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Archive of the Events Category

Dual DiGiCo SD8 Systems At ZZ Top’s 1st Annual La Grange Fest Blow Away Band’s Live Sound & Satellite Radio Broadcast

ZZ Top pulled off their very first La Grange Fest in late October, pairing the timeless Tejas boogie kings with Southern rockers Lynyrd Skynyrd and country singer Jamey Johnson. Set just outside Austin in Bee Cave, the fest—and subsequent live broadcast on Sirius XM radio—was accomplished using DiGiCo‘s SD8 at the hands of the band’s engineer, Jamie “Jamo” Rephann. Both Jamo and monitor engineer Jake Mann have been rockin’ SD8s (Mann on an SD8-24) for several years on the band’s tours with production partner Clair Brothers.



The SD8 was in place when Jamo inherited the gig from engineer buddy Toby Francis. “He’d been raving about the DiGiCo’s and I just decided to go with it,” Jamo recalled. “I had been previously using a Venue Profile for AFI and The Mars Volta, but after hearing the difference between the Avid and DiGiCo, I was sold on the SD8, and don’t want to use anything else from now on.”



But it is the sonic quality of the SD8 that induces raves from the veteran engineer. “The DiGiCo sound is the best I’ve heard on a digital desk of any make or model, and I’ve used all of them from the Yamaha MC7 to the Midas XL8. Side-by-side, the SD8 smokes them both. I didn’t touch anything but a Midas XL 4 for like 10 years, and am a huge Midas fan… but they don’t hold a candle to the DiGiCo’s. The real difference came after mixing on a Venue Profile for 2 years (with a Big Ben as an external word clock). I ran some CD’s and was amazed at the sonic quality I was hearing. Everything was in the 160-500Hz area and the ‘air’ from 8-12k was back, almost like a great analog desk! I couldn’t believe my ears and was already kicking myself for not trying this desk earlier. It has the quality of a smooth analog sounding desk and I couldn’t be happier.”



The console’s I/O section and onboard features have proved versatile for handling the various house systems the 3-piece encounters from gig to gig. “I’m using a total of 38 inputs for ZZ Top, not including the 4 audience mics. I also have as many as 8 outputs a night to drive a variety of house systems—L, R, Sub, Center, Outfill, Delays, Smart, and SMPT for video that we run through my desk to lighting. I really love the delays on the output section, available on every output, and EQ and compression if you want it. But I have to tell you, I cannot live without using the multiband compressors on a few things because of the DiGiCo sound. They’re super-transparent and really do a wonderful job with everything I use them on. I use the multibands on both channels of vocals, kick and snare channel inserts, bass group, synth bass and guitar group. Also, the regular comps and gates sound great as well. They’re very smooth and warm-sounding with no “pumping” as it were. Additionally, I do some channel splitting and panning things on the guitars. I have 3 guitar channels that I make stereo and pan all the way. I’m also using my control groups to do most of my mixing as well as the normal subbing out of kick, snare, bass, vocals, guitars, and etcetera. Then I’ll use the compressors on the subgroups if needed… it kind of melds things together, if you will, a bit better in my opinion.”
 


With space often an issue in venues and on festival dates, the SD8′s compact footprint has paid off. “It’s really comes in handy so many times when space was an issue. I just use the desk and an easy tilt so I roll up with nothing other than a Smart tablet and my desk. It has really helped me get in and out at many festivals with a minimum of space and hassle.”



The band is recorded on every gig, which serves several functions, including virtual soundchecking. “Monitor engineer and resident SD8 guru Jake Mann multitracks each show using an RME MADIface card into a MacBook Pro using Logic,” explained Jamo. “And since the band does not soundcheck at all, virtual soundcheck is KEY to my show every day.”



At the LaGrange Festival, working in tandem with the Sirius and Skynyrd’s audio crews only reinforced Jamo’s love of the DiGiCo desk. “As usual, the console preformed amazing with no issues at all. I do love the uses of delay times on the outputs as I delayed the FOH mix to radio and added Sirius’ 2 audience mics. There was an additional Profile at FOH for Skynyrd and even with the external word clock the SD8 just smoked it. I hear their engineer is now going to try the DiGiCo after hearing our show, which just destroyed his profile sonic-wise and left it sounding limp and weak! There was none of the low-mids or shimmering highs with the Profile. He ran a mic through my desk and was stunned just at the vast improvement to his voice compared to the Avid… ‘Nuff said. Not to mention, the Sirius radio guys said that it was the best sounding live performance to air over Sirius.”

Community Takes the Humbug Out Of Delaware Children’s Theatre’s “Scrooge”

Wilmington, DE – December 2011…Founded in 1973 by Marie Swajeski, the Delaware Children’s Theatre has made a long-standing tradition of providing live family entertainment for people throughout the tri-state area, including seasonal holiday shows like the current production of “Scrooge.”

Supported solely through ticket sales and a grant from the Delaware Division of the Arts, the all-volunteer group makes its home in the historic 100-year-old New Century Club building in Wilmington.

The building’s rich history includes stints as a hospital during World War I, an ice cream parlor and pharmacy, a college, and a dinner theater, as well as many years as a nexus of the women’s rights movement. Recognized on the list of U.S. National Historic Places, its stage has played host to speakers as varied as Margaret Sanger and Woodrow Wilson.

In support of the DCT’s efforts, Community Professional Loudspeakers recently provided the Theatre with four of their ENTASYS high-performance column line array loudspeaker systems. Two ENTASYS columns mounted on either side of the proscenium and two more on the side walls have made a marked difference for the Theatre’s audiences, says Production Manager Barry Polish.

“The ENTASYS loudspeakers have dramatically improved spoken word intelligibility in the auditorium,” says Polish. “The sound is very natural, not like most large loudspeakers, and the ENTASYS columns blend in visually so well that most people don’t even notice them. It’s the perfect solution for our theatre.”

For more information on DCT, visit their website at www.dechildrenstheatre.org.

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FUJINON HD ENG ZOOM CAPTURES BEAUTY OF UTAH HOME AND SCENERY FOR HGTV DREAM HOME 2012

Wayne, N.J. – HGTV Dream Home 2012 will feature a spectacular home just outside of Park City, Utah that one lucky viewer can win in next year’s sweepstakes. The show premieres immediately following the 123rd Tournament of Roses Parade on HGTV January 2, 2012, at 1 p.m., with an encore presentation January 3.

HGTV Dream Home, which has kicked off the New Year on HGTV for over a decade, introduces a new fully furnished custom home built just for this special event. The beauty and detail of the HGTV Dream Home 2012 was captured in 1080/60i resolution using a FUJINON HA25x11.5BERD HD ENG telephoto lens on a Sony HDWF900 CineAlta HDCAM Camcorder.

“Since the house is situated in a valley surrounded by mountains and overlooking the Provo River, we wanted to give viewers a true sense of its magnificent location and views,” said Rick Porterfield, director of studio and field operations for Scripps Networks Interactive, based in Knoxville, Tenn. “We were blown away by the high-quality images captured by this lens as well as its smooth, easy operation—a real asset whenever we needed to shoot handheld.”

Shot documentary-style, this one-hour show gives viewers a tour of the interior and exterior of the home including its great room, master sitting room, outdoor living room, and hot tub deck. It also features on-camera interviews with the architects, interior designers, landscapers, and builders who contributed to the effort.

Scripps’ Director/Cameraman Jason Grant positioned the camcorder on a tripod in the mountains to capture a variety of beauty shots of the entire vista and the river below, and then zoomed in close to the house. Porterfield noted, “We shot in beautiful, sunny natural light, as well as the home’s interior supplemented with LED and tungsten lighting.”

The FUJINON HA25X11.5BERD is a Premier Series lightweight, compact telephoto HD lens with an F-stop range of 2.0 to 2.8, and a focal length ranging from 11.5 to 288mm. Ideal for documentaries and other electronic field production, this lens offers FUJINON’s exclusive DigiPower zoom and focus servo system for fast, accurate zooming.

Scripps Networks Interactive also recently purchased two HA14x4.5BERM HD ENG Super Wide Angle lenses for other, upcoming network productions.

About Fujifilm
FUJIFILM North America Corporation, a marketing subsidiary of FUJIFILM Holdings America Corporation consists of five operating divisions and one subsidiary company. The Imaging Division sells consumer and commercial photographic products and services including film, one-time-use cameras, online photo services and fulfillment, digital printing equipment and service. The Electronic Imaging Division markets consumer digital cameras. The Motion Picture Division provides motion picture film, and the Graphic Systems Division supplies products and services to the printing industry. The Optical Devices Division provides binoculars, and optical lenses for closed circuit television, videography, cinematography, broadcast and industrial markets. FUJIFILM Canada Inc. markets a range of Fujifilm products and services. For more information, please visit www.fujifilm.com/northamerica, or go to www.twitter.com/fujifilmus to follow Fujifilm on Twitter. To receive news and information direct from Fujifilm via RSS, subscribe at www.fujifilmusa.com/rss.
FUJIFILM Holdings Corporation, Tokyo, Japan, brings continuous innovation and leading-edge products to a broad spectrum of industries, including electronic imaging, digital printing equipment, medical systems, life sciences, graphic arts, flat panel display materials, and office products, based on a vast portfolio of digital, optical, fine chemical and thin film coating technologies. The company was among the top 16 companies around the world granted U.S. patents in 2010, and in the year ended March 31, 2011, had global revenues of $25.8 billion*. Fujifilm is committed to environmental stewardship and good corporate citizenship. For more information, please visit www.fujifilmholdings.com.

* At an exchange rate of 86 yen to the dollar.

About HGTV
HGTV, America’s leading home and lifestyle brand, is one of cable’s top-rated networks and is distributed to more than 99 million U.S. households. HGTV’s website, HGTV.com, is the nation’s leading online home-and-garden destination that attracts an average of 4 million unique visitors per month. The HGTV HOME consumer products line currently includes exclusive offerings of paint, flooring, soft goods and other home-oriented products. In partnership with Hearst Magazines, the HGTV Magazine, a home and lifestyle publication, will be available on newsstands beginning October 2011.

Headquartered in Knoxville, Tenn., HGTV is wholly owned by Scripps Networks Interactive Inc. (NYSE:SNI), which also operates Food Network (http://www.foodnetwork.com), DIY Network (http://www.diynetwork.com), Cooking Channel (http://www.cookingchanneltv.com), Travel Channel (http://www.travelchannel.com) and Great American Country (http://www.gactv.com).

All product and company names herein may be trademarks of their registered owners.

FUJIFILM Optical Devices Division, 10 High Point Drive, Wayne, New Jersey 07470. Phone: 973-633-5600. Fax: 973-633-5216. Web site: http://www.fujifilmusa.com/products/optical_devices/index.html.

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Media Vision USA Expands its Network of Rental Companies Using TAIDEN Conferencing and Interpretation Equipment

San Francisco, CA, December 16, 2011 – Media Vision USA announces that the US-based company ProLingo and the Canadian company Global Audio Visual are now part of Media Vision USA’s rental network following recent acquisitions of the latest generation conferencing and language interpretation equipment inventory. Media Vision USA’s rental network consist of companies offering the TAIDEN wired or wireless delegate conference microphone systems and the TAIDEN digital infrared equipment for language distribution.

For both companies, the decision to undergo this technology upgrade and expansion was motivated by the need to handle larger size international conferences and congresses. “With the TAIDEN digital infrared language distribution system, we can handle simultaneous interpretation sessions in multiple rooms of a same building with a guaranteed crisp clear interference-free signal on all channels” says Mark Stammel, President of ProLingo. The TAIDEN conferencing and interpretation systems uniquely combine the advanced features, reliability and flexibility required for large-size events.

For Mike Moussa, President of Global Audio Visual, the improved quality of sound for interpreters and listeners has been a key element in its decision to choose the TAIDEN technology. “We have been using TAIDEN on very high profile government jobs, including for the Canadian Senate, and this system offers us the best performance.” says Mike, adding that “we are receiving very positive feedback from interpreters”.

For any scale up needs, companies that are part of Media Vision USA’s rental network can count on the wholesale rental provider Conference Rental USA offering unlimited access to additional units of digital push-to-talk conference microphones and infrared language receivers.

The demand for TAIDEN conferencing equipment provided by Media Vision USA has surged in the past two years with major international organizations and conferences across North America requesting to use this system. Most recently, the TAIDEN equipment was used for the 2011 Annual Meetings of the International Monetary Fund and World Bank Group in Washington D.C., with microphone and interpretation systems setup for over 50 meetings.

Companies interested in becoming a member of this rental network can contact Media Vision USA by email at sales@mediavisionusa.com

About Media Vision USA
Headquartered in San Francisco, California, with secondary offices in Washington D.C., Media Vision USA is the lead provider of conference microphone discussion systems, electronic voting, and language interpretation to the audio-visual industry across North America. Media Vision USA has provided state of the art Diplomacy Technology™ and conferencing solutions for applications such as council chambers, international conference centers, university auditoriums, corporate boardrooms and many more. Additional information can be found at www.mediavisionusa.com

Sennheiser Sound Academy to Host Two-Day Live Production Workshop in Anaheim, Featuring Robert Scovill, Kevin Madigan, Marty Garcia and Raphael Alkins

ANAHEIM, Calif. – December 12, 2011- Audio specialist Sennheiser announced that the Sennheiser Live Production Sound Academy (LPSA) will once again be held this year in Anaheim and will take place prior to the NAMM show. Due to the overwhelming success of last year’s event, the live sound workshop has been extended to two days and will take place at the Anaheim Marriott.

The workshop will cover the skills needed to successfully engineer both large and small live productions — including required elements for planning, configuring and operating a large-scale P.A. system. The course content is designed for a wide range of attendees including venue engineers, musicians, promoters, production managers, employees of audio manufacturers,, service providers, students interested in sound and acoustics, or anyone else interested in live production.

Learn from a “Who’s Who” in Live Sound
Once again, Sennheiser will feature special guest instructor Robert Scovill — an industry veteran who has mixed over 3,000 events during his 30-year live sound and recording career. Sennheiser is also pleased to add Kevin Madigan (Crosby, Stills & Nash, The Smashing Pumpkins, Lucinda Williams), Marty Garcia (U2, Kelly Clarkson, Shakira, Zac Brown) and Raphael Alkins aka Raffie (Ricky Martin, Lionel Richie, Kenny G) to its esteemed list of guest presenters. Sennheiser’s own cast of audio veterans, including Chris Spahr, Kent Margraves, Eric Reese and Joe Ciaudelli, will also be on hand.

Event details:

When: Tuesday, January 17 and Wednesday, January 18, 9:00 a.m. to 5:00 p.m.

Where: Anaheim Marriott, 700 W. Convention Way, Anaheim, Calif.

Cost: $299 per day or $498 for both days. Registration rate includes a continental breakfast, lunch and workshop materials and a special group dinner on Tuesday, January 17. Register by December 30 for $50 discount; call 860-434-9190, ext. 141 for student and group discounts or for more information on the workshop.

TELEFUNKEN Introduces New ELA M 260 Tube Mic Stereo Set at Winter NAMM

Shipping With Cardioid, Omni, and Hyper-Cardioid Capsules, Plus Dual Power Supply

Pictured is the new TELEFUNKEN Elektroakustik ELA M 260 Tube Microphone Stereo Set.

TELEFUNKEN Elektroakustik of South Windsor, CT, is exhibiting for the first time at Winter NAMM the new ELA M 260 Tube Microphone Stereo Set, which comes complete with 3 capsules for each microphone, plus one dual power supply and flight case.

The Stereo Set was first introduced in1958 by Gotham Audio as a package for the Neumann U-47 and U-48 microphones that were distributed in the United States.  The designers at TELEFUNKEN Elektroakustik have emulated the concept in this new version 53 years later.

Each microphone in the Stereo Set features 3 capsules (260 cardioid, 261 omni-directional, and 262 hyper-cardioid).  The new M 960S provides power to both microphones from a single power supply.  Also included are two 25′ Accusound tube microphone cables with right angle XLR connectors, two wooden microphone jewel boxes, two shock-mounts, and a flight case for safe transit. The microphones also feature NOS TELFUNKEN EF732 vacuum tubes, custom audio transformers, and come in the same “flint gray” finish made popular by the R-F-T AR-51 microphone.

Also now available is the ELA M 260 Stereo Field Recording Set with interchangeable capsules, Novuscell 20-hour rechargeable battery pack, charger, and accessories.

TELEFUNKEN will be exhibiting the new Stereo Set at Winter NAMM, Booth # 1868.
To learn more about TELEFUNKEN Elektroakustik, visit: http://www.t-funk.com

WINTERSONG BAND CELEBRATES HOLIDAY SEASON WITH HELP OF AVIOM PERSONAL MIXERS FOR THIRD YEAR IN A ROW

With Limited Setup Time, Aviom Personal Mixers Help Group Focus on Making Festive Music for Community

BOUND BROOK, NJ, DECEMBER 8, 2011 — For the third annual Wintersong Band concert, Aviom Personal Mixers will take the stage at the historic Brook Theatre, helping to keep stage volume at bay for the eight-piece band and its singers as they kick off the holiday season. more

Showcore Supports Event With New Listen Technologies Wireless Conferencing Solution

Showcore Event with Listen Wireless Conferencing

Showcore , a cutting-edge event design services provider has partnered with Listen Technologies to add Wireless Conferencing products into their professional inventory to meet the audio needs of their customers that have meetings and events in conference centers or anywhere that running cable is difficult, simply not feasible, or situations that require rapid deployment.

Bluffdale, Utah, USA — Showcore has added a new line of multi-band Wireless Conferencing products to its rental inventory. Confidea® delivers a highly reliable communication solution for meetings and events where participants need to hear and be heard.

The Confidea® system allows event coordinators to manage meetings easily and more effectively with minimal setup up time making better and more effective use of the space. There are no cables to manage or to run the system. Individual microphone units can be set out for meeting participants and are unobtrusive and intuitive to use.

“The addition of the Wireless Conferencing products to our rental inventory was perfect timing,” said Mark Chalberg, Technical Director & Audio Manager, at Showcore. “We were facing an immediate challenge of how to implement the audio-visual solution we had designed for a client holding an event in a very unique environment.”

Showcore’s client was looking to maximize their investment in their event planning by using the main event room of the hotel for their opening session and then quickly turning the room into two separate break out rooms; both requiring audio-visual solutions.

“We came up with the perfect design that included a large center screen with two side screens to allow the event participants to see the presentations when they were all assembled for the opening session,” described Chalberg. “We knew that during the break we could simply split the event room in half and that the center screen would be enclosed in the air walls leaving the side screens to be used for display in the now separate break out rooms. Our challenge was how to have the same simplicity and efficiency with the audio.”

Showcore recognized that the Confidea® Wireless Conferencing system was the solution. The opening session was set with crescent round tables for seven people with one microphone unit on each table. Two Wireless Conferencing Access Points were placed at each mixing station so that when the room was split in half a single system became two systems in a matter of minutes.

“Our client was completely satisfied,” said Chalberg. “They thought the table mics were a hit, and that they’ll be a permanent fixture in their meetings going forward. They felt it turned what used to be a one-way lecture into a two-way conversation and kept the audience involved and captive.”

For more information on the Wireless Conferencing products contact Showcore at +1.651.994.1500 or visit www.showcore.com.

About Showcore
Showcore, Inc is the leading event production & design services company that utilizes new technologies to turn events into catalysts to drive excitement, innovation, and change. As developers of the revolutionary Audience Encapsulation℠ design concept, they have changed the way audiences interact with events. For over 20 years, Showcore has been providing specialized in-house personnel while leveraging one of the largest staging and AV inventories in the nation, to provide turnkey event planning, event design, show logistics and unsurpassed execution for corporate, association and entertainment events anywhere in the U.S. and throughout the world.

About Listen Technologies Corporation
Listen Technologies Corporation manufactures and distributes wireless audio products world-wide for use in auditory assistance, soundfield, tour group, language interpretation and conferencing applications. Listen products provide superb audio performance, flexibility and ease of use, making them the ideal choice for schools, houses of worship, factories, entertainment facilities, government agencies and other entities. For more information on Listen solutions, contact Listen Technologies at +1.801.233.8992, or visit www.listentech.com.

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MLA Makes Spectacular Albert Hall Debut

MLA System at Royal Albert Hall

Sound rental company RG Jones has been producing sound reinforcement infrastructure for the challenging Raymond Gubbay Classical Spectaculars at the Royal Albert Hall since 1993.

With a production harnessing cannons, pyro and lasers in a festival type ‘Proms’ atmosphere, it has taken all of FOH engineer Simon Honywill’s expertise to keep the show’s audio fidelity evolving with each generation of new technology.

Honywill is no stranger to Martin Audio proprietary line array platforms, introducing W8L Longbow systems to the Glastonbury Pyramid stage, and taking the new MLA (Multi-Cellular Loudspeaker Array) system on tour with Jeff Wayne’s War Of The Worlds.

Rigging the MLA at the Royal Albert Hall for the first time ever this month, he knew the Classical show would experience the same dynamic range and sudden transients as War of the Worlds––and in a venue notoriously difficult to control, he also knew it would clean up the room’s inherent reflections. But the performance, he said, was breathtaking, and even beyond his expectations.

“We’ve made a massive leap forward with the MLA … the results were remarkable,” reported Honywill.

At the RAH, the two front arrays comprised 16 element MLA hangs per side, with no downfill enclosures, since the rig’s trim height was 40 ft. (from the lowest box) to accommodate the huge lighting rig. Side hang arrays of nine Martin Audio W8LM mini enclosures were balanced with a single W8LMD underneath to bring coverage down as far as possible; at the same time, a central sub-bass array of six WLX was recessed under the stage apron, which was electronically curved to optimize coverage.

Martin Audio’s Nigel Meddemmen became de facto systems engineer, walking the entire room to verify uniform sound balance. “The challenge was to match the warmth and smooth response of the MLA, a tricky task particularly on some of the operatic pieces with shrill soprano vocals which have a tendency to really show up deficiencies in the high frequency of a system.”

Meddemmen recounted that the design software was critical in ensuring optimum performance. “The calculations were based on Simon’s model of the slice through the venue, and with the advantages of the new Display 2.1 software, Ambrose [Thompson, Martin Audio Electroacoustic Engineer] was able to design a system with the correct splay angles.”

Stated Simon Honywill, “The fact that it sounded so astounding is testament to the software. In fact I have never heard a system [in the RAH] that sounded so similar upstairs as down. Ambrose was also able to rationalize the coverage to effectively reduce the amount of energy hitting the balcony fronts––other systems have claimed it but this is the first to deliver.”

The design prediction created ‘voids’ precisely where necessary––including the elimination of any stage spill, as Simon Honywill was quick to attest. “You could stand under the MLA on stage and not hear a thing!

“But at the same time this is the loudest I have been able to drive a system here without the orchestra moaning!”

The program combined the traditional ‘greatest hits’ from the classical canon with new works such as Karl Jenkins’ Benedictus from The Armed Man; A Mass For Peace. The latter swings from the gentlest of solo cello to five percussionists hitting a variety of drums extremely hard and the choir adding weight to a huge sonic picture.

“We had ten mics on the choir and I found I could keep opening them up massively, with no coloration whatsoever,” noted Honywill. “We’ve never had the amount of level, definition and control––particularly with the low strings––as we achieved with the MLA, and that is what makes it sound really fat. It was a pleasure and absolute joy to mix.”

Summing up, the sound engineer said, “To get the sonic quality and level required by the promoters you can’t afford for the system to be in any way obtrusive. It has to sound really sweet when loud, warm and powerful––and intelligent and delicate at the same time. MLA was all of these things and more.”

For more about Martin Audio, please click to www.martin-audio.com.

About MLA™ (Multi-cellular Loudspeaker Array)
The result of many years of intensive R&D, MLA’s methodology replaces trial-and-error array design with intelligent numerical optimization of the array’s output based on a highly accurate acoustic model. The multi-cellular format has six individual cells in each enclosure, each with its own DSP and amplification.

With up to 24 enclosures, each MLA array has up to 144 cells — too great a number to optimize manually, or by ear. Instead, Martin Audio’s proprietary Display2™ system design software automatically calculates FIR DSP filters for each cell and a redundant-ring audio network (U-NET™) downloads the settings into each array enclosure. Martin Audio’s VU-NET™ software provides real-time control and monitoring of the system.

MLA delivers a frequency response and SPL consistency never before achievable; a very high system output (140dB peak, per cabinet @1m); Automatic optimization of the array, both physically (splay angles) and electronically (DSP); Computer control and monitoring of the entire system, and total control of sound system balance for engineers and sound technicians.

MLA is fully integrated, with Class D amplification, DSP and U-NET digital audio
network built into each enclosure. MLA complete systems are ready-to-use, with MLA, MLD and MLX enclosures, flying hardware, software, cabling and training all supplied. Everything needed is included. All ancillary items — from tablet PC and Merlin™ controller to network interconnects and mains distro — are also included in the complete system package. This ensures full compatibility worldwide, down to cabling and accessories.

Additional features include 90° x 7.5° dispersion; a compact size (1136mm wide x 372mm high x 675mm deep), one-box-fits-all (festivals to theaters) application range and a global voltage, power factor corrected power supply.

MLA’s compact size and very high output allows it to be shipped using smaller trucks, offering considerable savings and reduced carbon footprint. The system also includes the MLX powered, flyable subwoofer capable of an unprecedented measured peak output of 150dB @ 1m; MLD downfill cabinet, and Merlin 4-in/10-out system controller and network hub. Audio input is via analog, AES3 or U-NET.

By adopting these principles and system components MLA is optimized for every member of the audience — from a 2,000 capacity theater, to a 20,000-seat arena, to a 100,000-person festival site. It will deliver the engineer’s exact mix to every seat (up to over 150 meters) with precision, exceptional power and clarity.

About Martin Audio®
Founded by audio engineer David Martin in 1971, Martin Audio pioneered the use of all-horn-loaded bass designs in world-class touring loudspeaker systems for groups such as Pink Floyd, ELP and Supertramp. Located outside of London, Martin Audio now embodies a sophisticated mix of acoustic design, research, mathematical modeling and software engineering for a wide range of products in the installation, cinema and touring sound markets.

Sentina LED Signage Completes High Tech Atmosphere of Innovative Wine Café

KENILWORTH, NEW JERSEY, December 6, 2011—The premier wine store and tasting room in Hope Mills, North Carolina isn’t just any old wine store. Featuring Sentina™ LED signage solutions for countertop and window advertising, several flat screen TVs, an automated wine dispensing system that can pour up to 12 different bottles of wine and free WiFi for customers, The Wine Café updates the classic fine wine experience into the 21st century and offers guests an experience unlike any other.

“I love modern technology, and I know it is a large part of everyday life for people today, so I want my stores to use the latest technologies to offer a different, more modern, and better experience than other wine stores,” said Angie Malave, Owner and CEO of The Wine Café. “From the wine pouring system to the touch screen register, every part of my store is up-to-date and meant to impress my guests. That extends to my advertising as well, which is why I use Sestina’s LED uSigns on my countertops and in the windows. I host events for the store and for local clubs throughout the year, and I need the uSign’s flexibility to be able to plug the sign in or use a battery pack to bring it outside when I host outdoor events. And I even hang one in the window to attract passersby.”

Malave started out using one Sentina LB-8 uSign digital signage display at The Wine Café to advertise specials, showcase new products and provide information during events or promote upcoming events, and quickly realized that she wanted to do more. She purchase two additional uSigns and has since had several customers remark about how “cool” the signs are, and how they like them better than plain poster advertisements.

“I recently held the grand opening of my second Wine Café location, and I will be using the Sentina uSigns there as well,” Malave continued. “I’m the first wine store in the area to bring these modern technologies to the wine tasting and buying experience, and my customers and guests have taken notice. Sales are up, people are happy, and my tasting events have all been very successful! Whether it’s promoting information about new varietals or an upcoming event, the digital signs and the TVs inside really set my store apart from my competition. What I really like is that it’s so easy to update and change the advertisements—all I have to do is print out a new flyer on a transparency and slip it into the Sentina uSign.”

Designed to replace wasteful fluorescent-based signage, Sentina™ uSign™ displays advance the state-of-the-art in energy-efficient LED lighting technology in a number of significant ways. First, the displays feature customized Super LED lights that are 20 percent brighter than conventional LED lights. Second, these Super LED lights are embedded behind a proprietary Shoji screen-based Optical Reflection Panel, OptiLight, that produces an ultra-bright, evenly dispersed edge-to-edge light that virtually eliminates heat emission. Third, the ultra-lightweight display frames are constructed entirely of recycled plastic. Fourth, each Sentina uSign frame consumes just six watts, translating to an operating cost of less than a penny per day in normal usage. Fifth, and perhaps most importantly of all, each 8.5” x 11” display costs just $80.00.

According to Datexx President Mei Noguchi, “The LB-8 uSign is the perfect solution for any business that wants to display information, advertising, promotions or large photos on a counter, or hang it on a wall or window. Because it is low-cost, consumes so little energy, uses LED lights that will work forever and is so simple to update with new transparencies that can be made on any printer, every customer-facing business can utilize the Sentina uSign to attract new customers and impress old customers alike. With options ranging from a single uSign to a tower consisting of 16 uSigns in a 360 degree display, there is a solution for every situation and any sized store.”

The Wine Café (www.thewinecafeus.com) is the first store in Cumberland County, North Carolina to offer an interactive wine tasting experience featuring automated wine dispensing units and family owned wines from around the world. It is a unique wine café that truly goes “beyond the bottle”, letting guests experience wine in an entirely new way. After visiting The Wine Café, wine will never be the same!

Headquartered in Kenilworth, New Jersey, Datexx is a leading manufacturer and marketer of innovatively designed, affordably priced products that help consumers manage their time and money. For more than 15 years, the company has proudly met the needs of smart consumers seeking smarter living solutions. To date, more than 20-million consumers have joined the Datexx family of satisfied customers.

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