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Archive of the Line Array Category

Inter-American Development Bank Shares Culture with L-ACOUSTICS

Pershing Technologies specifies KIVA/KILO system at IDB’s Enrique V. Iglesias Conference Center Auditorium

WASHINGTON, D.C. — Headquartered in the heart of the nation’s capitol, Inter-American Development Bank (IDB) is committed to reducing poverty and inequality in Latin America and Caribbean countries by providing much needed loans, grants, technical assistance and research. In 2005, when the organization first opened the IDB Conference Center at 1330 New York Avenue NW in Washington, D.C., its 500-seat Enrique V. Iglesias Auditorium was slated to host films, seminars, lectures, and town hall meetings, so the original PA system was primarily designed to accommodate spoken word and cinema playback.

In 2012, however, the decision was made to better utilize the facility for the presentation of concerts and other cultural events featuring live entertainment by Central and South American artists, musicians, and dancers. more

HARMAN’s BSS Audio, Crown and JBL Professional Provide Acoustic Atmospherics at The Island In Pigeon Forge Entertainment and Retail Center

PIGEON FORGE, Tennessee – The Island at Pigeon Forge is a brand-new entertainment and retail center located in Tennessee’s Smoky Mountains. It’s on an actual island in the Little Pigeon River and offers a wide variety of rides, shopping, restaurants and attractions, with a 132-room hotel to be completed in spring 2014. Providing the audio solution was sound contractor Clair Brothers Audio who installed a system featuring HARMAN’s JBL Professional loudspeakers and Crown amplifiers, all tied together via BSS Audio signal processing components.

Clair Brothers installed the distributed audio system at The Island at Pigeon Forge, which encompasses more than 22 acres. Dustin Goen, Clair Brothers system designer and project manager specified 128 JBL Control 28T-60 loudspeakers for use throughout the facility, indoors and outdoors in the buildings and mounted on light poles. The loudspeakers are powered by a total of 12 Crown CTs Series CTs 2000-LITE, CTs 1000-LITE and CTS 600-LITE amplifiers. Signal processing and distribution is provided by three BSS Audio BLU-800 processors, a BLU-320 I/O expander, a BLU-100 12 x 8 signal processor and three BLU-8v2 wall controllers. The amplifiers are connected to the BSS Audio components via CobraNet, using PIP Programmable Input Processor modules that are installed in the amps.

The Crown amplifiers and BSS Audio components are housed in four distributed audio equipment rooms, all tied together with fiber cable. The tech staff can monitor and control all the amplifiers using a customized page in the HARMAN HiQnet London Architect™ system control and configuration software. Each of the equipment rooms has remote inputs and paging, enabling staffers to distribute inputs across the park or page specific areas.

“Although it covers a large area, we were able to test the entire system in the shop before we brought it to the site and configure and tune everything onsite in two days,” said Goen. “We chose the JBL Control 28T-60 loudspeakers with WeatherMax grilles because of their combination of sound quality, power handling and durability, which is obviously of prime importance in an outdoor installation where they’re also going to be used day in and day out.”

Goen continued, “The BSS Audio BLU devices are my go-to digital signal and networking processors because they offer tremendous flexibility and total reliability. These qualities, along with their ability to connect all the amplifiers on the same network using a single software package made them the obvious choice.”

“We have been pleased with the results from Dustin and his team’s hard work on this project. Everything has been working well thus far, and sound quality we now have throughout the property is excellent,” added Beau Berni, Director of Operations, Pigeon Forge Entertainment and Retail Center.

HARMAN designs, manufactures, and markets a wide range of infotainment and audio solutions for the automotive, consumer, and professional markets. It is a recognized world leader across its customer segments with premium brands including AKG®, Harman Kardon®, Infinity®, JBL®, Lexicon®, and Mark Levinson® and leading-edge connectivity, safety and audio technologies. The Company is admired by audiophiles across multiple generations and supports leading professional entertainers and the venues where they perform. More than 25 million automobiles on the road today are equipped with HARMAN audio and infotainment systems. HARMAN has a workforce of 14,800 people across the Americas, Europe, and Asia and reported sales of $4.7 billion for the last twelve months ended December 31, 2013.

VARIA Fills Calvary Chapel with Exquisite Sound

Chattanooga, TN – March 2014…Leaving a rental space for a place of their own was a big step for  Calvary Chapel. Their new campus sits amongst the hustle and bustle of downtown Chattanooga, close to restaurants, hotels, shops and grocery stores, making Calvary Chapel now a visible and accessible part of the community.

In fact, Calvary Chapel’s new home is a converted Bi-Lo grocery store, reminiscent of its former self through the concrete floor and open corrugated metal ceiling. Folding this industrial edge into their contemporary approach, Calvary Chapel cleared the columns and raised the roof, opening up the 100 by 100 square foot space and adding a bit of acoustical treatment to the side walls.

The space seats 750-800 people, in typical fan shaped sanctuary seating, with one center aisle and two on either side. The services are always packed, from Saturday night praise band to late Sunday morning service, where they have an extra 150-200 people in overflow areas, connected via fiber.

Their contemporary services, complete with amplified instruments, fit well into this unique, industrious and sleek aesthetic. Making it sound as good as it looks, with hard surfaced, square dimensions, was a whole other issue; one that couldn’t be solved with a one-size-fits-all solution.

“It was pretty rough when they moved in there three or four years ago,” says Tracy Miller of Chattanooga-based DB Technologies. Calvary Chapel called Miller in for a consultation about a year ago, needing his help in taming and utilizing this new space. Miller had previously demoed the Renkus-Heinz PN102 line arrays in the space, but quickly realized he needed a different approach. “With the liveliness of this particular room, a traditional line array wasn’t the right thing. There was just too much sound bouncing around that place.”

What Miller and Calvary Chapel needed was a line array that could be tailored to fit their needs precisely; from rock bands to sermons, without allowing the square, hard barriers of the Chapel to shape the sound. “I had been wanting to try out the VARIA and this seemed like a good opportunity,” Miller says. “We set up a demo, and it was just night and day. With the VARIA array, we were able to taper the coverage and focus the sound on the seating area, without hitting all those walls and reflective surfaces.”

With left and right three-cabinet arrays of narrow, transitional and wide dispersion boxes, VARIA also fits in well with the pre-existing design of the space, complementing both the industrial and the sleek aesthetics. And, says Miller, the dramatic shift in sound quality made the job easier, even for the Chapel’s new sound guy. “He’s been just getting up to speed on the Roland M400 console, and he usually asks a lot of questions. But we went from nobody in the room to a packed house and it was so smooth, I did not have to go to the console even once.”

Miller recalls, “after the first service, I got a text: ‘we want to keep these.’ And I had the feeling that would be the case.”

 

 

 

 

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Headquartered in Foothill Ranch, California, Renkus-Heinz, Inc. is the worldwide leader in the design and manufacture of audio operations networks, digitally steerable arrays, powered and non-powered loudspeakers, system specific electronics and fully integrated Reference Point Array systems.

HARMAN’s JBL Professional to Host Manufacturer’s Forum Seminar on VTX Line Arrays at Prolight + Sound 2014d

FRANKFURT, Germany – At Prolight + Sound 2014, HARMAN’s JBL Professional is hosting a Manufacturer’s Forum seminar on its revolutionary VTX line array system. The seminar will be hosted by Paul Bauman, Associate Director, Tour Sound, JBL Professional, and will take place on Friday, March 14 at 11:00 AM at the Cosmopolitan Lounge in Hall 9.T

At the seminar, aspects of the JBL Professional VTX system will be presented, including transducer technology, system design details, amplification/processing and simulation/control software. New additions to the VTX product family will also be featured, including the VTX F Series and VTX V20/S25.

“Our VTX product lineup continues to grow and as our customer base expands accordingly, Prolight + Sound offers a prime opportunity to make even more potential customers aware of VTX’s sonic superiority, easy rigging and unmatched power,” Bauman said.

All Prolight & Sound attendees are welcome to join the seminar. For more information on JBL Professional VTX line arrays, please visit www.jblpro.com

HARMAN designs, manufactures, and markets a wide range of infotainment and audio solutions for the automotive, consumer, and professional markets. It is a recognized world leader across its customer segments with premium brands including AKG®, Harman Kardon®, Infinity®, JBL®, Lexicon®, and Mark Levinson® and leading-edge connectivity, safety and audio technologies. The Company is admired by audiophiles across multiple generations and supports leading professional entertainers and the venues where they perform. More than 25 million automobiles on the road today are equipped with HARMAN audio and infotainment systems. HARMAN has a workforce of 14,800 people across the Americas, Europe, and Asia and reported sales of $4.7 billion for the last twelve months ended December 31, 2013.

Martin Audio OmniLine Upgrade At Most Holy Rosary Church

Brown Sound Equipment Company recently installed a Martin Audio OmniLine array in Syracuse’s historic Most Holy Rosary Church to upgrade the sound system and meet current standards for articulation and clarity.

Part of Most Holy Rosary Parish founded in 1913, the church dates back to the site’s original groundbreaking in 1927 through over 60 years of growth and expansion resulting in today’s remarkable construction that is central to the Catholic community in Syracuse.

Asked about the installation, Brown Sound President Jim Messinger begins by acknowledging that, “Having been in this business for over 45 years, it’s most satisfying when a customer repeats with you as in this installation at Most Holy Rosary Church; and that the technologies we now have at our disposal really do make a tremendous difference in outcomes.

“The Martin Audio OmniLine replaces a huge custom central cluster point source system we designed in 1991. The reverb time was the same then as it is now, approaching 4 seconds. These clusters with large long throw horns were the only ‘tools’ we had at the time to minimize splashing sound all over the place and still throw the energy 135’ to the last pew. Unfortunately, the cluster was large, ugly, black, and a visual distraction in front of that beautiful artwork above the altar. It also was a major challenge to install given the height, 53 feet to the peak of the Church. Everything had to be installed with a system of winches above the dome.”

Messinger recalls the OmniLine solution came down to “a matter of timing. I’d played with the idea of column type line arrays, but the church didn’t want the system to visually intrude on the altar and worship area. After a Martin Audio sales rep recommended OmniLIne, we did a demo at the church with a single module and it sounded very good; even in a big empty space.”

The installation is built around a 16-enclosure OmniLine array so compact, it is barely visible in the dome above the altar. A Mackie DL1608 iPad-controlled mixer replaces a “cumbersome” analog console for the music ministry microphones.

Messinger reports that Martin Audio’s array guide software made “assembly of the modules in this array extremely easy. The mechanics of the assembly are also well thought out and engineered. The coverage also allowed us to eliminate all of the original sidefill delay speakers.”

Summing up, Jim adds, “The bottom line is always comes down to ‘how does it sound?’ I attended a service when the pews were approximately 65% filled. Even after 45 years of listening to results, I was honestly impressed at how good, how articulate, and how natural the Martin Audio OmniLine sounded in this space. I’ve been in the business a long time and frankly I wasn’t expecting to be this impressed.

“The Director of Music mentioned that his choir members are very impressed with the system, they hear everything a lot better because there’s been so much of an improvement in articulation and clarity.”

For more about Martin Audio, please click to www.martin-audio.com.

About Martin Audio®
Founded by audio engineer David Martin in 1971, Martin Audio pioneered the use of all-horn-loaded bass designs in world-class touring loudspeaker systems for groups such as Pink Floyd, ELP and Supertramp. Located outside of London, Martin Audio now embodies a sophisticated mix of acoustic design, research, mathematical modeling and software engineering for a wide range of products in the installation, cinema and touring sound markets.

Clearwing Takes KARA and KIVA to the Streets of New York City

Week of Super Bowl concerts on Broadway rely on L-ACOUSTICS

NEW YORK CITY — Clearwing Productions of Milwaukee reports that it was hired by the National Football League for three Super Bowl venues, all of which it supported with a full compliment of L-ACOUSTICS loudspeakers.

The NFL’s official Super Bowl Tailgate party held at the old Meadowlands Racetrack featured American Idol‘s Phillip Phillips, The Band Perry and the cast of Jersey Boys on a brand new K2 rig. The NFL On Location Super Bowl Club featured the Fray and Cyndi Lauper before the game on another K2 system hung at the Izod Center in East Rutherford. However, the real test for Clearwing took place during the entire week prior to the game across the river in Manhattan.

Super Bowl Boulevard took over Broadway between 34th and 47th streets featuring a stage that by day hosted NFL player autograph sessions and by night bands like Blondie, the Bacon Brothers, Michael Cavanaugh and the Café Wha? House Band.

The system had to be compact because, although the stage spanned the Great White Way, emergency vehicle lanes needed to be created on both sides of the street, which kept the stage width down to a rather tight 32 feet. Furthermore, the system had to ground stacked, which made the choice of KARA and KIVA, supported by eight SB18 and a pair of SB28 subs, one that met both the logistical and audio needs.

“Stacking in the downstage corners of the stage, the width of the speakers took up minimal stage space; plus, being able to stack the SB18s directly behind the KARA stacks allowed us to get the bigger sound that a three-way enclosure would provide while still maintaining a small footprint,” says Clearwing’s Steve Harvey, who, along with system tech Trevor Powers, was in charge of the audio for the stage. “We had the SB18s running up to 100Hz for improved low end from bass guitar and drums, and the SB28s in front of the stage added extra lows in the drums and playback elements.”

As if the logistical challenges of an outdoor gig in the middle of Manhattan were not enough, the weather in New York City that week was at times very cold.

“Our semi trucks had to be unloaded at midnight and the show started at noon,” says Harvey. Outdoor temperatures got down to zero Fahrenheit at times. “The amps were turned on at the beginning of the week and stayed on all week. The L-ACOUSTICS gear was solid throughout, however; not a single blip from an LA-RAK — even in these extreme conditions — and the speakers were solid.”

When the bands played, the audio had to cover an area that extended a full city block. That may sound more like a gig for a full-sized K1 rig rather than the relatively diminutive KARA, but it was about coverage — not volume — which is where the KIVA boxes came into play.

“We deployed a pair of KIVAs every 40 feet on each side of the street,” adds Harvey. “There were three sets of delays total, and it was all about coverage and intelligibility. Those delays meant we could hit the very back of the block without thrashing the nine KARA boxes stacked on either side of the stage. It was a tough gig, but the L-ACOUSTICS stuff worked great.”

Clearwing Productions can be found online at www.clearwing.com.

L-ACOUSTICS is a leading innovator and manufacturer of high-performance loudspeakers, amplifiers and signal processing devices for touring and installed sound markets. Known around the globe for pioneering and championing the modern line array loudspeaker concept with V-DOSC, the company has received numerous accolades for its K1, K2, KUDO, KARA, KIVA, ARCS, XT coaxial loudspeaker systems and SB line of subwoofer enclosures, all powered and processed with the LA4 and LA8 amplified controllers in fulfillment of a “total system approach.” Product distribution and customer service for the USA is handled by L-ACOUSTICS’ subsidiary in Oxnard, CA.

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Contact:
L-ACOUSTICS US
2201 Celsius Avenue, Unit E, Oxnard, CA 93030
Tel: 805.604.0577 / Fax: 805.604.0858
Email: info@l-acoustics-us.com / Web: www.l-acoustics.com

Classic St. Louis Church Trades 12 For 1 with Iconyx

Florrisant, MO – March 2014… One of the first settlements in what would become the State of Missouri, Florrisant was founded in the 18th century by French settlers. Until the late 19th century, French was the village’s predominant language — except for a small population of German settlers in the southern part of town. Seeking a church that spoke their language, in 1866 a handful of those German families founded the Church of the Sacred Heart of Jesus.

The church’s grand old Gothic style sanctuary has been a landmark on Jefferson Street since 1893. The 600 seat hall was designed in the spirit of the great cathedrals, with soaring walls, stone floors, high arched ceilings, and ornate stained glass windows. It’s a lush, reverberant setting for choir and organ, but problematic for spoken word intelligibility.

“Although it’s not a large room, its acoustical character is very much like that of a cathedral,” explains Gary Haselhorst, President of Valley Park, MO-based Cignal Systems. “Their issues are similar to that of a cathedral, on a smaller scale — it’s a very reverberant space, and intelligibility suffers.” The church’s previous sound system, with 12 pillar-mounted cabinets, only added to the cacophony.

Cignal removed the existing speakers and replaced them with a single Iconyx digitally steered line array column from Renkus-Heinz. “We had recently used the Iconyx in the St. Louis Basilica, and when the monsignors heard how well it worked in the cathedral, they knew there was hope for theirs as well.”

A single IC24-R-II column is mounted on a front pillar, just left of the altar. “We were able to achieve very uniform coverage with just one speaker,” says Haselhorst. “We ordered the cabinet painted to match the brickwork, and the Monsignor’s sister painted some marbled accents on it. It blends in almost invisibly with the architecture.”

Haselhorst reports the system has solved the room’s intelligibility problems and more. “They run the praise band through the Iconyx as well, and it sounds great,” he says. “We took out twelve speakers and replaced them with one Iconyx. They’re very pleased.”

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Headquartered in Foothill Ranch, California, Renkus-Heinz, Inc. is the worldwide leader in the design and manufacture of audio operations networks, digitally steerable arrays, powered and non-powered loudspeakers, system specific electronics and fully integrated Reference Point Array systems.

Long Beach Arena’s Pacific Ballroom is Covered by Renkus-Heinz

Long Beach, CA – February 2014…Covered on the outside by one of the world’s largest murals, “Planet Ocean,” The Long Beach Arena is an unmistakable part of the city’s skyline. Built in the early 1960s as part of the greater Long Beach Convention Center, the Arena is also an unrivaled cornerstone of entertainment in Southern California, hosting events ranging from the first NHL game in 1967 and the 1984 Olympic volleyball tournaments, to acts as diverse as Cirque Du Soleil, Iron Maiden, Run-D.M.C and Disney on Ice.

The Arena’s Pacific Ballroom, along with the rest of the Convention Center, has recently reopened after a massive series of renovations. The Ballroom’s new state-of-the-art audio, lighting, and curtaining system — the largest ceiling grid in the country — has been recognized by Venues Today magazine with an Ops and Tech Award. The system has helped to transform the Arena into even more of a multi-functional venue, enabling the 46,000 sq. foot, 200 foot long elliptical floor to be partitioned for use without the surrounding arena seating, and arranged in a wide range of configurations.

But while the curtain does wonders to partition and conceal the arena seating and frame the flat floor, it does little for the acoustics of the space. Indeed, the Arena’s vast acoustics presented a challenge in finding a sound system flexible enough to meet the demands of its wide-ranging roster of events.

Working with architectural firm John Fisher & Associates, engineering firm JR Clancy, and installers Pro Sound, Burbank, CA-based Electronsonic created an audio system to address the Arena’s diverse needs. The system, which mounts on a moveable ceiling grid, comprises left and right hangs of ten Renkus-Heinz IC2 digitally steerable array cabinets per side. Each array is augmented by eight IC118S subwoofers for low frequency power and punch. As Electrosonics Andy Batwinas explains, it’s a concept that has never really been implemented on this scale.

“The grid itself can lower to 30 feet for smaller events, and raise up to 70 feet for games and larger events,” says Batwinas. A series of connection points allow the speaker arrays to move around the grid depending on the desired configuration. Once in place, the IC2 arrays’ digitally steered beam technology enables them to be configured to cover only the areas needed, steering sound away from the hall’s reflective outer areas. The grid can also lowered and removed for events like a Cirque Du Soleil show, providing full access to the 75-foot ceiling, and the IC2 arrays can be removed from the grid and ground stacked as well.

“The IC2 delivers such even sound pressure level from front to back,” Batwinas says. “When we did the demo, it was set up at the far end of the arena and shot down the long way. You could walk the whole space, cover the floor, and keep it a solid 98 db SPL from one side to the other.”

The system is networked using RHAON control, enabling the Arena’s technical crew to implement preset coverage configurations for different event needs, and making quick changeovers possible with the press of a button.

“The IC2 steered beam technology made it a vastly superior alternative to a standard line array system,” Batwinas observes. “With the IC2 you can aim the sound down to the floor so it’s not bouncing off the architecture.”

Based on the success of the IC2 system, a Renkus-Heinz system of 18 VARIA modular point source arrays and 12 VA15S subwoofers was added to cover the Arena’s 19,000 square foot Lobby area and 29,000 square foot concourse. The VARIA’s modular design and variable dispersion patterns enable the systems to be custom configured for the area’s different ballrooms, theaters, halls, and atrium. Additionally, 16 CFX81 loudspeakers were installed in the ceiling of the Arena’s lobby for added foreground coverage.

The Long Beach Arena’s grand re-opening on November 20, 2013 met with rave reviews, and the Ballroom boasts a full calendar and an exciting 2014.

 

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Headquartered in Foothill Ranch, California, Renkus-Heinz, Inc. is the worldwide leader in the design and manufacture of audio operations networks, digitally steerable arrays, powered and non-powered loudspeakers, system specific electronics and fully integrated Reference Point Array systems.

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Hoyts Chile Chooses Christie for their Conversion to Digital Cinema

Christie®, a world leader in digital cinema projection, is pleased to announce that it has been chosen by Hoyts Chile, the leading screening chain belonging to Grupo Chilefilms, to digitize its 127 35mm theaters distributed across 23 complexes throughout the country. The agreement includes the installation of digital cinema projectors from the Christie Solaria™ Series, the Christie Avias-TMS™ Theatre Management System and select Christie Vive Audio™ cinema sound systems.

To carry out the digital theater conversion process, Hoyts Chile released a private technology tender in which it invited the most distinguished suppliers in the industry to bid. “In the end we chose Christie because their business proposal was the most complete, attractive and aggressive,” stated Juan Carlos Arriagada Mons, General Manager of Cinecolor Chile, Grupo Chilefilms division that provides technology services for all business units of the group.

“Christie knew how to interpret our planning, appreciated our apprehension with technological changes and financing needs and they pledged their commitment to a close, long-term relationship. Their offer was not limited to supplying projection equipment only, but they also guaranteed immediate access to spare parts, lamps, new technologies and financing in a long-term contract,” added Juan Carlos Arriagada Mons, Cinecolor Chile.

Hoyts Chile has a long business relationship with Christie. In fact, in mid-June of 2012, the color correction/projection theaters of Cinecolor –the post-production division for images, sound and cinematographic laboratory of Grupo Chilefilms with presence in Mexico, Colombia, Brazil, Argentina and Chile – was equipped with Christie CP2220 projectors.

Craig Sholder, VP, Entertainment Solutions at Christie, said “We are delighted that Hoyts Chile has once again put their trust in our projectors for their digital theater roll out, which is proof of the confidence and respect that theater professionals have for Christie. Today the digital cinema projectors that Christie manufactures have the largest worldwide market share because exhibitors recognize that our projectors, in addition to having exceptional image quality, offer the best light efficiency and the lowest operating costs”.

Christie will supply Hoyts Chile with a variety of DLP Cinema® projectors, such as Christie CP2215, Christie CP2220 and Christie CP2230, as well as the Christie Avias-TMS™ Theatre Management System (TMS), which allows the screen operators to centrally control and organize all projection operations from a multi-screen theater.

Furthermore, Hoyts Chile will equip three of their theaters with the innovative Christie Vive Audio™ cinema sound solution, which they will use along with a leading immersive audio platform, Dolby® Atmos™.

“Christie invited us to several demonstrations of the Vive Audio technology, where we were able to witness and systematically measure the extraordinary distribution of the sound pressure throughout the audience, which substantially improves the intelligibility of the dialogue (with respect to cone-based speaker systems) and the uniform distribution of sound in the theater, greatly decreasing the rebounding that causes interference,” said Juan Carlos Arriagada Mons.

Hoyts Chile’s roll out, which will take place through a Virtual Print Fee (VPF) agreement with GDC Technology, began in January of 2014 and it is expected to be completed by November of this year, including the digitalization by Christie of the new theaters that Hoyts Chile plans on opening in 2015 and 2016, which could number as many as 30 screens.

Thunder Audio Storms Into 2014 With K2

Prominent Midwest-based SR provider takes delivery of its first L-ACOUSTICS system

LIVONIA, Michigan — Fresh back from the 25th annual Pollstar Awards in Nashville, where they were nominated for “Sound Company of the Year,” Thunder Audio President Tony Villarreal and Vice President Paul Owen proudly announce that they have now officially taken delivery of their company’s first L-ACOUSTICS system, the new K2.

Comprised of 36 K2 and six KARA variable curvature WST® line source elements, eight K1-SB and 18 SB28 subs, six ARCS II constant curvature enclosures and 10 LA-RAK touring racks — each housing three LA8 amplified controllers — the sound reinforcement provider’s recent purchase marks one of the very first K2 systems sold in the U.S.

Thunder Audio’s company principals made the decision to join the L-ACOUSTICS family after critically listening to K2 late last year at the manufacturer’s corporate headquarters in Marcoussis, France. Fully aware of the impact that L-ACOUSTICS’ larger K1 system has had on the festival and touring industries, both Villarreal and Owen are equally optimistic about K2′s potential.

“In the past, we’ve always purchased large-scale systems based on the requirements dictated by a specific tour or application,” notes Owen. “This is the first time, however, that we’ve taken delivery of a product purely from the standpoint of feeling in our gut that it will be a success. Given the overwhelming reputation of K1 — as well as the more than 20-year legacy of K2′s predecessor, V-DOSC — we knew that getting in on the ground floor of this new system with such a stellar pedigree was absolutely the right choice for us and our client base.”

“With its compact profile, surprisingly light weight and exceptional horsepower, K2 is perfect for so many of our customers — from corporate to touring to theatrical,” agrees Villarreal. “And, of course, the sound is absolutely phenomenal. We A/B-ed it with the other four systems in our inventory and felt that it shined above and beyond anything else. We really have a sense that this is very quickly going to become the number one requested box on the market, and we’re so confident in that fact that we’ve already put in a purchase order for an additional 48 K2 for early next year, which is about the soonest we can get more seeing how popular they are right now!”

According to the two company principals, Thunder Audio is ultimately hoping to set its sights on K1 ownership as well. “In addition to being terrific as a standalone system, K2 is also a great stepping stone for us potentially getting into K1,” Owen describes. “It would make a lot of sense for us to be able to repurpose our K2 arrays as side hangs on a stadium-sized rig, which is one of the big reasons that we began looking into it in the first place. We’ve had some prior clients that have requested L-ACOUSTICS in the past, and with K2 — and eventually K1, perhaps — we’ll be in a position to give them both the service that has been our hallmark and the systems that they’re looking for.”

Villarreal sums things up by adding, “We feel that we’ve definitely made a wise investment here. The demand for the product is strong and the support we’ve received from L-ACOUSTICS has been fantastic. It’s truly a winning combination.”

About Thunder Audio
Headquartered in the Detroit suburb of Livonia, with a new office and rehearsal space in Nashville, Thunder Audio has grown over the past three and a half decades into one of the world’s top touring sound reinforcement companies. For more information, visit www.thunderaudioinc.com.

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Contact:
Thunder Audio
28501 Schoolcraft Rd., Livonia, MI 48150
Phone: 313.291.5020 / Fax: 313.291.5124
Web: www.thunderaudioinc.com

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Stay up to date on the latest technology news. Select press representatives post company news several times a day. Check back often to get the latest news on product releases, mergers and acquisitions, and product applications. To be included in this virtual press conference, please contact The Wire.

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