will be displayed while, at the Alcorn McBride booth, 24 Christie MicroTiles will be showcased. Creator of the Pandoras Box media player, coolux Media Systems is featuring the Christie YK50 dual-arm projector yoke supporting the Christie LX700 projector, 12 Christie MicroTiles and four Christie HD10K-M 3-chip DLP® projectors.

Finally, The Ryerson School of Media will have dozens of students traveling the show floor in their phosphorescent orange shirts, encouraging visitors to stop at the Christie booth.

*Varies on lens

Markertek Expands Its Fiber Optic Facility

Markertek.comSAUGERTIES, NY – March 27, 2013Markertek, a global supplier of specialized products and solutions for broadcasting, pro-audio and pro-AV, today announced its expanded in-house fiber optic production facility to better serve its worldwide customer base. Markertek will be showcasing its fiber optic solutions April 8 – 11th at NAB 2013 booth # C5443 in Las Vegas. There will also be a live fiber optic cleaning demo in the booth.

Markertek’s new fiber optic lab manufactures the most specialized collection of highend fiber solutions & custom fiber services for Broadcast, Pro-Audio and Pro-AV. Our in-house shop is fully Lemo trained and ready to build your Hybrid SMPTE 311M compliant camera cables, SMPTE hybrid breakouts, 2 to12 channel tactical fiber snakes as well as custom length ST, SC, LC and MPO cables for studio, outside broadcast or fixed installation.

We also perform full diagnostic and repair services, regardless of manufacturer, with the broadcast industry’s fastest turnaround times. Add in our vast selection of fiber optic rack solutions, adapters, connectors, receivers, transmitters, reels, test gear and cleaners, and it’s no wonder why the industry has made Markertek the #1 Go-to Source for everything fiber.

Markertek VP of Engineering Chris Fisher stated, “It is our goal to be the #1 supplier of custom fiber optic solutions to the broadcasting industry. I believe this newly expanded in-house facility gives Markertek the technical edge to meet and exceed SMPTE 304M/311M standards for custom assemblies.”

To receive a free copy of the Markertek Fiber Edition Catalog visit www.markertek.com, email sales@markertek.com or call 800-522-2025. Customers can also contact their existing Markertek sales contacts for a quick quote or further details.

# # #

About Markertek
Markertek is a highly specialized broadcast and pro-audio supply house serving the technical side of the media industry with over 60,000 unique solutions at reasonable prices – supported with dependable advice from actual pro-audio and broadcast video professionals. The Markertek catalog has achieved cult-like status among digital media professionals as the ultimate design tool for creating the electronic infrastructure required to produce the majority of primetime television shows, feature films, commercials and chart-topping music hits, as well as all other areas in the audio and video industry.

Markertek is the #1 “Go-To” source in the industry for everything fiber optic including SMPTE Hybrid camera cables, 2-12 channel tactical fiber snakes, fiber rack mount solutions, fiber reels, fiber consumables and specialized tooling.

Visit www.markertek.com for more information.

Laser Projection Demonstration Lights Up G.I. Joe: Retaliation at AMC Theatres®’ Burbank 16, Using Christie Technology

Christie®, a global leader in cinema projection, is pleased to present Paramount Pictures’ highly anticipated G.I. JOE: RETALIATION on March 28 at AMC Theatres’ (AMC) Burbank 16’s ETX theatre. Christie is joining forces with AMC using laser projection technology to project the 3D movie at brightness levels of 14 foot lamberts (ft-L) – a “first” in the world of commercial cinema projection – on a 65-foot wide screen. This technology test will last for a two-week period and will be the first time that the average moviegoer will be able to enjoy compelling, immersive 3D images delivered at 2D light levels.

Paramount, Metro-Goldwyn-Mayer Pictures (MGM) and Skydance Productions, in association with Hasbro®, will release G.I. JOE: RETALIATION in digital 3D theaters across the U.S. and Canada beginning March 28.

“As a leader in innovation in the movie exhibition industry, AMC Theatres continues to push the envelope, looking for new ways to improve the movie-going experience for our guests,” said Dan Huerta, vice president, Digital Systems, AMC. “We are delighted to enlist a technology leader like Christie to provide a sneak peek at a major advance in movie-illumination levels that is on the horizon.”

Mark Christiansen, EVP of World Wide Operations for Paramount Pictures said, “We fully support the advancement of cutting edge technologies to further enhance the theatrical presentation for moviegoers. Laser projection provides incredible brightness, making each film look all the greater, but its impact on 3D is startling.”

Noted Dr. Don Shaw, senior director, Product Management, Christie Entertainment Solutions, “Audiences will be impressed with 3D shown at 14 foot-lamberts, which is much brighter than current technology produces on most screens. This test of our laser technology will demonstrate how spectacularly a moviemaker’s vision can be realized when shown at light levels normally only possible for 2D movies. Audiences who attend the AMC Burbank 16 during the laser demonstration will see a 50 percent increase in the typical contrast ratio for 3D on a crystal-clear 4K projector and we’re confident that the average moviegoer will relish this new level of immersive experience.”

Christie Laser-Projection Juggernaut Gaining Speed, Building on Previous Successes
Commenting on the laser projector test, Dr. Shaw said, “This is not the first time that Christie has employed laser technology to stretch the boundaries of digital cinema projection. Last year, Christie also showed select exhibitors in Asia how 72,000 Lumens could be achieved, in a demonstration of our prototype laser projector in Beijing.

“And at IBC 2012 Amsterdam this past September, I was pleased to preface the showing of Hugo 3D – the first CPG (Cameron Pace Group) certified movie – along with noted stereographers, Demetri Portelli and Corey Turner (‘Transformers: Dark of the Moon’), which was then projected using Christie’s laser-light projector prototype.”

Christie hosted its first laser projector demo for cinema industry luminaries including Douglas Trumbull, Gordon E. Sawyer Academy Award winner, at its High Frame Rate Summit held in its manufacturing and engineering headquarters in Kitchener, Ontario in April 2012.

NAB2013: Vizrt brings an IP workflow, 4k rendering, and an integrated workflow for video and graphics production and distribution

See us in Las Vegas, April 8th – 11th 2013. Booth SL3305

NAB is the world’s largest event covering the development, management and delivery of content across all mediums. At this year’s show, representatives from Vizrt’s worldwide offices will be on hand to demonstrate the company’s completely integrated graphics and video workflow. Vizrt technology enables operators to distribute and monetize content to mobile devices, web portals and any screen. Highlights within the Vizrt booth will be its recent advancements for media asset management (MAM), broadcast graphics, as well as online and mobile video delivery.

Two public shows, scheduled each the hour, will provide live, interactive demonstrations of the latest Vizrt products in action. One show will focus on new technology for weather reports, while the other will provide a broader overview of using live virtual set and immersive graphics technology.

Developing for the future

The powerful Viz Engine, Vizrt’s real-time 3D compositing system, now has IP-streaming capability. This allows broadcasters to stream multiple formats and resolutions simultaneously for efficiently creating online and mobile graphic and video content.

Broadcasters are beginning to look beyond HD to 4k. At NAB, Vizrt will preview the breakthrough 4k rendering capability of the Viz Engine.

Live encoding and high-speed video branding

Encode live video from high-resolution to any format at speeds faster than real-time for online and mobile devices with the Viz Media Engine. The multi-platform production workflow allows broadcasters to have high-quality video and custom graphics and branding for every device, all happening in a single step.

Automated transcoding of video content is also processed through the Viz Media Engine for video on demand (VOD) services. Graphics and branding are added to the video content during the transcoding process ensuring an efficient, high-quality presentation for the end user.

Newsroom workflow

Vizrt gives journalists the edge for getting a story on-air and online quickly and efficiently with a newsroom workflow that integrates easy-to-use templates with the journalists’ native newsroom computer system (NRCS). With Viz Content Pilot, journalists access these templates for creating graphics, editing maps with Viz World and selecting videos from Viz Media Engine to add to a playlist for on-air use and online multi-platform delivery.

Video integration and clip store

Adobe and Vizrt combine to create a package that gives the editor complete control of graphic and video content from within Adobe Premiere Pro CS6 for live and post-production requirements.

Video content can be reached from the Viz Media Engine through Adobe Premiere Pro CS6 giving editors access to content across the complete asset management solution from Vizrt or using the Viz Media Engine as a bridge to other asset management systems.

The latest version of the Viz Media Engine offers a comprehensive media management platform from ingest to playout for local clip and still stores up to full enterprise media asset management and archive systems. At NAB, Vizrt will show the Viz Media Engine as an integral component of the unique unified workflow solution offering the tools to present efficient multi-platform delivery with consistent branding across all media channels.

Complete online workflow

This year at NAB, Vizrt will present a highly integrated workflow for online. Journalists and publishers can produce video and text other content from the same solution and use video efficiently in the storytelling.

Monetize video content online with a premium workflow with DRM through a cross-platform implementation with the Viz Media Engine and Vizrt partner Vimond.

Social TV

With the Social TV solution, your audience becomes part of the story. Using interactivity and visualization tools, broadcasters tell the story quickly and compellingly with viewer interaction. Content is captured from Twitter, Facebook, Flickr, YouTube, Instagram as well as third party partners like never.no, TrendrrTV and Mass Relevance.

Weather and news maps

Viz Weather has become a sophisticated weather forecasting and reporting system with the ability to use any data set and a large range of data visualization tools. See the system in action during our Viz Virtual Studio public show.

Viz World is Vizrt’s premiere mapping solution. With integrations with DigitalGlobe, OpenStreetMaps and Waze, broadcasters now have access to the world with imagery, streets and traffic data.

Sports analysis

Vizrt’s award winning sports analysis system, Viz Libero is now fully integrated into the Vizrt graphics and video environment. At NAB 2013 we will show the new virtual SLoMo and Virtual Presenter.

About Vizrt:

Vizrt provides real-time 3D graphics and asset management tools for the broadcast industry – from award-winning animations & maps to online publishing tools. Vizrt’s products are used by the world’s leading broadcasters and publishing houses, including: CNN, CBS, Fox, the BBC, BSkyB, ITN, ZDF, Star TV, Network 18, TV Today, CCTV, NHK, The Globe and Mail, Times Online, The Telegraph, and Welt Online. Furthermore, many world-class production houses and corporate institutions such as the Stock Exchanges in New York and London use Vizrt systems.

Vizrt is a public company traded on the Oslo Main List: VIZ, ISIN: IL0010838154. For further information please refer to www.vizrt.com

Martin Burkhalter / CEO / +41 22 365 75 01 / MBurkhalter@vizrt.com

Tomer Wald / CFO / +47 5351 8040 / TWald@vizrt.com

Håvard Myklebust / EVP Products & Marketing / +4791845602 / HMyklebust@vizrt.com

Laemmle Royal Theatre Goes Digital With Christie Projectors

Christie® is providing best-in-class digital projection to the newly-renovated Laemmle Royal Theatre in Santa Monica, bringing 21st century projection to guests and the first boothless cinema within Los Angeles. The conversion to digital was part of an upgrade made throughout the Laemmle chain.

“Being 100 percent digital made the renovation easier as we were able to carve out multiple auditoriums without having to allocate additional space for a projection booth,” said Greg Laemmle, president of the company. “We got back space in the old projection booth which has now been put to other uses. And we also avoided the cost of building new booth space. It’s great to have all the equipment, including our Library Management Server (LMS), as part of the box office. That way, staff can input movie files and set playlists while still being available to customers.”

In addition to digital projection, the newly-restored theater has stadium seating and three screens instead of one, which will allow it to expand its programming and offer more choices to its guests. Prior to the renovation, The Royal was one of the last ‘one screeners’ in the city.

With eight locations and 41 screens throughout Los Angeles, the independent Laemmle chain was started by Laemmle’s grandfather and great-uncle in 1938, and has highlighted the work of independent filmmakers. It also carries mainstream titles such as “Hitchcock” and “The Hobbit: An Unexpected Journey.” The Royal re-opened in late December, 2012 with LA’s exclusive engagement of “Amour.” With the conversion of The Royal, a traditional cinema built in the 1920s, the chain is now 100 percent digital.

“We have a long history of working with Christie. We had our share of hiccups during the conversion process, but the Christie team has been very responsive. We truly feel they’ve been our partners in getting the art house scene switched over to digital. They took the time to understand how our world is a little different from the world of major studio exhibitors, and were willing to adjust to come up with a better program,” said Laemmle.

Craig Sholder, vice president, Entertainment Solutions, Christie, said the firm is proud to be part of the renovation of The Royal, and the digital upgrade throughout the chain.

“It’s important to Christie to work with each customer to create the solution that works best with their unique needs. Independent cinemas are a vibrant part of the industry and it’s our pleasure to help them make the transition from film to digital.”

Christie integration partner Southern California Cinetech managed the conversion to digital throughout the chain. Cinetech installed Christie CP2210 and CP2220 projectors from the Christie Solaria® Series digital projectors, and orchestrated the Christie Virtual Print Fee (VPF) financing plan, with Christie’s Managed Services team providing monitoring and maintenance services.

The Christie Solaria Series meets both exhibition and post production studios’ demands for 2D and 3D presentations for feature film and alternative content. With more than 36,000 installations around the world, Christie’s knowledge and experience with digital projection is unmatched in the industry.

Fox Theatres in Pennsylvania Goes Digital with Christie Projectors

Christie® is helping the Fox Berkshire theatre, Reading, Pa., enter the modern age of digital cinema, following the complete upgrades of its eight screens exclusively with Christie Solaria® Series projectors. Formerly the Wyomissing 8, the facility recently celebrated its return to the Fox Theatres family after being under different management since 1996.

The movie house’s integrator and one of Christie’s preferred partners, Entertainment Supply & Technology (ES&T), selected Christie’s Managed Services team to install eight DCI-compliant Christie projectors, including two Christie CP2230s, one Christie CP2220, and five Christie CP2210s. As part of the agreement, Christie’s Managed Services team, in addition to projection, provided an integrated hardware package comprised of sound, networking and theatre management systems and will continue to provide onsite technical field services and 24/7 remote monitoring and telephone support through its Network Operations Center.

Donald Fox, President of Fox Theatres, has been pleased with the progress. “ES&T was instrumental in readying the facility for the conversion, and in the timely delivery and installation of all the equipment,” he said. “Working with Christie’s Managed Services team, they had Fox Berkshire up and running in time to show all the holiday blockbusters. Christie projectors wowed our audiences with the exceptional clarity, brilliant colors, and sharpness of the images. They were a hit right from the start.”

“Fox Theatres has a long history of entertaining the local community, ensuring that movie-goers get the best possible cinematic experience,” noted Sean James, vice president, Managed Services, Christie. “ES&T and Christie have always been strong supporters of independent chains like Fox Theatres, which are vital to the economic health of the communities they serve.”

Christie projectors will also feature strongly in the future of Fox Berkshire, according to ES&T, which said it looks forward to installing them at four new screens scheduled to go up in 2013. These include a large-format theater with a giant screen, which will be added to the complex during the second phase of renovations. Total revitalization plans include adding Dolby® Surround 7.1 in all the auditoriums, renovating the lobby, entrance, restrooms, concession stand, and signage, as well as installing new seating in existing rooms.

According to Bruce Schneiter, vice president of technical services, ES&T, the smooth installation of Christie projectors was a reflection of the experience and professionalism of ES&T. “We are a strong advocate of performing thorough field checks and site surveys at the client’s location prior to the delivery of the equipment, ensuring a perfect match of components, fast and efficient installation, and minimum downtime.

“ES&T is committed to helping exhibitors realize their vision of designing modern facilities that reflect the latest innovations in lobby and auditorium design, as well as digital entertainment,” Schneiter continued. “Our association with Christie has always been strong, built upon our mutual commitment to providing our customers with the highest quality products and technical support.”

Added Craig Sholder, vice president, Entertainment Solutions for Christie: “We are very pleased that Christie projectors were selected to bring the movie-viewing experience to the next level of entertainment for the people of Wyomissing, with cutting-edge technology that includes High Frame Rate (HFR) and 3D digital cinema capabilities. We look forward to continuing our excellent relationship with ES&T to help exhibitors across the country make the move to digital.”

BARTKRESA Design deploys WATCHOUT for projection mapping at Universal Studios Japan®

(c) BARTKRESA Design

Ethereal angels and operatic singing supported with projection mapping, lighting, special effects to wow audiences, transporting them to a winter wonderland!

The system uses none other than Dataton WATCHOUT™ multi-image display and presentation software to manage images in a complex and stunning production that combines performances from a 60-strong cast of actors and opera singers with lighting and special effects, on a building façade and stage measuring 250 ft wide and 70 ft tall.

“Christmas time is a family time, we’ve been brought in to create stunning visuals that immerse and transport viewers on a Christmas journey,” explains Bart Kresa, Projection Designer at BARTKRESA Design. “In the design process, we created the sketches, paintings, 3d designs and animations managed using WATCHOUT. We produced the whole thing working with the Universal Studios Japan Show Director on creative elements and the Universal Studios Japan Producer on technical requirements.”

Twelve playback and four production WATCHOUT servers managed the content which was displayed with 31projectors including the Christie Roadster S+20K and Christie Roadster HD18K1080 HD DLP® models supplied by Corporate Image Associates, Inc, Images areprojected onto a stage and the main building façade, creating a magnificentbackdrop for the show.

“WATCHOUT works in sync with the show using a time code that syncs lighting, sound, projection and smokemachines. We use masking, perspective control and have done some layering ofanimations such as snow over background animations.”

Fredrik Svahnberg, Marketing Director at Dataton says: “Once again, the skill, creativity and expertise of Bart Kresa is teamed with WATCHOUT to create a dramatic, celestial, show which I’m proud to see has wowed audiences at Universal Studios Japan from both Japan and abroad.”

The Gift of Angels II, The Song of an Angel 2012 commenced on 13 November 2012 and concluded on 7 January 2013.Universal Studios Japan® located in Osaka is one of the four Universal Studios theme parks in the world. As part of its Universal Wonder Christmas 2012 initiative, Universal Studios Japan put on a Christmas Spectacular, “The Song of an Angel 2012.” Internationally renowned projection design studio, BARTKRESA Design designed created the multimedia content, engineered and deployed allprojection mapping and equipment. The event included spectacular New Year celebrations on 31 December 2012 in front of thousands.

www.dataton.com

The Hollywood Post Alliance Presents the 19th Annual Tech Retreat

Powerful Confab Heads Back to the Desert for Insight, Conversation and Demonstration by Industry Thought Leaders


(Los Angeles, CA) For nearly twenty years, the Hollywood Post Alliance(r) (HPA) Tech Retreat(r) has drawn the top creative and technical experts involved in the creation and management of content to a conference where compelling ideas and new products are explored in lively conference sessions, networking events and demonstrations. The Tech Retreat is an informal meeting of the minds, where industry leaders in engineering, technology, creativity and strategic business; that are engaged in all aspects of digital-cinema, post production, film, television, video, and related endeavors, meet in an unparalleled environment for the exchange of knowledge and information. The gathering helps to define and clarify the development of technologies driving the industry. This year’s event returns to the Hyatt Regency Indian Wells in Indian Wells, California (Palm Springs area), on February 18-22, 2013.

Long recognized as the place where serious industry professionals go to connect and delve into the most current and relevant topics impacting the industry and their work, the HPA Tech Retreat presents significant opportunities for participants to stay competitive and informed of important industry issues and trends during the many networking events, presentations and technology demonstrations.

An overview of events at the HPA Tech Retreat include:
* Monday, February 18, Charles Poynton presents his highly regarded Technical Aspects of High[er] Frame Rate seminar.
* Tuesday, February 19, The HPA Super-Sized Session kicks off the HPA Tech Retreat with More, Bigger, but Better? – a look at the impact of higher resolution, higher frame rates, larger color space, higher dynamic range, more audio channels/objects, bigger screens and the push for all around pushing the envelope. Expert panelists speaking on this compelling topic are Leon Silverman, Phil Squyres, Stuart Bowling, Craig Henighan, Gilbert Lake, William Files, Jed Harmsen, Garrett Smith, and Evan Edelist, from companies including Park Road Post, Reliance Media Works, Sony Pictures Television, RealD, Dolby, and more.
* Tuesday also features the ATSC Seminar on Audio Loudness Control.
* Wednesday and Thursday will include back-to-back presentations on topics covering production and post, acquisition, IT, engineering, broadcasting, asset management, digital-cinema and distribution, manufacturing and much, much more.
* Breakfast Roundtables: Wednesday through Friday mornings put experts in a wide array of compelling issues in small group conversation about meaningful topics, including Cloud-Based Post Production, Ultra-Violet, Channel Sharing, File-Based QC, 4K Camera Workflows, the Workforce in Post and other developments and trends affecting the industry.

The HPA Tech Retreat Demo Room, completely re-imagined this year, will present over 60 leading companies and technologies in up close presentations and conversation.

Sponsors for the 2013 HPA Tech Retreat include; Foundation Sponsors: Avid, Company 3, Deluxe, Dolby, EFILM, Encore and Stereo D and Cloud Sigma, EMC(r) Isilon, Quantum, Sohonet and Technicolor. Media Sponsors include; Post Magazine, Shoot Magazine, Creative Handbook, Production Hub, and Sound & Picture.

Registration and reservations are highly recommended. The HPA Tech Retreat is a sold out event, year after year. A full schedule of the program can be viewed by visiting http://www.hpaonline.com/2013-program. Complete registration and information is available on the HPA website at http://www.hpaonline.com/2013-hpa-tech-retreat-home. For information regarding sponsorship or other opportunities call (213) 614-0860 or email ekramer@hpaonline.com.

About the HPA Tech Retreat(r)
The HPA Tech Retreat(r) is an informal gathering, in the Palm Springs area, of the top industry engineering, technical, and creative talent, as well as strategic business leaders focused on technology, from all aspects of digital cinema, post-production, film, television, video, broadcast, and related technology areas, for the exchange of information.

About the Hollywood Post Alliance(r)
Hollywood Post Alliance (HPA) serves the professional community of businesses and individuals who provide expertise, support, tools and the infrastructure for the creation and finishing of motion pictures, television, commercials, digital media and other dynamic media content.

# # #

Media Contact:
Chris Purse, 818.303.8088
ignite strategic communications
chris@ignite.bz or mimi@ignite.bz

Kraftwerk relies on WATCHOUT for Stereoscopic 3D and Live interactivity

German electro pop pioneers, Kraftwerk will use the dynamic interactive and 3D features of Dataton WATCHOUT™ multi-image and presentation software, for all on-stage digital scenography at their hotly anticipated tours and concerts’ programme throughout 2013.

Formed in 1970, Kraftwerk began using Stereoscopic 3D for the MoMA concerts and ”Way out West” Swedish Rock Festival in Spring 2012.

WATCHOUT manages projected 3D content on a large stage backdrop creating a powerful abstract presence in front of audiences wearing polarized 3D glasses. Two more WATCHOUT channels feed the flanking LED screens. To create the lighting effects on the four oversized illuminated keyboards, a Pixel-gate LED video controller uses an additional DVI output from the main screen using the WATCHOUT “Tier” feature. The main timeline in WATCHOUT is chasing timecode from Kraftwerk synthesizers (MTC converted into SMPTE). The Kraftwerk synthesizers are also used for live visual interaction controlled via MIDI commands.

The new features of WATCHOUT version 5 enable live manipulation of content. Media objects can be positioned, rotated and moved in 3D in real-time from external control systems, musical instruments, lighting consoles, mobile devices and sensors to control on-screen elements such as images, video, Stereoscopic 3D movies and live feeds as required.

Fredrik Svahnberg, Marketing Director at Dataton says: “Kraftwerk are known for their use of bold graphics and colours. They are using our technology in a very easy to use, yet powerful way to engage audiences around the world. We’re looking forward to seeing Kraftwerk use the new 3D, interactive and dynamic media streaming features of WATCHOUT in 2013 and beyond.”

Kraftwerk at upcoming Dusseldorf and London concerts

Several upcoming Kraftwerk concerts will incorporate Stereoscopic 3D effects as well as 3D sound.

Kraftwerk’s first performance in Düsseldorf, Germany since 1991, performances called 1 2 3 4 5 6 7 8 are taking place at the Kunstsammlung Nordrhein-Westfalen Museum, first from January 11 – 13, then 16 – 20. Like the MoMA shows, Kraftwerk will play one album per date and will be accompanied by 3D visuals, which actually involve audiences. Running alongside the performance programme, a photo exhibition, Kraftwerk, runs from January 11 at the Forum Nordrhein-Westfalen Museum.

In London, Kraftwerk will perform at Tate Modern’s cavernous Turbine Hall for eight nights, first from February 6-9, then 11-14, and are their first live London performances since 2004. The band will perform one studio album in full on each night and combine it with visual backdrops, including interactive 3D projections and animation.

The Kraftwerk concert line-up can be found here: http://www.kraftwerk.com/concerts/index-concerts.html.

Photography credit: © Kraftwerk

KanexPro Releases HDBaseT Scaler for Presentation Systems

Introducing the next-generation in ultimate presentation scaling and switching, KanexPro announced today the HDSC12D scaler to its pro-line of high-resolution scalers.
This 12-input high resolution scaler boasts a twisted pair output based on HDBaseT® technology that will compensate for long runs up to 230 feet (70m) while switching and scaling up to 12-inputs. It includes an independent receiver, which extends the HDMI output. Fully HDCP and EDID compliant, this professional scaler can be used anywhere from lecture halls, conference rooms to health care facilities and control centers.

Features:
• Switch & Scale 12-inputs to 2-high-resolution displays
• 4 HDMI + 4 VGA Inputs with 3.5mm Audio
• 1 YPbPr + 1 Composite / S-Video Input with L/R Stereo Audio
• 1 Microphone Input
• 1 HDMI +1 VGA Output with L/R Stereo Audio (For non-HDCP encrypted content)
• 1 HDMI HDBaseT CAT6 STP receiver included
• Extender supports distance up to 230ft [70m]
• Supports scaling input up to 1080p
• 2 x 10 Watt Amplifier
• IR remote control included
• RS-232 & TCP/IP control with third party control systems
• Backed by KanexPro 3 -Year Parts & Labor Warranty

For more information, please visit: http://www.kanexpro.com/item/?id=HDSC12D

Ultimate in Presentation Switching Environments

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Stay up to date on the latest technology news. Select press representatives post company news several times a day. Check back often to get the latest news on product releases, mergers and acquisitions, and product applications. To be included in this virtual press conference, please contact The Wire.

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