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TDC provides core video expertise for largest-ever light festival Vivid Sydney

Aquatique Show International, Vivid Aquatique, Darling Harbour, Photography by Rodney Campbell.

TDC – The Technical Direction Company is proud to be deploying the full range of its professional and technical expertise in providing core technology and services to Destination NSW for the sixth annual Vivid Sydney festival running from 23 May to 9 June.

Anthony Bastic, Vivid Light Festival Director said: “Vivid Sydney is a unique celebration of light, music and ideas that will see the centre of New South Wales’ vibrant capital transformed by a series of state-of-the-art visual and creative art installations. There are two components to Vivid Light. The first is the Light Walk, which is the public interface of Vivid Sydney. This includes numerous light installations by artists. Secondly, also forming part of the Light Walk, are projections onto some of Sydney’s most iconic buildings including the Museum of Contemporary Art and Customs House. We are thrilled to work with TDC in bringing the artists’ vision to light.”

“This is our third year of working with Destination NSW on Vivid Sydney, providing a huge range of technologies including 3D media servers, 3D mapping, video projection equipment, projection tower infrastructure and sound installations, not to mention our highly skilled crews to manage the technology,” comments Kain Jones, Special Projects Manager at TDC. “We have used our experience of working on Vivid Sydney for the last three years to apply the insights with have learned to how to adapt and continue to make sure that the elements TDC is involved in are amazing.

“As Vivid Sydney grows, new buildings and locations are added, so initially we spend considerable time analysing which technology is best-aligned to meet the artists’ vision. We get involved from the outset in installation design, mapping the buildings to enable the designers to create content specific to the outline of those buildings. We then work on optimal locations for projector placement, media server selection, lens selection and the number of projectors required to meet specific brightness (lux) output for each installation.”

“Vivid Sydney is a great challenge for our company, the scale of this event is enormous in regard to projection technology required to bring it all together,” comments Michael Hassett, TDC’s Managing Director. “This year over 50 Barco projectors will be deployed in total, ranging from the brightest projector in the world, the HDQ-2K40 (40,000 lumens brightness) along with Barco HDF-W26 (22,000 lumens brightness) and FLM-R22+ (22,000 lumens brightness) projectors. This is a projection technology feat and not something that any company globally could pull together easily. We’re proud to be working with the great team at that Destination NSW again this year, and we look forward to the continued success of Vivid Sydney.”

• Over 50 Barco projectors will be deployed in total, ranging from the brightest projector in the world, the HDQ-2K40 (40,000 lumens brightness) along with Barco HDF-W26 (22,000 lumens brightness) and FLM-R22+ (22,000 lumens brightness) projectors. Photography Rodney Campbell.

The TDC team preparing for Vivid Sydney. Photography by Rodney Campbell.

TDC getting ready for Vivid Sydney. Photography by Rodney Campbell.

And the last word goes to Olin Winton, Technical Manager at TDC who says: “It’s always a joy to work on large format projection projects and Vivid Sydney is no exception. The opportunity to display images on iconic buildings takes months of planning and long nights of alignment. This year we have added several new projects to our list, which we are extremely pleased with. Seeing it all come together, working with world class technicians and seeing the end result of people interacting with the buildings is extremely rewarding.”

World firsts from TDC

This year’s Vivid Sydney programme includes a number of significant technological and creative firsts.

Dichroic Dimensions

Digital Shamans, Dichroic Dimensions, Museum of Contemporary Art Australia (Mordant Wing). Photography by Rodney Campbell.

Kain Jones points to one aspect of a unique interactive installation at the new building of the Museum of Contemporary Art Australia (MCA), where artist-in-residence Ross Manning has collaborated with multidisciplinary artistic collective, The Digital Shamans to give visitors the chance to projection-map the façade of the building using only their voice.

“There’ll be two microphones on a slightly raised platform. As the audience uses their voice to interact with the installation, various hidden layers of visuals and soundscapes will be revealed based on pitch,” explains Michael K Chin at The Digital Shamans. “TDC are an amazing company with the technical know how and equipment to cope with the subtleties in our work. Especially with the HD video taken of dichroic filters producing subtle gradients in tones and colour shifts, strong contrast and vivid colour. It’s been a pleasure working with TDC for the first time. They are very professional and their experience with past Vivid Sydney festivals has been invaluable.”

Gamma World

Jess Johnson & Spinifex, Gamma World, Original Façade, Museum of Contemporary Art Australia. Photography by Rodney Campbell.

Bringing together the worlds of live performance, interaction and visual art onto the original façade of the Museum of Contemporary Art, ‘Gamma World’ combines isometric designs, old school gaming, pop up 3D books and forced perspective using 3D and animation tricks that powerfully takes the viewers on a journey through changing worlds.

Stella Carmody, Producer at Spinifex Group Sydney says: “What makes this projection so special this year is that we were able to combine our love of story-telling with the wonderfully inspiring artwork of Jess Johnson to create an abstract, engaging and playful piece of moving art on this iconic building. Hardware and projection mapping was undertaken by our good friends, large-scale projection experts, TDC.”

Urban Tree Project

Urban Tree Project, Ample Projects – MLC Centre, Martin Place. Photography by Rodney Campbell.

If you ever find yourself wondering what grew in the CBD before monuments of glass and steel, Urban Tree Project in Vivid Sydney 2014 will show you. The CTA building in Martin Place will grow out of the ground to become a magnificent living tree within the surrounding urban environment to celebrate and reflect on Sydney’s original green landscape. Design and animation company, Ample Projects turned to TDC to provide the projection solution.

“This project had unique technical challenges, so the natural choice for us was TDC. Ample designed a complex 3D mapping solution in collaboration with the TDC team. They were highly professional, providing projection design solutions for a cylindrical architecture screen with extreme focal planes. We look forward to working with them again soon,” says Ample Creative Director, Nicholas Tory.

“The shape of the structure was great to work on. We decided that the best solution was to map the projection to the curves of the building using Coolux Pandoras Box Media Servers,” comments Pete Lynn, TDC’s Media Server Specialist. “We’re very happy with the results.”

The projections for the Urban Tree Project are synchronised with a stunning laser lighting show as is the case with TDC’s projections for the Vivid Aquatique Water Theatre installation.

Spirit of Patyegarang

•	Patyegarang, Bangarra Dance Theatre Company – Vivid Light Walk Tour, Harbour Bridge Southern Pylon. Photography Greg Barrett.

Bangarra Dance Theatre is Australia’s leading Indigenous performing arts organisation celebrating its 25th anniversary this year. To mark this milestone the company presents its new production at the Sydney Opera House Patyegarang until 5 July and participates for the first time in Vivid Sydney with The spirit of Patyegarang. Projected onto the southern pylon of the Sydney Harbour Bridge, The spirit of Patyegarang is a video installation marking the first Indigenous contribution to the Vivid Light Walk.

Bangarra’s Executive Director, Philipe Magid, said: “TDC is providing equipment and video expertise enabling our company to project a stunning work of art on to a section of the iconic Sydney Harbour Bridge. Through a fusion of dance movements and music soundscape and thanks to video projections supported by TDC, the important story of Patyegarang will awake and inspire with the sensations and emotions of ‘first contact’”.

Play Me

Play Me, Customs House, Photography by Rodney Campbell.

In a poetic explosion of colour, light and sound, ‘Play Me’ will transform the façade of Customs House into a series of massive ‘musical sculptures’ that are individually selected and manipulated by the audience.

“Each of these ‘sculptures’ depicts a family of musical instruments which the audience can ‘play’ in real-time using a touch screen located on a platform in front of Customs House bringing it to life in glorious torrents of ever-changing colour, light form and sound,” says Sergio Carrubba, director and projection designer at Danny Rose, the design team for this project. “We’ve worked with TDC before on the ‘Move Your Building’ exhibit at Vivid Sydney 2013. In all cases, TDC offers exceptional support during planning phases, onsite technical support and the very best in projection equipment to assist with our designs which will all be brought to life at Vivid Sydney.”

Ignatius Jones, Creative Director, Vivid Sydney, comments: “Vivid Sydney is a strange beast: on the one hand it is a major government initiative designed to drive visitation and tourist expenditure during the year’s lowest season, and on the other a celebration of the fusion of Art and Technology that is changing our world forever and for the better. As Creative Director I must split my focus between the exacting contractual and economic demands of government, and the necessity to provide cutting-edge technical solutions to all the issues of larges-scale – or should I say vast-scale – public entertainment.

“TDC has an instinctive and comprehensive understanding of these issues. They are the perfect collaborators: calm, creative and totally competent. I would have no qualms in recommending them to anyone in the tough world of live mass entertainment, and hope to be working with them for a long time to come.”


TDC staff working on this project:

Kain Jones – Special Project Manager
Olin Winton – Technical Manager
Steve Cain – Head Technician/Media Server Specialist
Pete Lynn – 3D Media Server Specialist
Drew Ferors – Projectionist
Gareth Marsh – Projectionist
Katrina Harding – Projectionist
Isaac McKenzie – Projectionist
Adam Fiddler – Technician

TDC are working with following designers for Vivid Sydney:
• Urban Tree Project, Ample Projects – MLC Centre, Martin Place http://www.vividsydney.com/events/urban-tree-project
• Aquatique Show International – Vivid Aquatique, Darling Harbour, http://www.vividsydney.com/events/vivid-aquatique
• Patyegarang, Bangarra Dance Theatre Company – Vivid Light Walk Tour, Harbour Bridge Southern Pylon, http://www.vividsydney.com/events/the-spirit-of-patyegarang
• Starry Night, Brad Miller – Pier 8, Walsh Bay Wharf, http://www.vividsydney.com/events/starrynight
• Digital Shamans – Dichroic Dimensions, Museum of Contemporary Art Australia (Mordant Wing), http://www.vividsydney.com/events/dichroic-dimensions
• Danny Rose – Play Me, Customs House, http://www.vividsydney.com/events/play-me
• Heinz Kasper – Mystery of Creation (Fragments of The Seasons), Cadman’s College, http://www.vividsydney.com/events/mystery-of-creation-fragments-of-the-seasons
• Jess Johnson & Spinifex – Gamma World, Original Façade, Museum of Contemporary Art Australia, http://www.vividsydney.com/events/gamma-world-mca-original-facade

TDC equipment supplied:

• Over 50 Barco projectors will be deployed in total, ranging from the brightest projector in the world, the HDQ-2K40 (40,000 lumens brightness) along with Barco HDF-W26 (22,000 lumens brightness) and FLM-R22+ (22,000 lumens brightness) projectors.
• Coolux Pandoras Box Media Servers
• Dataton WATCHOUT™ multi-image display and presentation software

Revolabs Connects With Business Breakthrough Paris 2014

SUDBURY, Mass. — May 22, 2014 — Revolabs today announced that it will exhibit its next-generation Executive Elite wireless microphone system and audio-enhancing FLX UC 500 USB conference phone at the Business Breakthrough Event Paris 2014 on June 3 at The Espaces CAP 15. This is the second Business Breakthrough Event to be held in Europe this year and offers attendees up-to-date information on evolving unified communications (UC) and collaboration solutions and workflow integration. more

Zylight to Exhibit Product Range at Cine Gear and Lightfair International

LOS ANGELES – Zylight, a leading manufacturer of innovative LED lighting solutions, will showcase its wares at next month’s Cine Gear Expo in Hollywood and Lightfair International in Las Vegas. Zylight’s instruments will be displayed within their North American distributor, Ushio America’s, booth at both exhibitions. Among the Zylight offerings on hand will be the F8 LED Fresnel, palm-sized Z90 LED and IS3c LED lights.

Ushio will be in booth #S310 at Cine Gear and booth #5124 at Lightfair International.

Cine Gear occurs from June 5-8th at The Studios at Paramount in Hollywood. In its 18th year, it is the premier film, video, and digital media expo for the entertainment industry.

Gear Expo attracts specialists from every major department of the entertainment production and the post production world.

Held from June 3-5 at the Las Vegas Convention Center, Lightfair International is the the world’s largest annual architectural and commercial lighting trade show and conference. Lightfair International is co-owned by the International Association of Lighting Designers (IALD, www.iald.org) and the Illuminating Engineering Society (IES, www.ies.org). The event is co-owned, produced and managed by AMC, Inc. (www.americasmart.com).

F8 LED Fresnel

Recently updated, Zylight’s F8 LED Fresnel delivers close to the light output of a traditional 1000-watt Fresnel and collapses to less than four inches thick for easy transport. A number of refinements deliver improved performance for field and studio applications. The yoke mount has been angled for greater positioning range and can accommodate 90-degree stand mounting. All locking and adjustment can be done with a single knob. The light’s self-locking focus automatically holds focus position. Other improvements include: improved bellows design for smoother operation, a self-terminating DMX input, better protection from the elements, and a new heat sink orientation that allows 20 percent better cooling.

“We’ve been blown away by the response to this light. Commercial and TV show producers as well as independent filmmakers are embracing our LED Fresnel,” said Joe Arnao, president of Zylight. “We went back to the drawing board a few months ago to make the F8 even better, without changing the features that make it the most exciting lighting instrument on the market.”

Z90

The palm-sized Z90 LED provides the flexibility of variable color temperature and access to any color of the rainbow at the touch of a button – without gels or filters. It can instantly switch between fully calibrated Daylight and Tungsten, with no color shift while dimming. An adjustable 2500K-9000K color temperature and variable ±GREEN color correction enable smooth on-location lighting adjustments. Built-in controls and digital display make set-up fast, with user-defined presets for storing frequently used settings. The light’s built-in color mode provides immediate access to millions of colors. The Z90’s HD-led™ module is the brightest available anywhere. And its 130° spread ensures that one Z90 will do the job of two or more inferior bulb-type LED lights.

IS3c

The IS3c combines Zylight’s color-mixing technology and high-quality construction to meet the needs of location and studio professionals who require an extremely bright and wide soft source, while offering all of the innovative features for which Zylight is known: fully dimmable with minimal color shift, adjustable color temperature and color correction, unlimited color control, and rugged construction for years of reliable service.

The IS3c’s advanced four-color mixing ensures excellent skin tones and rich, accurate color rendition. And the IS3c’s wide 90° spread means the IS3c can shoot with wide angle lenses or in 16×9 format.

Integrated ZyLink™ wireless control

Each of the lights are equipped with Zylink wireless control technology that allows the operator to wirelessly link multiple Zylights to create a soft LED source as large as necessary. Zylights that are linked act in concert as if they were one unified LED source, with adjustments made on one light changing all lights in the group. Lights can be controlled wirelessly or from another light from up to 60′ away.

ABOUT ZYLIGHT LLC

Founded in 2003, Zylight LLC is the leading manufacturer of intelligent LED lighting instruments for the film and video production industry. Every model in its easy-to-use lighting system produces fully calibrated bright white light, while some also provide a spectrum of adjustable colors without gels. Full wireless control and DMX integration are included, and AC or DC power options are available. The Zylight state-of-the-art LED system is truly the most unique and flexible lighting system on the market today. With more than 50 dealers worldwide, Zylight continues to develop innovative LED lighting solutions to help make your job easier. More Than Bright – Zylight. Find out more at www.zylight.com.

ABOUT USHIO AMERICA, INC.

USHIO America, Inc. is a leading manufacturer of Specialty and General Illumination lighting solutions based in Cypress, California. Established in 1967 as a subsidiary of USHIO Inc, in Tokyo, Japan, USHIO now carries over 3,500 lighting related products. These Lighting-Edge Technologies™ are provided to a variety of industries such as general illumination, audio-visual, photographic, stage, studio and television, semiconductor, printed circuit, video projection, cinema, UV curing, germicidal, horticulture, graphic arts, flashlight, scientific, medical, dental, ophthalmic, infra-red heating, and many others. For further information, visit www.USHIO.com.

Audio DAWg to Host Yamaha NUAGE Open House

BUENA PARK, Calif.—Yamaha Commercial Audio Systems and Audio DAWg is pleased to host a product showcase of the Yamaha NUAGE – Advanced Production System on Tuesday, June 3 at Audio DAWg, 400 E. Royal Lane, Ste. #300, Irving, Texas.

NUAGE is a highly refined, scalable hardware/software production environment for recording, video post-production, ADR, music production and mixing. NUAGE features many unique and exciting features such as an integrated ADR system, efficient content management, advanced media access system, and much more.

A joint collaboration between Yamaha and Steinberg, NUAGE is a hardware and software system that adds the power of Dante audio networking, and is a complete, flexible system that allows engineers to choose and combine components to perfectly match individual application and workflow requirements.

Join Audio DAWg’s Spunky Brunone, the NUAGE Team, and special guests for an open house to be held from 3:00 pm – 6:00 pm with Q&A and product showcase. A NUAGE overview will be held from 7:00 pm – 9:00 pm.

Please RSVP as seating is limited. Telephone (972) 759-1131.

-END-

FUJIFILM to Showcase All PL 4K and Cabrio Cine-Style Lenses at Hollywood’s Cine Gear Expo 2014

Wayne, N.J. – The Optical Devices Division of FUJIFILM North America Corporation will showcase its entire range of Premier PL 4K+ cine lenses and the Cabrio cine/ENG-Style lens series at the Cine Gear Expo 2014, being held from June 5-8 at The Studios at Paramount in Hollywood.

The Premier PL 4K+ Series features the fastest T speeds available in a family of zooms, with unprecedented color matched 4K and beyond optical performance. The entire range of Premier PL 4K+ cine lenses will be in the booth. The 14.5-45mm T2.0, 18-85mm T2.0, 24-180mm T2.6, and 75-400mm T2.8-T3.8 will all be on display. All four PL Mount zooms are similar in size and weight, and uniform gear placement and front barrel diameters (136mm). Focus, zoom, and iris gears are all in the same position—which speeds up lens changes, since follow focus accessories and lens motors can stay in the same position on the rods. Focus barrel rotation is a uniform 280 degrees on all four zooms.

Premier PL 4K lenses have been used by several acclaimed DPs for feature films including Life of Pi, Oblivion and Iron Man 3.

The latest addition to its popular series of cine zooms – the FUJINON Premier PL 25-300mm Cabrio [ZK12x25], introduced in April at the NAB show – will be on hand with the rest of the Cabrio series at Cine Gear. Equipped with a 35mm PL mount, the PL 25-300mm boasts a high zoom ratio covering the focal length of 25mm to 300mm. The PL 25-300mm supports an optional, detachable servo drive for electric zooming, focusing and iris. Mounting the unit enables remote control of zoom, focus, and iris adjustment.

FUJINON’s popular Cabrio series includes the new PL 25-300mm (model ZK 12×25), PL 19-90 (model ZK4.7×19), PL 85-300 (model ZK3.5×85) and PL 14-28mm (model ZK2x14). The PL 19-90, PL 85-300, and PL 14-28 Cabrio feature exclusive detachable servo drive units, making them suitable for use as a standard PL lens or as an ENG-style lens. And they can be controlled using cinema industry standard wireless controllers as well as existing FUJINON wired and wireless units.

Designed using the latest proprietary optical simulation software, the entire range of Cabrio lenses offer exceptional optical performance in the center of the image and in the corners of the frame. The digital servo’s 16-bit encoding assures operators that all lens data output—including the position of the zoom, iris, and focus—is extremely accurate. The zooms support Lens Data System (LDS) and /i Technology metadata formats, and can be controlled using cinema industry standard wireless controllers as well as existing FUJINON wired and wireless units.

The PL 25-300, PL 19-90, PL 85-300, and PL 14-28mm FUJINON lenses are equipped with flange focal distance adjustment, a macro function for extreme close-up focus, and coverage of a 31.5mm diagonal sensor.

Cabrio lenses are being used in TV series and feature film production, including several 3D features currently in production.

“Cine Gear is a thriving show attended by some of our most loyal customers,” said Thom Calabro, director, marketing and product development, FUJIFILM North America Corporation, Optical Devices Division. “We always look forward to connecting with them and meeting potential new users during Cine Gear. It continually draws an audience of key decision makers in entertainment production, and we’re eager to show off our 4K and Cabrio zooms this year.”

This year marks FUJIFILM’s 80th anniversary, and 40 years for the Optical Devices Division, formerly known as FUJINON, in the U.S.

About Fujifilm
FUJIFILM North America Corporation, a marketing subsidiary of FUJIFILM Holdings America Corporation consists of four operating divisions and one subsidiary company. The Imaging Division provides consumer and commercial photographic products and services, including: photographic paper; digital printing equipment, along with service and support; personalized photo products; film; and one-time-use cameras; and also markets motion picture archival film and on-set color management solutions to the motion picture, broadcast and production industries. The Electronic Imaging Division markets consumer digital cameras, and the Graphic Systems Division supplies products and services to the graphic printing industry. The Optical Devices Division provides optical lenses for the broadcast, cinematography, closed circuit television, videography and industrial markets, and also markets binoculars. FUJIFILM Canada Inc. sells and markets a range of Fujifilm products and services in Canada. For more information, please visit www.fujifilmusa.com/northamerica, go to www.twitter.com/fujifilmus to follow Fujifilm on Twitter, or go to www.facebook.com/FujifilmNorthAmerica to Like Fujifilm on Facebook. To receive news and information direct from Fujifilm via RSS, subscribe at www.fujifilmusa.com/rss.

FUJIFILM Holdings Corporation, Tokyo, Japan, brings continuous innovation and leading-edge products to a broad spectrum of industries, including electronic imaging, digital printing equipment, medical systems, life sciences, graphic arts, flat panel display materials, and office products, based on a vast portfolio of digital, optical, fine chemical and thin film coating technologies. The company was among the top 10 companies around the world granted U.S. patents in 2012, and in the year ended March 31, 2013, had global revenues of $26.7 billion*. Fujifilm is committed to environmental stewardship and good corporate citizenship. For more information, please visit www.fujifilmholdings.com.

* At an exchange rate of 83 yen to the dollar.

All product and company names herein may be trademarks of their registered owners.

Christie Technology Takes Visitors on Spectacular Coast to Coast Visual Journey

Christie® technology is taking people on an unforgettable journey across Canada – without flight delays, congested airports or jetlag. A spectacular new flight simulation ride called Fly Over® Canada launches guests into a thrilling immersive experience including the jagged peaks of the Canadian Rockies, cosmopolitan cities, the rugged East Coast and more via the Christie D4K35603-chip DLP® projector and images produced by Sherpas Cinema.

Christie Projectors are used in Fly Over Canada

Installed at Canada Place in downtown Vancouver, British Columbia, Fly Over Canada also features Uplift, a preshow presentation produced by the award winning Montreal-based Moment Factory using eight Christie DWU675-E 1-chip DLP® projectors.

Christie: The Brightest and the Best Choice
“As we built up the company we started talking to Christie about various aspects of this project. Moment Factory then specified Christie for the preshow projectors so that got us hooked up with the (Christie) DWU670-E projectors,” said Eric Sambell, director, construction &technology, Soaring Attractions.

“After considerable research by the technical and creative team at Soaring Attractions, the owner/operator of Fly Over Canada concluded that Christie was also the clear 4K projector choice for the main ride.

“We chose the Christie D4K3560 projector solution because we needed the brightness and intensity to light a 19-meter diameter surface area. Obviously we needed the brightest projector and as much resolution as we could get,” continued Sambell. “That meant a 4K solution but because it’s a motion ride we needed 60 hertz to avoid motion blur – which led us to the D4K3560.”

The Christie D4K3560 projector is part of the Christie TruLife™ electronics platform offering customers superior image and video quality for the most comfortable and realistic viewing experience.

Christie Steps up and does it Right
“The projector sits out on a perch, which made it a bit of challenge but the installation went smoothly and Christie made sure everything was perfect; they came through with everything right when we needed it. Everyone, from the Christie field application engineers to Geoff Chick (central and western regional sales manager, Canada), really stepped up and made things right.”

The show opened last summer and, according to Sambell, ran at capacity on weekends and well-exceeded expectations in the months that followed. He said people have returned up to ten times and the reaction from people of all ages has been overwhelmingly positive.

Christie DWU675-E1-chip DLP® projectors provide trusted performance, reliability and exceptional image quality. Ideal for small auditoriums, boardrooms, classrooms and houses of worship, the Christie DWU675-E delivers image blending and warping, stacking capabilities and precision color matching for use in either fixed or rental staging applications.

FUJIFILM Technical Support Centers to Serve Brazil’s World Cup

Wayne, N.J. – The Optical Devices Division of FUJIFILM North America Corporation has announced that two technical support centers have been setup to provide customer service and support to the company’s broadcast lens customers during the World Cup in Brazil running from June 12 through July 13th.

One service center will be located in Rio de Janeiro and the other in Sao Paulo. During the entire World Cup, Fujifilm’s Optical Devices Division will have a engineers available at each technical center to support FUJINON lens customers. Hours of operation during the matches will be from 9:00 a.m. through 18:00 p.m.

The location and contact information for the Rio de Janeiro technical support center is:

Camera – 2 Video Films

Rua: Visconde da Graca 43 e 63

Jardim Botanico CEP 22461-010

Rio de Janeiro, Brasil

Tel: 55-21-2294-9391, 55-21-3874-0146

Additional contact information:

Karla Alvera, cell:55-21-7836-5839, email: karla@camera2.tv

Jorge Delgado, cell: 55-21-8133-1533, email: jorgedelgado@camera2.tv

The location and contact information for the Sao Paulo facility is:

Trevisan’s Lens Service

Rua: Brigadeiro Jordao, 113

Ipiranga, Sao Paulo

CEP 04210-000 Brasil

Tel: 55-11-4508-5650

Additional contact information:

Flavia Trevisan, cell: 55-11-8789-2770, email: flavia.trevisan@trevisans.com.br

Umberto Trevisan, cell: 55-11-7757-9034, email: umberto.trevisan@trevisans.com.br

Ademir Santos, email: ademir.santos@trevisans.com.br

“The World Cup is a crucial event for many of our customers,” said Thom Calabro, director, marketing and product development, FUJIFILM North America Corporation, Optical Devices Division. “Everything has to work perfectly, and we do everything we can to support them in producing the best possible images. As we did during the Sochi Games inRussia, we’ve established technical service centers staffed by knowledgeable technicians to communicate with our customers directly from the event’s home cities.”

This year marks FUJIFILM’s 80th anniversary, and 40 years for the Optical Devices Division, formerly known as FUJINON, in theU.S.

About Fujifilm
FUJIFILM North America Corporation, a marketing subsidiary of FUJIFILM Holdings America Corporation consists of four operating divisions and one subsidiary company. The Imaging Division provides consumer and commercial photographic products and services, including: photographic paper; digital printing equipment, along with service and support; personalized photo products; film; and one-time-use cameras; and also markets motion picture archival film and on-set color management solutions to the motion picture, broadcast and production industries. The Electronic Imaging Division markets consumer digital cameras, and the Graphic Systems Division supplies products and services to the graphic printing industry. The Optical Devices Division provides optical lenses for the broadcast, cinematography, closed circuit television, videography and industrial markets, and also markets binoculars. FUJIFILM Canada Inc. sells and markets a range of Fujifilm products and services in Canada. For more information, please visit www.fujifilmusa.com/northamerica, go to www.twitter.com/fujifilmus to follow Fujifilm on Twitter, or go to www.facebook.com/FujifilmNorthAmerica to Like Fujifilm on Facebook. To receive news and information direct from Fujifilm via RSS, subscribe at www.fujifilmusa.com/rss.

FUJIFILM Holdings Corporation, Tokyo, Japan, brings continuous innovation and leading-edge products to a broad spectrum of industries, including electronic imaging, digital printing equipment, medical systems, life sciences, graphic arts, flat panel display materials, and office products, based on a vast portfolio of digital, optical, fine chemical and thin film coating technologies. The company was among the top 10 companies around the world granted U.S. patents in 2012, and in the year ended March 31, 2013, had global revenues of $26.7 billion*. Fujifilm is committed to environmental stewardship and good corporate citizenship. For more information, please visit www.fujifilmholdings.com.

* At an exchange rate of 83 yen to the dollar.

All product and company names herein may be trademarks of their registered owners.

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All Extron Cable Cubby Series/2 Enclosures and Power Modules Now Shipping

Extron Electronics is pleased to announce the immediate availability of all four new Extron Cable Cubby Series/2 enclosures, the next generation of Cable Cubby cable access enclosures for AV connectivity and AC power. Cable Cubby Series/2 includes the compact Cable Cubby 500, the mid-size Cable Cubby 700, the slim, low profile Cable Cubby 1200, and the unique double-sided, Cable Cubby 1400. These versatile, next-generation modular enclosures offer the AV industry’s broadest range of AV connectivity and AC power options, including Extron Retractor cable retraction modules, AAP – Architectural Adapter Plates, and AV cables. AC and AC+USB power modules are available for the US, Europe, and other major world markets. Cable Cubby Series/2 enclosures are available in a black anodized or brushed aluminum finish to blend in seamlessly with modern furniture and room decor. more

Mid-America Sound Holds Yamaha QL Demo

BUENA PARK, Calif.—Mid-America Sound Corp. (Greenfield, IN) will host a demo on the new Yamaha QL Series Digital Audio Console, Tuesday June 3 between 12 noon and 4:00 pm at their 6643 West 400 North location, Greenfield, IN. Yamaha Commercial Audio Systems District Manager, Mike Eiseman, will be on hand to present and answer questions.

The new Yamaha QL Series inherits CL console features such as all-in-one mixing, processing, and routing capability for small to medium scale live tour sound, house of worship installations, corporate A/V, and speech applications.

RSVP is encouraged. E-mail Jason Wells Jason@midamericasound.com or call
(317) 947-9980 for more details.

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Martin Audio MLA To Grace Pyramid Stage At Glastonbury

Glastonbury is regarded as the mother of all festivals with arguably the most iconic of stages. The Pyramid Stage showcases the world’s greatest talent and therefore needs to sound loud, proud and faultless, but it also needs to meet the strict criteria set in stone by the license.

Attempting to quantify exactly what makes Glastonbury so special is always difficult, but this year there is one further special ingredient being added to the mix: Martin Audio’s ground-breaking MLA, courtesy of RG Jones Sound Engineering, will grace the Pyramid Stage for the first time.

The fact that Martin Audio is teaming once again with RG Jones builds on a Glastonbury relationship that started back in 2008. Glastonbury has become the largest green space open-air festival in the world, attracting more than 150,000 attendees who expect pristine sound, and where artists can make, break or further their careers.

So when RG Jones first specified Martin Audio speakers for the iconic Pyramid stage back in 2008, their combined reputation was put to the ultimate test. But successive years of using the Longbow system proved more than a match, with the powerful full-frequency sound stirring the crowds, the proprietary software system Display™ helping to maintain off-site noise limits, and the combined expertise of the companies delivering consistently standout moments.

Key to the longevity and pedigree of Glastonbury, however, is that founders and organizers, the Eavis family, have always demanded the festival remain true to its roots and absolutely up-to-date at the same time. It is therefore fitting that Martin Audio’s MLA will debut this year, bringing forth its reputation for sound quality alongside its scientifically proven ability to direct sound evenly and consistently across the audience and to control leakage beyond the audience perimeter.

RG Jones was the first UK Company to invest in the system in 2012 and has witnessed the systems growing reputation first hand. As Managing Director John Carroll said, “We were not content to follow the crowd when it came to choosing our flagship system. MLA is the next generation and there’s nothing out there to match it. The timing seemed right this year and our continued support from Martin Audio is second to none”. With Simon Honywill, Senior Project Consultant for RG Jones, having such extensive experience of the system also helped convince the Glastonbury production team that MLA had earned its rightful place on the Pyramid stage.

Summing up, Jason Baird, R&D Director for Martin Audio, said, “It was my career highlight back in 2008 working on our very first Glastonbury, but I think with MLA this year, it may well be topped. It’s a great endorsement of our system not just for its coverage and control, but because it has a reputation for being such a neutral, uncolored canvas for engineers to mix upon. With such an eclectic line up once again this year, MLA will more than do justice to everything from Dolly Parton to Kasabian, which is good news for the artists, visiting engineers and of course the audience.”

For more about Martin Audio, please click to www.martin-audio.com.

About Martin Audio®
Founded by audio engineer David Martin in 1971, Martin Audio pioneered the use of all-horn-loaded bass designs in world-class touring loudspeaker systems for groups such as Pink Floyd, ELP and Supertramp. Located outside of London, Martin Audio now embodies a sophisticated mix of acoustic design, research, mathematical modeling and software engineering for a wide range of products in the installation, cinema and touring sound markets.

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