A virtual press conference from Sound & Video Contractor

Archive of the Training Category

Powerful Christie DLP Display Technology at I/ITSEC 2013 Features First True 120hz Projector at 4K Resolution

Christie® is bringing powerful visual display solutions to I/ITSEC 2013, December 2 – 5 and demonstrating a diverse range of solid-state and lamp-based DLP® technologies in 2D and 3D. These include the Christie Matrix StIM™ WQ – the brightest, LED-based WQXGA-resolution simulation projector a deployable immersive training simulator; the Christie Mirage WQ-L stereoscopic projector and a demonstration of Christie 4K 3-chip DLP® projection technology at true 120Hz operation.

Flying High With Matrix StIM WQ at 120Hz
Displaying simulation content at 120Hz from FlightSafety International is the Christie Matrix StIM WQ, an integrated, scalable-environment projection system outputting 800 ANSI lumens for the clearest images with no motion artifacts. The Christie Matrix StIM WQ is the brightest LED-based WQXGA simulation projection system in the industry to display separate RGB and Infrared (IR) channels using Christie InfraScene™ technology, producing independent, stimulated Night Vision Goggle (NVG) images for a more realistic NVG training experience.

Christie will demonstrate a three-channel, front-projected display consisting of Christie Matrix StIM WQ projection systems and a VITAL X Image Generator from FlightSafety International. Using unique dual input architecture, each projector will composite two 60Hz inputs to achieve true RGB 120Hz output, dramatically improving image quality. The complete multi-channel system is automatically aligned using Christie AutoCal™.

60Hz and 120Hz – A Clear Demonstration of the 120Hz Update Rate Capability
Using a Christie Matrix StIM projector and two Christie Matrix StIM WQ projectors, Christie will demonstrate the visual impact between multiple combinations of WUXGA/WQXGA resolution and 60Hz/120Hz update rates. The Christie Matrix StIM and Christie Matrix StIM-WQ projectors will be driven by multiple channels of the Flight Safety Vital-X IG.

Deployable Immersive Training Simulator, Featuring New Christie Twist LT
Christie Twist™ LT is a purpose built, software-based solution that enables full image warping and advanced edge-blending functions to reside within a customer’s Image Generator (IG). Using the same user Interface as Christie Twist, Christie Twist LT provides fingertip control to seamlessly edge-blend multiple non-linear images. Christie Twist LT fully integrates with Christie AutoCal™ for automatic adjustment of virtually any projected display and optimal viewing configuration.

Also at I/ITSEC, Christie Twist LT will provide the low-cost, high-quality warping and blending solution to a single-operator, entry-level immersive training simulator concept, demonstrating a UAV operator training scenario. The simulator features a wide field of view, high resolution image, curved screen, tactile feedback system and binaural sound for an optimal immersive training experience. Using Christie AutoCal™ to provide fast and easy setup, the lightweight training simulator offers a compact footprint for easy shipping and deployment. It is ideal for use as a UAV operator trainer, part-task trainer, helicopter trainer, and for vehicle training.

“Christie Twist LT enables the expansion of our simulation ecosystem with an entry-level solution featuring low acquisition and sustainment costs for more cost-sensitive simulation applications,” said Zoran Veselic, vice president of Visual Environments at Christie.

Visual Powerhouse: Christie 4K DLP at 120Hz Demonstration
At I/ITSEC, Christie will showcase the pristine dynamic image quality produced by 120Hz update rates at 4K resolution, demonstrating its value for simulation and training applications. Christie 4K 3-chip DLP technology features the Christie TruLife™ electronics platform, a quantum leap in video processing enabling 4K DLP® projection at 120Hz. Christie TruLife also alleviates blurring and motion artifacts associated with high-speed simulation content and supports video-processing pipeline of up to 1.2 Gigapixels per second. Christie is the first and only provider in the world to deliver 4K 3-chip DLP® projection solutions at 120Hz, launching its Christie Mirage 4K projector in June 2013.

Christie Mirage WQ-L projector

Christie Mirage WQ-L Makes its North American Debut as the Only True 120Hz Full WQXGA Stereoscopic Projector Display in the World
At FlightSafety Booth #1401, four Christie Mirage WQ-L projectors in portrait mode offer a wide-field of view stereo collimated display content with stunning depth and immersive experiences for flight simulation training. The Mirage series of high-performing 2D/3D projectors welcomed the WQ-L projection system with its sharp images, exceptionally accurate and lifelike colors and reliable LED light engine rated at 60,000-hours (approximately 6.5 years) life cycle. The Christie Mirage WQ-L also includes Christie ArrayLOC™ for synchronized color and brightness management, which reduces system calibration requirements.

Flat-Out Impressive: Christie QuadHD84 Flat Panel
The Christie QuadHD84 is an 84-inch LCD flat panel display offering quad high definition, 3840 by 2160 resolution, and 1.07 billion colors for rich, pristine and lifelike images, even up close. The quad interface and true 60Hz refresh rate provides flexible connectivity and smooth, real-time motion display of 2D content with 50,000 hours LED illumination life.

Christie Mirage WU7K-M – High Performance Projection at Lower Cost
The Christie M Series and Mirage M Series are lower cost projection solutions that perform well in immersive environments. With 3-chip DLP® reliability, a dual P-VIP Osram lamp design and up to 10,000:1 contrast full on/off, the series offers high efficiency and low cost of ownership with crisp, detailed images and color. The Mirage M Series includes 2D/3D flexibility and 120Hz update rate capability for fast moving images. Both series’ projectors feature embedded Christie Twist™ for image warping and edge-blending and a built-in portrait display capability, from WUXGA resolution, HD to SX+ model options. On display is the Christie Mirage WU7K-M, a 6,300 ANSI lumen, WUXGA-resolution projector.

Christie Brio – Multisite Meeting Solution

Christie Brio


Customers will also have the opportunity to see the latest in meeting collaboration solutions and one of Christie’s newest products. Christie Brio is straight forward and easy to use, no more passing cables and adapters across meeting room tables, installing additional software, rebooting laptops, and apologizing for delayed or bungled presentations during critical debriefs. Christie Brio is a new meeting presentation and collaboration tool enabling meeting participants to share up to five audio and video presentations from their own devices. Brio uses wired or wireless connections to automatically share multiple presentations simultaneously on either one or two meeting room screens. Whether participants use Macs or PCs, iPads or Android tablets, or a Smartphone, presentations can be added to a meeting as needed, with their information showing on that meeting room display in seconds. Brio nodes can be network connected to multiple worksites across the country. Brio also takes full advantage of interactive whiteboard technology by turning it into a bi-directional collaboration tool. Any participant in a Brio meeting can use touch-enabled displays to add to or edit whiteboard content, regardless of geographic location.

“Christie is at the forefront of innovation, extending the boundaries of technology by enabling higher update rates with true 120Hz operation at WUXGA, WQXGA and 4K,” added Veselic. “As our diverse display solutions will demonstrate at I/ITSEC, Christie is continuously incorporating new technology to provide our customers with the solutions to meet their unique and demanding simulation and training requirements.”

Around the Trade Room Floor
DiSTI, at Booth #1281, will show a 3-channel Personal Immersive Environment using portrait-mounted Christie FHD551-X LCD flat panels to demonstrate their virtual maintenance training solutions. Da-Lite Booth #520 will have two blended and warped Christie HD10K-Ms and a Christie Spyder X20. Electrosonic, at Booth #532, will feature the Christie QuadHD84 LCD flat panel and Christie Phoenix in a command and control/situational awareness display; and NDIA SIM TV displays, located in the conference lobby, will use two Christie HD14K-M 3-chip® 1080 HD digital projectors.

Digital Projection Appoints Erica Strickland as Training Manager, Americas

Atlanta, GA – 11/11/2013 – Digital Projection International (DPI), an Emmy® Award-winning manufacturer of high-performance projection systems, is honored to introduce Erica Strickland as DPI’s Training Manager for the Americas. Strickland joined DPI as an Applications Engineer in February, 2012, developing her technical skills within DPI's Application Support team. Many of DPI's integrator and consultant partners have already benefitted from Strickland’s problem solving acumen, and the company is thrilled by the prospect of her bringing that same drive to DPI's training and education opportunities.

Strickland will plan and execute training courses for DPI’s manufacturer representative partners, consultant network and internal employees in North and South America. She will also create engaging training materials and update the online training portal to ensure DPI’s product education is captivating as well as easily accessible. Those interested in attending an upcoming training session can click here to view the newly redesigned Training Portal for more information.

Mike Levi, president of Digital Projection Inc., commented, “We are proud to be promoting Erica to the role of Training Manager for the Americas. Given her previous role as one of DPI’s Application Support Engineers, Erica is acutely connected with the diversity of details that relate to the successful deployment of projectors within applications – from simple to complex.” “This experience,” Levi continued, “along with her depth of knowledge of the DPI product line, provides Erica with the background and resources to be an exceptional training resource for our customers.”

Regarding the promotion, Strickland commented, "I am thrilled by this new opportunity. I've always been passionate about teaching and I'm eager to participate in the evolution of DPI's Training Program."

Erica Strickland, Training Manager for the Americas at Digital Projection International, can be reached at 770-420-1350 and via email at estrickland@digitalprojection.com.

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About Digital Projection International

Founded in 1989, Digital Projection International (Digital Projection) has been instrumental in the development and application of Digital Light Processing™ technology by Texas Instruments for projection systems. Digital Projection International introduced the world’s first 3-chip DLP® projector in 1997, and has since delivered expert system engineering and world-class customer services, thus maintaining its position as a digital imaging pioneer.

Digital Projection International’s groundbreaking projection research and development has garnered the admiration of industry professionals around the world. This has earned the company many awards, including two Emmy® Awards for Outstanding Achievement in Engineering Development by the Academy of Television Arts and Sciences. Digital Projection remains the first and only projector manufacturer to win the coveted award.

Today, Digital Projection International manufactures and distributes an extensive line of ultra high-performance 3-chip and single-chip DLP® projection systems. These projectors are the reference standard for demanding applications such as large-venue, live-event staging, fortune 5000, education, medical and scientific research, command and control, digital cinema, commercial entertainment, worship and elite home cinema.

For further information, please visit www.digitalprojection.com or contact:

Press Enquiries

Michael Bridwell, Director of Marketing

Digital Projection Inc.

T:(770)-420-1350

E:mbridwell@digitalprojection.com

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Advanced Systems Group Explores 4K Production, Workflow Challenges at Free Annual Workshop

EMERYVILLE, CALIF. – Advanced Systems Group (ASG), a leading West Coast video and film integration firm, will navigate through the growing 4K landscape at its annual workshop, 4K Workflow 2013, on Wednesday, Nov. 20, at the New People Cinema at the New People building in San Francisco. The free workshop begins at 10 a.m. and includes lunch.

“4K and other large raster acquisition formats are becoming the new norm for motion picture, episodic television, and high-end commercial production,” said Dave Van Hoy, ASG president. “While these formats are being embraced by content creators, there are multiple ‘flavors’ of 4K from multiple manufacturers, which is creating challenges throughout the production process. 4K Workflow 2013 will help attendees explore their options and manage their 4K file-based workflows.”

The workshop will begin with an overview of 4K cameras, led by veteran director of photography and industry consultant Suny Behar. “The landscape has changed dramatically and so has the approach,” he said. “Every vendor has approached 4K from a different perspective. The big controversy right now is the whole idea of 4K compressed versus 4K uncompressed, and at what point are you actually acquiring less information in 4K than you were back in 2K.”

Jordan Livingston, an independent filmmaker and digital imaging technician serving the Hollywood and Bay Area markets through his company, DIGILOID, will present “DIT: Data Management and On-Set Color Workflows.” His presentation will define the differences between DIT and “media manager” roles, and describe popular on-set color, dailies, and transcoding workflows. He will also examine the subtleties of different file-based workflows for leading camera systems from RED, ARRI, Sony, and Canon.

There are high expectations for 4K to be the next big thing in broadcast, but what will be required for 4K to migrate into a true broadcast HD replacement? Can Ultra HD services refresh the appeal of broadcast against the onslaught expected from on-demand services? Ian Trow, Harmonic senior director of emerging technology and strategy, will address High Efficiency Video Coding (HEVC) and how it will impact the broadcast market. The workshop will also include sessions focused on color correction and post-production workflows.

Registration is free for 4K Workflow 2013, but space is limited. Please visit www.asgllc.com/events/4k2013 for registration and more information.

About ASG:

Advanced Systems Group LLC of Emeryville, Calif., with offices in the Bay Area and Southern California, has provided engineering, systems, integration, support and training to the broadcast, film, creative, and corporate video markets since 1997. With unmatched experience in Apple-based newsroom systems, shared storage, archiving, editing, finishing, and VFX systems, ASG has become one of largest installers of post production and shared storage systems on the West Coast. The ASG team is highly focused on customer success, and has installed and supported more than 185 SANs, production, and post production systems over the last six years. For more information, visit www.asgllc.com or call 510-654-8300.

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White Mark Ltd Wins A Major Design Competition

Studio and design consultancy White Mark Ltd has won a major international concept design competition to reconstruct and modernise the recording studios and control rooms at the Fryderyk Chopin University of Music in Poland.

Since 1963, this prestigious university has been headquartered in a five storey building in Warsaw. Originally designed to take into account the requirements of the Sound Engineering department, the building has studios in the basement as well as a concert hall and teaching facilities on the other floors. However, 50 years after its completion, the entire complex now needs significantly updating to bring its functionality in line with current technical and educational requirements.

To ensure that the best team was chosen for the project, the Fryderyk Chopin University held an international competition and encouraged entries from acoustic and architectural companies from around the world. The brief was complex as there were a large number of rooms to take into consideration including two recording studios, an orchestral studio, various editing suites, lecture theatres and a master control room linking all of these facilities together. There was also a requirement to design an Atmos mixing studio, the first of its kind in Poland.

Alan Cundell, Director of White Mark, says: “We approached the competition brief in the same way that we would approach any design brief – with a view to giving the client the best facility possible within the constraints of the budget and the available space. The main issues we faced were optimally configuring the large number of rooms that needed to be included in our submission and ensuring that our technical proposals were both appropriate to the University’s educational requirements and reflected current industry practice. The time frame was very short and we had to pull out all the stops to meet the deadline.”

White Mark’s main competition came from a design consortium consisting of team members from Canada, Poland and Germany. To ensure that the competition was entirely fair, all designs had to be submitted anonymously, identified only by reference numbers, so that no names were visible to the judges.

“The requirement for confidentiality was very stringent,” Alan Cundell adds. “We even had to make sure that everything we sent by FedEx only had reference numbers and no company name, just in case one of the judges saw it.”

Judging was carried out on a percentage basis, with marks allocated in three sections – compliance with guidelines, innovation and feasibility. White Mark’s overall rating was 92% –11% higher than the competition.

The Fryderyk Chopin University is now discussing the on-going project with White Mark as it hopes to start the design and building of its new Sound Engineering department at the beginning of next year.

“Winning the competition was a great achievement and one we are very proud of, but the bigger challenge will come when we start designing for construction,” Alan Cundell adds. “That’s when the hard work really starts!”

-ends-

About White Mark:

Established in 1997 by David Bell, John Dunnill, Derek Buckingham and Alan Cundell, White Mark Ltd specialises in production facilities for music recording and the film and television industries. Over the last fifteen years it has designed and supervised the construction of over 500 production suites worldwide. The company’s impressive client list encompasses some of the world’s most famous music recording facilities including Peter Gabriel’s Real World Studios in the UK, Germano Studios in New York, Hit Factory/Criteria Recording Studios in Miami, Strongroom in London and private studios for producers and musicians such as William Orbit and Damon Albarn. In the area of audio post production, White Mark has completed over 140 audio studios and many broadcast and video editing facilities for more than 60 companies in Soho alone. The list of clients includes Grand Central, Hackenbacker, Envy, De Lane Lea, Scramble, Lipsync, Molinare, DeLuxe, 750mph, NBC/Universal, Wave, Unit and Boom. Advertising agency clients include worldwide facilities for Hogarth International and AMV/BBDO on four continents. www.whitemark.com

Yamaha Training Sessions Set for Pittsburgh and Beltsville, MD

BUENA PARK, Calif.—Yamaha Commercial Audio Training Seminars (YCATS) will hold training sessions in Pittsburgh, PA November 5, 6, and 7 and in Beltsville, MD on November 12, 13, and 14.

Pittsburgh and Beltsville sessions will include M7CL for Beginners, M7CL for Experience Engineers, CL Series Operational Training, and Digital Audio Networks for Engineers.

For more information, course description, seminar location, and registration visit: http://yamahacommercialaudiosystems.com/training.php?catID=11001.

-END-

Christie’s Educational Forum Designed to Increase Visual Display System Knowledge in Simulation Industry

Due to popular demand, Christie®, a leader in simulation projection display solutions, will host its fifth SIM University, a free educational forum for visual system engineers, program managers and technical specialists in the simulation industry, on Oct 22-23 at the Dayton Country Club, Dayton, Ohio.

“Visual display capabilities in the simulation industry are forever changing and advancing. It’s important to bring together experts and participants in this field and offer an in-depth look at system fundamentals and design as well as advancements in solid state illumination and how it will impact visual display systems for the simulation market. The event also expands our own knowledge of industry needs and priorities so that we can stay ahead of our customers’ needs,” said Zoran Veselic, vice president of Christie’s Visual Environments.

On Oct. 22, Christie will provide introductory technical sessions for those with entry-level
experience in visual display systems for simulation or anyone interested in a refresher. It will cover topics such as the fundamentals of projection technology, resolution, optics, and display specifications. For those with intermediate or advanced knowledge or anyone who attended the Oct. 22 session, October 23 is dedicated to system design considerations and image quality, display specifications (part two), the visual systems design process for RFP proposals, choosing the correct visual system components, and night vision goggle (NVG) stimulation principles and practice. Both days include hands-on exercises. For a complete agenda and to register, please visit SIM University.

Joining Christie’s engineers and technical staff in presenting at SIM University is FlightSafety International, a world-leading aviation training company. Specialists in simulation and training interested in learning more or about future SIM University events can email the SIM University team.

Partner Conference Allows Distributors To Get Under DPA’s Skin

More than 120 pro audio distributors, dealers and opinion leaders travelled to Denmark for DPA Microphones’ Partner Conference.

Guests from around the world attended three days of meetings and seminars in Copenhagen and at DPA’s headquarters in Allerød. They were also taken on a tour of DPA’s production facility in Asnæs where they were shown the different processes involved in making a DPA microphone. The conference culminated in a live, hands-on workshop at the Nørrebro Theatre in Copenhagen, where a singer/actor and a band demonstrated various DPA microphones.

DPA Microphones’ CEO Christian Poulsen says: “The conference was a huge success as it allowed those attending to really get to know the company. DPA has changed a great deal in recent years thanks to the introduction of a new management team and significant developments in R&D that have led our product range in new and exciting directions. We held this conference because we wanted our distribution partners and invited guests to get a real sense of the DNA of the new DPA – a company with true forward vision.”

Among those attending was sound engineer Chris Ekers, who was involved with the London Olympics 2012 Opening and Closing Ceremonies.

Commenting on his time in Denmark he says: “I use DPA microphones all the time for theatre and classical opera work, so I know what they can do. However, I was very interested to see the production facility and learn more about how they are made. I was amazed at the amount of work and care that goes into each microphone. I met one lady who had personally touched every DPA 4060 miniature microphone ever made – and that must be an awful lot of microphones.”

Ekers adds that the seminars and demonstrations were extremely useful, even for an experienced engineer. He also enjoyed meeting the DPA team and learning more about the company’s approach to design and manufacturing.

“This is obviously a young and vibrant company with lots of good ideas for expanding its product range in an intelligent way,” he says. “It was a privilege to be invited to DPA’s Partner Conference and I thoroughly enjoyed the experience and DPA’s hospitality.”

His views were echoed by Rui Lisboa, DPA’s Portuguese distribution partner. “I was surprised to learn that every DPA microphone is hand-crafted, and also amazed by the rigorous test procedure each one goes through,” he says.

Sound engineer Bernard Schmid, who attended the partner conference as a guest of DPA’s Austrian distributor, adds: “For me, the practical demonstrations were the most useful as these gave me a chance to compare different models. I have been using DPA microphones for many years yet I still learned a new and easier way of hiding a miniature microphone in the hair.”

Another guest was Akira Fukada, the inventor of the surround standard Fukada Tree, who says: “Being able to participate in the conference was a great honour and a very stimulating experience. I now understand the direction in which DPA is aimed and I learned about the quality control of these wonderful products. DPA is an indispensable microphone for my music production, and I look forward to new developments at DPA.”

Other attendeed included artist and sound engineer Seigen Ono; Takeru Yamazaki, product manager at DPA’s Japanese distributor Hibino Intersound and Chul Hoon Choi and Soo Hwan Kim from DPA’s South Korean distributor Best Leading Solutions.

“It was a fascinating experience and I came away with a much better understanding of DPA, its business philosophy and its approach to R&D and product design,” says Soo Hwan Kim, sales manager at BLS. ”We got a few hints about some of the new products that are coming along next year and these look really exciting. DPA already has a strong reputation for quality, but seeing the care that goes into the manufacture of each and every microphone leaving its factory makes you realise just how exceptional these products really are.”

-ends-

About DPA
DPA Microphones is the leading Danish Professional Audio manufacturer of high quality condenser microphone solutions for professional applications. DPA’s ultimate goal is to provide you – whether you’re in live sound, recording, theater or broadcast – with the absolute finest possible microphone solutions for your tasks. DPA takes no shortcuts in the design processes nor makes any compromises in manufacturing, which is all done at the DPA factory in Denmark. As a result, DPA’s products are globally praised for their exceptional clarity and transparency, unparalleled specifications, supreme reliability, and above all, pure, uncolored and undistorted sound.
For more information, please visit www.dpamicrophones.com

Kramer’s K-TV is Ready for Prime Time

Kramer Electronics is proud to announce the premiere of their new K-TV YouTube Channel videos, produced and filmed on location at Kramer Electronics’ new U.S. Headquarters. These videos will serve as tutorials for audiovisual professionals, giving them practical advice for solving common interfacing problems they may encounter when working with professional A/V products. Viewers will enhance their skill set, making them more efficient and confident at troubleshooting and fixing interfacing issues, while minimizing their reliance on Kramer technical support.

In the first two videos, Sales Support Engineering Manager Matt Kopin walks viewers through straightforward solutions to two common audiovisual interfacing headaches: Crosstalk Problems with Unshielded Twisted Pair Cabling and EDID-Related Audio Problems. Both issues are the subject of frequent tech support calls, yet each can be resolved effectively in the field by integrators and installers working on their own. The K-TV videos show precisely why these problems occur and explain in detail how to resolve both problems at the design and/or installation stages of a project.

The Crosstalk, EDID Audio, and subsequent K-TV videos are characterized by their high production values, with custom set pieces and studio-quality lighting and audio used throughout the series. Each video covers information that Kramer instructors also teach in the Kramer Certified Digitalist classes (KCD).

While Kramer Academy classes and road shows (taught by InfoComm’s 2013 Educator of the Year Malissa Dillman) have been extremely well-received, the company believes that its diverse selection of Academy classes should be accessible to everyone, even if they cannot attend in person. With each new K-TV video, Kramer affirms its commitment to provide the highest-quality digital AV training programs to the industry.

To view these new videos, please visit http://youtube.com/kramerelectronicsltd.

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Extron Opens Office in Dallas

Extron Electronics is proud to announce the opening of a new regional office in the Dallas area. Located in Irving, Texas, the facility includes a state-of-the-art training center featuring two classrooms and a product demonstration area. These rooms are fully equipped to support Extron S3 Technical Institute training and certification courses and to demonstrate the latest in Extron technologies and product solutions. The office also houses a regional sales and technical support team and meeting space. The School of Emerging Technologies, the first of several Extron Institute instructor-led courses, is scheduled for October 7-8. more

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Clear-Com Certifies NMK Electronics Ent. in Dubai with Extensive Product and Service Training

NMK intercom customers benefit from a much richer set of support services and product knowledge

ALAMEDA, CA, OCTOBER 7, 2013 — Clear-Com® today announces it has given certification to NMK Electronics Ent., a provider of professional audio, video and communication equipment in Dubai, UAE, for completing an extensive series of intercom product and service training. With this in-depth product knowledge, NMK is the top solution provider in Dubai poised to best serve clients with communication needs for live productions.

In 2009, NMK joined Clear-Com’s global network of over 1,000 channel partners. Since then, NMK has received extensive sales and technical training on Clear-Com’s comprehensive portfolio of intercom products. The company has also undergone factory service training in Germany to extend its value-add to clients in Dubai. As a result, NMK’s intercom customers now experience a much faster service and support turnaround, as well as optimal recommendations for their communications needs.

“We do our best to offer not only products to our customers, but also solutions,” explains Moswain Antao, Head of Marketing for NMK. “This includes customer service before, during, and after the transaction. Whether it is providing a unit to demo, an emergency loaner unit, or providing technical support—keeping the customer happy is our end goal.”

NMK pre-sales support includes supplying demo systems and system diagrams, and helping clients build bills of quantities (BOQ). They make sure ample products are in stock to meet unexpected market demands—which NMK admits is “the norm” in the live performance and marine markets. Post-sales support includes responding to local service requests to ensure faster turnaround for its customers.

Additionally, NMK maintains its strong reputation in the market by hosting regular educational seminars as well as one-on-one orientations with clients. The small-group seminars include in-depth hands-on technical training and application-based learning. Customers are also invited to discuss their own projects.

“At Clear-Com we understand that our end-users prefer to deal with local experts who speak their language, understand their culture and business environment, and can support their deadlines,” says Karlie Miles, Clear-Com Director of EMEA & South Asia Pacific Sales. “This is why we have built up a network of channel partners for serving a variety of markets. NMK epitomizes the type of partner we select to promote, distribute, and service our products. They truly add value to the process.”

Miles continues, “NMK’s certification recognizes the company’s superior service and deep technical knowledge, as well as a better overall experience for its clients. Customers in the Middle East can rest assured they have a well-informed, experienced team in their locale to provide support when they need it.”

Established in 1987, NMK has been distributing professional audio, video and communication equipment for over 25 years. Headquartered in Dubai, United Arab Emirates, NMK clients include companies like Almoe Rentals, Artes, Creative Communication Group, Delta Sound, Evolution Rentals, Mediakraft, Prince Audio Visual, Production Technology (Protec), Shotech, and SLS Productions. While focusing primarily on the Live Performance market, NMK also serves other vertical markets such as Military, Aerospace, and Government (MAG), and Offshore.

About NMK Electronics Ent.
Celebrating 25 years in the Middle East, NMK Electronics Ent. is serving the professional audio, video and communication industry in the region. NMK is the exclusive distributor for some of the renowned brands as Shure, Roland Systems Group, Clair Brothers, Midas Consoles, Klark Teknik, Rational Acoustics, Clear-Com, Rane, Cloud, Sound Devices, D’San, Aphex, Rycote, Sabine, Vestax, Konig & Meyer, Neutrik and Van Damme Cables. Learn more at: www.nmkelectronics.com

About Clear-Com®
Clear-Com, an HME company, is a global provider in professional voice communications systems since 1968. We develop and market proven intercom technologies such as Analog & Digital Partyline, Digital Matrix, Wireless and Intercom-over-IP systems for critical communication applications in broadcast, performance venues, military, government and enterprise markets. Recognized for our legacy of intercom innovations, production teams around the world have come to depend on Clear-Com for clear, reliable and scalable communications solutions. For more information, please visit www.clearcom.com.

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