Portland, Ore., Sept. 6, 2007 — One year after an investment group PHX AP Acquisitions purchased Phoenix Gold International, the new management team has renamed the parent company Rodin effective immediately. Individual brand names Phoenix Gold, AudioSource, and Carver remain unchanged.
“Since the acquisition last year, we have taken the Phoenix Gold, AudioSource, and Carver brands in new and exciting directions, so it was only right that our overall corporate identity change with the times,” explained Tom O‘Mara, president of Rodin and part of the investment team that acquired Phoenix Gold Int‘l in July 2006. “Our new company is completely focused on our home brands‘ efforts in the custom installation business, as well as bringing the Phoenix Gold car audio division back to prosperity. We believe with our product offerings in the speakers, amplifiers, and accessories categories that we now provide complete solutions for dealers, distributors, and the CI market.” more