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Press Releases For : November 6, 2014

Quantum CCW 2014 Preview

Nov. 12-13 at Booth 715

Quantum Products at CCW 2014

StorNext(R) Pro Foundation — Low-Cost, High-Performance, Integrated Shared Storage
Quantum is further extending its line of StorNext(R) Pro Solutions with StorNext Pro Foundation, a complete entry-level, integrated shared storage solution designed specifically for new customers or new deployments in the post, broadcast, corporate and government video sectors. Built on the proven StorNext 5 workflow storage and collaboration platform, StorNext Pro Foundation brings the capabilities of Quantum’s award-winning storage solutions to a new audience of media professionals. (more…)

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NUGEN Audio Releases Version 2 of Visualizer Audio Analysis Suite

Powerful New User Interface and Support for Pro Tools HDX Highlight Latest Release of Industry-Leading Audio Analysis Toolset for Audio Professionals

LEEDS, U.K. — Nov. 4, 2014 — NUGEN Audio today announced the launch of version 2 of Visualizer, the company’s industry-leading audio analysis suite and real-time comparison toolset designed for high-end audio professionals. Ideal for music mixing and mastering as well as audio post-production, Visualizer provides comprehensive audio analysis for recording, mixing, and mastering in a single tool — now available as a plug-in or a stand-alone version. The standardized reference set of professional tools is designed to help audio engineers work faster, avoid mistakes, repeat past successes, and leverage the success of others. With version 2, Visualizer features numerous user interface enhancements in response to customer input, and is now available in a version supporting Avid Pro Tools HDX as well as a stand-alone configuration. (more…)

Tightrope Media Systems Accelerates Multichannel Instant Replays for Utah Jazz with ZEPLAY

NBA franchise upgrades control room, adds giant LED displays during recent renovation of Energy Solutions Arena in Salt Lake City

ST. PAUL, MINNESOTA, November 6, 2014
– The Utah Jazz has a storied history as the National Basketball Association (NBA) franchise based in Salt Lake City. To further engage fans attending home games at Energy Solutions Arena, the team is now using Tightrope Media Systems’ ZEPLAY slo-mo instant replay solution to trigger multiple angles of exciting game action.

Utah Jazz ZEPLAY_press

Utah Jazz ZEPLAY-2_press

Installed during a recent major renovation of the 19,000-seat arena, ZEPLAY is used during every Utah Jazz home game as well as motocross, monster truck shows, rodeos and other sporting events taking place at the downtown venue. All replays are displayed on giant YESCO LED display boards inside the arena bowl, which were also part of the renovation project.

“Game day entertainment is very important to Jazz fans, and seeing instant replays of key game moments is one of their biggest demands,” said Shawn Brown, director of video productions for the Utah Jazz. While ZEPLAY is recording eight angles of game action (four in, four out), the operator can select and output multiple angles of any replay in just seven frames to accelerate playback. “Within a second or two following a key play, our ZEPLAY operator can cue and run a multi-angle replay,” explained Brown. “That’s how fast and easy it is to do.”

Major advertisers sponsor the replays for a particular quarter during home games, making ZEPLAY’s playback reliability exceptionally important. In the new control room production workflow, ZEPLAY interoperates with Ross switching, graphics and branding systems to display advertiser’s logo in the lower right corner of replays viewed on the LED screens.

“ZEPLAY helps enable this important revenue stream for our operation,” Brown said. “It also contributes to the overall efficiency of our arena show production.”

ZEPLAY includes a dedicated multiviewer to display four (1080i) HD-SDI signals coming from Ikegami cameras strategically positioned above and alongside the basketball court, as well as the four HD-SDI signals it outputs to arena screens. ZEPLAY’s preview/program video signals also display on a large flat-screen monitor wall at the front of production control to benefit other operators, including the director and technical director.

During its mid-2013 facility renovation, the Utah Jazz placed a massive 4-sided YESCO LED video board above the basketball court and LED ribbon displays around the arena. They also relocated their old production control room to a new suite with four times the space and upgraded equipment, adding a Ross switcher and graphics systems; and digital content production systems from Click Effects. ZEPLAY replaced a legacy Leitch replay system that’s no longer supported, enhancing live production possibilities while increasing reliability.

“Our previous system would lock up or crash right in the middle of games, and there was no tech support available anymore,” Brown said. “So our engineering team researched other replay systems that were on the market and found ZEPLAY to be the ideal fit. Since installation, it’s been very stable and reliable, and the replays just look awesome on our video boards.”

About Tightrope Media Systems

Founded in 1997, Tightrope Media Systems is the pioneer of web-centric digital signage and broadcast automation systems. It provides station automation, video servers, Internet video on demand, live streaming, the Carousel Digital Signage system, and ZEPLAY, a multi-channel instant replay machine for stadiums, arenas and Outside Broadcast vehicles. Tightrope’s award winning systems are used throughout the world. You can reach Tightrope Media Systems at (866) 866-4118 or visit them on the web at http://www.trms.com.

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Next AVnu-Certified Switches Hit the Market

Extreme Networks Family of X460 Switches Receives AVnu Certification.

Beaverton, Ore. – November 6, 2014Extreme Networks, Inc. EXTR and AVnu Alliance®, the only industry consortium driving open standards-based deterministic networking through certification, is proud to announce another series of AVnu-certified AVB switches. The Extreme Networks Summit® X460 Series of stackable switches has passed all testing for certification and will now bear the AVnu-certified Logo.

“In a big step forward for adoption and scale of the AVnu-certified ecosystem, we are excited to announce the X460 family of AVnu-certified switches from Extreme Networks, creating increased choices for end users,” said AVnu Alliance President, Rick Kreifeldt. “AVnu Alliance and our members are ensuring interoperability across a broad ecosystem of devices through certification, which will bring economies of scale and drive down total costs. There are many more AVB end points and switches in the pipeline for AVnu certification, with certification and interoperability testing for automotive, video and consumer electronics expected to open in 2015.”

AVnu Alliance has built robust and comprehensive testing requirements for products based on the market requirements. The tests ensure that the product conforms to the relevant IEEE standards, as well as additional requirements that AVnu Alliance has selected as necessary for proper system interoperability.

“AVnu-certification has allowed us to go the extra step for our customers toward scalability, flexibility and reliability throughout the network. We are very proud to now have two families of AVnu-certified switches on the market and we will continue to pursue certification for more switches,” said Todd Acree, Director of Product Management at Extreme Networks, AVnu Alliance member. “AVB standards provide a dynamic infrastructure that has huge benefits for our customers. AVnu-certification of our X460 series minimizes maintenance and reduces total cost while simplifying system design and optimization of the network.”

Extreme Networks’ AVB Summit X460 Series, now AVnu-certified, is intelligent, cost effective edge switching that is highly scalable, with a small form factor. The X460 series is based on Extreme Networks® revolutionary ExtremeXOS, a highly resilient OS that provides continuous uptime, manageability, and operational efficiency. The Summit X460, with 6 ports of 10GbE ports on each switch, can also be used as a top-of-rack switch for many data center environments with features such as high-density Gigabit Ethernet for concentrated data center environments.

AVnu Certification is open for switches and professional audio products at its appointed testing house, University of New Hampshire InterOperability Lab (UNH-IOL). Any member may enter it into certification testing.

About Extreme Networks

Extreme Networks, Inc. is setting a new standard for superior customer experience by delivering network-powered innovation and market leading service and support. The company delivers high-performance switching and routing products for data center and core-to-edge networks, wired/wireless LAN access, and unified network management and control.  Our award-winning solutions include software-defined networking (SDN), cloud and high-density Wi-Fi, BYOD and enterprise mobility, identity access management and security.  Extreme Networks is headquartered in San Jose, CA and has more than 12,000 customers in over 80 countries.

About AVnu Alliance

The AVnu Alliance is a community creating an interoperable ecosystem of low-latency, time-synchronized, highly reliable networked devices using open standards. AVnu creates comprehensive certification programs to ensure interoperability of networked devices. The foundational technology enables deterministic synchronized networking based on IEEE Audio Video Bridging (AVB) / Time Sensitive Networking (TSN) base standards. The Alliance, in conjunction with other complimentary standards bodies and alliances, develops complete solutions in professional AV, automotive, industrial control and consumer segments.

 

Press Contact

Caster Communications, Inc. 401-792-7080

Alex Crabb alex@castercomm.com cell: +1-401-318-3339

 

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Extron eLink 100 Professional-grade Wireless HDMI Extender Now Shipping

Extron eLink 100Extron Electronics is pleased to announce the immediate availability of the eLink 100, an HDCP-compliant wireless transmitter and receiver set for extension of HDMI video and multi-channel audio signals up to 100 feet (30 meters). This professional grade extender features a robust wireless communication technology that provides reliable operation and exceptional image quality with latency of less than one millisecond for real-time performance. Capable of supporting computer video with resolutions up to 1920×1080, including HDTV 1080p/60, the eLink 100 extender is an effective means of wirelessly transmitting HDMI video with embedded audio in a wide variety of professional AV environments, including historic buildings, houses of worship and other locations where running a cable is a challenge. (more…)

Archimedia Releases Next-Generation of Its Master Player and Changes Product Name to Archimedia Atlas

DELRAY BEACH, Fla. — Nov. 4, 2014 — Archimedia Technology, a company whose technology and applications bring precise multiformat viewing to the professional’s desktop, TV, UHDTV, and infrastructure, today announced that the Archimedia Master Player is now called Archimedia Atlas. The name change reflects the solution’s rapid evolution from a reference player and tool kit for master files to a full-featured player that supports all kinds of video, audio, and caption/subtitle formats — not just masters — with professional scaling tools to handle everything from the smallest Web video to UHD, 4K, and beyond. Atlas represents the newest version of the player, with new features that were not found in the last release. (more…)

Church of the Highlands Delivers High-Energy Worship Experience For 20,000 Members With HARMAN’s Martin Professional Lighting Fixtures

MARTIN_ChurchoftheHighlandsAARHUS, Denmark — With ten campuses and more than 30,000 active members throughout Alabama, the Church of the Highlands delivers a unique style of prayer that utilizes professional production elements to create a high-energy, high-worship atmosphere. Now in its second decade, the church was in need of a versatile and reliable lighting solution for its weekly services and Lighting Designer, Brian Worster, turned to HARMAN’s Martin Professional lighting fixtures to provide stage and effect lighting across the ten campuses.

Services for the church are held at a variety of campuses ranging from high schools to community centers and entertainment venues and are produced primarily by volunteer “worship teams”. While the sermon is delivered from the Grants Mill main campus in Birmingham, Alabama via the Internet, each campus worship team runs the program and services locally. “We wanted to create a passionate high-energy worship atmosphere with lighting that could be quickly loaded-in and loaded-out by volunteers every week,” said Worster.

The main campus deploys Martin’s MAC Viper moving head luminaires and MAC 250 wash lights. Worster also often specified the Viper series for youth conferences put on by the church, citing their optics and power. “We recently put on a youth conference in which we brought in 28 Auras and 18 Vipers,” said Worster. “The Vipers offer great gobos, they are extremely punchy, and have incredible optics that deliver strong output and framing.”

Martin’s MAC 101 series wash lights are also used at each of the church’s locations to ensure that volunteers can easily update positioning on short turnarounds. Worster also brought in the 101s for their ability to color mix as well as for their efficiency because many of the campus locations have little to no infrastructure for large amounts of power consumption.

“The 101s are super bright and in some locations we are throwing 100 feet or more to the stage and still only at 70-80 percent output,” said Worster. “The lens accessories are great for zooming or narrow the beams to blend the front wash. We also use the 101s during the message portion as a supplement to house lights like in a theater.”

The Tuscaloosa campus features 16 101 RGBs on the upstage floor shooting on the ceiling above the stage, while the Woodlawn campus, a high school theater uses 8 101 WRMs for front wash as well. The Fultondale and Huntsville campuses feature 10 101 RGBs on trusses upstage as well as several 101 CTs downstage for front wash.

“We’ve used the 101s at the Fultondale campus for almost two years and they’ve totally changed the way we approach launching a campus with the church,” said Worster. “They offer more flexibility and provide an atmosphere that we can recreate at every location. Also, budget is an important when launching a new campus and the 101s are extremely bright yet also inexpensive enough that they were a no-brainer for our productions.”

“The service Martin has provided to us has been incredible,” summarized Worster. “The fact that Martin has a team specifically dedicated to the House of Worship market is huge for us—we feel like we have another ally on our team and I could not have imagined the success of our services without their help!”

For more information on Martin’s stage lighting solutions, please visit: www.martin.com

As a world leader in the creation of dynamic lighting solutions for the entertainment, architectural, and commercial sectors, Martin lighting and video systems are renowned the world over. Martin also offers a range of advanced lighting controllers and media servers, as well as a complete line of smoke machines as a complement to intelligent lighting. Martin operates the industry’s most complete and capable distributor network with local partners in nearly 100 countries. Founded in 1987 and based in Aarhus, Denmark, Martin is the lighting division of global infotainment and audio company HARMAN International Industries. For more information please visit: http://www.martin.com.

HARMAN (www.harman.com) designs, manufactures and markets premier audio, visual, infotainment and integrated control solutions for the automotive, consumer and professional markets. With leading brands including AKG®, Harman Kardon®, Infinity®, JBL®, Lexicon® and Mark Levinson ®, the Company is admired by audiophiles, musicians and the entertainment venues where they perform. More than 25 million automobiles on the road today are equipped with HARMAN audio and infotainment systems. HARMAN has a workforce of approximately 16,000 people across the Americas, Europe, and Asia and reported sales of $5.3 billion for the twelve months ended June 30, 2014.

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Clay Paky Sharpy Fixtures and grandMA2 Consoles Help Deliver Powerful Message For “Stand Up to Cancer” Blockbuster Special

2When the fourth biennial “Stand Up to Cancer” special aired in the US and Canada on September 5 it raised more than $109 million for its groundbreaking collaborative research efforts. Some 60 Clay Paky Sharpy fixtures were deployed for the event with a complement of grandMA2 consoles controlling lighting and media. A.C.T Lighting is the exclusive distributor of both brands in North America.

More than three dozen broadcast and cable networks in the US and Canada telecast “Stand Up to Cancer.” The show, staged at LA’s Dolby Theatre, featured celebrity guests, music by Lupe Fiasco, Jennifer Hudson and Common, The Who, the Dave Matthews Band, and Ariana Grande, and inspiring stories about patients who have benefited from the research supported by the organization. Atomic Lighting of Lititz, Pennsylvania provided the Clay Paky fixtures and grandMA2 consoles.

“This show really means a lot to me,” says Brad Hafer, vice president of account management, at Atomic Lighting. “‘Stand Up to Cancer’ is about something real – it’s not just done for ratings. It made us all feel that we were contributing something to the cause.”

Allen Branton was the lighting designer for the special with Felix Peralta, Daniel K. Boland and Darren Langer the lighting directors. Peralta worked closely with Branton on the show design. “We’ve been associated with ‘Stand Up to Cancer’ before; its message is a very powerful one and the show has high production values, but not flashy ones,” he explains.

The Sharpys were used as strong beam lights and for their Sharpy dappling technique, Peralta points out. “Giant white walls acted as video projection surfaces, which we enhanced with accents of color or Sharpy dappling – treating the scenic pieces with the high-output fixtures to create a nice effect that you can’t get with a hard-edged light. It was a big part of the look of the show.”

Since the special was “a strong, video-driven show,” Peralta teamed with Laura Frank, screens producer and media programmer, on the media canvas. “She and I like to make sure the lighting and video stories come from the same center, that the transitions are the same, the color schemes complementary or matching,” he explains. “When lighting and video play together both are much more powerful.”

Frank, who is the principal of Minneapolis-based Luminous FX, says Kurtis Kennington of Digital Flodur designed the media content creating “about a dozen looks for the show, plus the band. The entire set was projection mapped so the environment was video driven.” Looks included themes of science and technology to support certain speakers; the band was often accompanied by photomontages of cancer survivors.

“The grandMA2 has been my preferred console for a while,” says Frank. “This show marked just the second time I was using the d3 server driven by grandMA2, and I was beta testing d3′s DMX control interface, which enables the grandMA2 to drive the time line-based d3.”

Boland, who heads LA’s Team Boland Productions, Inc., has been using grandMA desks for a decade or more. He deployed a full-size grandMA2 on “Stand Up to Cancer” where he programmed the key and audience lighting.

“The show was as much about lighting the people in the audience as those on stage,” says Boland. “We made sure everyone was lit, the color temperature was fine. During rehearsal we keyed at least six positions for the people making speeches and introducing the videos, including one on a round extension into the audience.”

Especially handy for Boland was the grandMA2′s special menu for using shutters on spots. “If the fixture has shutters you just choose the shutters menu and angle them easily by dragging your fingers,” he explains.

Darren Langer, the floor lighting director, worked closely with Boland to ensure consistent exposure levels for the talent and the audience and a “polished” look, Peralta says.

Peralta himself was responsible for lighting the environment for the show, including the scenic pieces and architecture of the house. He says production designer John Calkins partnered with Branton to create a “tasteful and powerful” environment that helped deliver the show’s strong message.

Peralta used a grandMA2 light to “make sure the environment complemented the video and gelled with it,” he points out. He’s been using MA family consoles for about 15 years. “It’s the only choice,” he says. “This was one of the first shows we did with the new 3.0 software, and we were very pleased with the additional features and improvements.

“For ‘Stand Up to Cancer’ we had the luxury of a good amount of time on site so we could program there at a very human pace,” he adds. “It’s uncommon to have that kind of time and we were very grateful for it so we could create a real hand-craft look.”

About A.C.T Lighting

A leading importer and distributor of lighting products, A.C.T Lighting, Inc. strives to identify future trends and cutting-edge products, and stock, sell and support their inventory. The company provides superior customer service and value for money to all of its clients.

For more information call 818-707-0884.

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Press Releases For : November 5, 2014

JCB Upgrades HQ Presentation Theatre with Broadcast Pix

Billerica, Massachusetts – JCB, one of the world’s top manufacturers of construction equipment, recently installed two Broadcast Pix™ integrated production switchers as part of a major renovation of its 250-seat presentation theatre at its global headquarters in Staffordshire, England. The facility is used almost daily for a variety of programs, including dealer conferences, product launches, press conferences, internal meetings, and as part of factory tours for customers and the public. The upgrade completed the facility’s transition to end-to-end file-based HD production and delivery.

JCB has almost 12,000 employees across four continents and sells its products in 150 countries. The theatre is housed within the JCB VIP Visitors Centre, along JCB-Broadcast Pix Usewith The Story of JCB Exhibition, and is the base for its factory tours. It is also used for satellite broadcasts and webcasts by JCB’s internal JCB-Broadcast Pix Usecommunications department. The theatre has been in use for more than 30 years, but much of its equipment had become obsolete and minor retrofits over the years had created compatibility issues.

Feltech, a systems integrator based north of London in St Albans Hertfordshire, was tasked by JCB to create a flexible, professional space that would be the heart of the JCB communications operation. The project earned Feltech the Business Installation of the Year award at the 2013 AV Awards. It was completed in 12 weeks in time for JCB’s largest dealer conference in April 2013, and features HD video, surround sound, and intelligent moving head LED show lighting.

The new system was built around an all-new HD-SDI distribution backbone to provide consistent broadcast quality signal throughout the venue, which eliminated an array of converters and incompatible multi-format systems. “This standardization on one HD signal path allows us to route anything to anywhere as well as record any source,” said Peter Marsland, video production manager, JCB Worldwide Marketing.

Behind the audience, at the rear of the theatre, the production control room (PCR) serves as the central hub for theatre control, while the attached technical control room (TCR) manages the broadcast output from the theatre. The PCR is built around a custom designed console, with multiple quad split screens and preview monitors that are mounted above the control equipment but leave room for a direct view of the stage.

The new heart of the PCR is a Broadcast Pix Granite 6000 with HD-SDI inputs that can be routed throughout the facility via a Blackmagic Design Videohub. Non-standard video sources, such as the prompter, are converted to HD-SDI and are available on the matrix.

Usually, the 6000 feeds the theatre’s main screen, but it can also provide additional content to two 85-inch monitors on either side of the main screen, plus four 47-inch monitors suspended over the audience. “The side screens are used for speaker support and live cameras, especially when the main projection roller screen has been raised to reveal a machine, allowing the presenter to do a live walk-around presentation,” Marsland added.

In the TCR, the Granite 2000 distributes productions to adjacent conference rooms or as webcasts or satellite feeds. The two Broadcast Pix systems can be used to independently switch simultaneous productions or as a main unit and a backup.
The PCR and TCR are networked with the JCB video editing department via an EditShare Geevs ingest system, which allows outputs from the Broadcast Pix systems and the theatre’s three Panasonic robotic HD cameras to be instantly available in any of the venue’s six Avid-based NLE suites. “The tally data from the Granite 2000 is also recorded into the Geevs, which then automatically reassembles the show as an Avid timeline,” Marsland explained. “This allows the live show to be quickly versioned and packaged by one of our editors for distribution.”

During productions, JCB relies on Granite’s built-in camera control, graphics store, and other workflow tools. “The clip player is probably our favorite feature, as it allows us to cue and play multiple clips in quick succession in any order, so we can easily personalize presentations to an individual customer’s requirements,” Marsland noted. “What is even better is that now that we have the latest software upgrade, we have access to two internal clip players as well as control of our two external HyperDeck clip players directly from the Broadcast Pix panel.”

Another major selling point was Fluent-View, the built-in multi-view. “Fluent-View allows us to have customized screens for different shows or even different operators,” Marsland said, “so we can simplify the display and reduce the number of sources on screen for normal day-to-day use, but have the option to show a more complex layout that includes all the key layer previews we use on product launch events.”

JCB operators also use Fluent Macros, Broadcast Pix’s file-based macros system, to save sequences and recall frequently used split screens and DVE moves. Plus, the high-speed fiber link to the facility’s edit suites enable rapid transfer via Fluent Watch Folders, so any newly edited material can be on the air within seconds. “For example, we now frequently film delegate activities on the nearby demonstration site and cut together a short highlights film to show people at the end of the day,” Marsland said.

Previously, JCB had a multi-format AV presentation switcher and a “myriad of converters and separate routers for analog composite, component, VGA, DVI, and SDI sources,” according to Marsland. The new Granites are much simpler to use than the previous system, he noted, and have allowed the company to enhance its presentations.

“All our crew find the Broadcast Pix very intuitive to use,” Marsland said. “Ease of use is very important to us, as most days we only have a single operator in the control room to look after vision, sound, graphics, and lighting. The Broadcast Pix systems have certainly given us much more flexibility, faster show setup, and the ability to combine several sources across multiple screens to provide a more polished production.”

About Broadcast Pix Founded in 2002, Broadcast Pix is the leader in integrated production switchers, with customers in more than 110 countries. Available in several configurations, from compact systems with end-to-end integration to large-scale systems for high-end live productions, Broadcast Pix switchers include CG, dual clip stores, file-based macros, external control software, and customizable multi-view and virtual sets with patented control options. Broadcast Pix also offers ReVue next generation slow motion systems, fX3D real-time 3D graphics, Rapid CG dynamic graphic playout software, and VOX voice-automated live video production, each designed to enhance our highly integrated live production switchers. Customers include leading broadcast, corporate, education, government, religious, sports, streaming, and visual radio studios. Learn more at www.broadcastpix.com.

Broadcast Pix and Granite are trademarks of Broadcast Pix, Inc. Patented. Made in USA.

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Detachable Servo Unit for FUJINON Premier PL 25-300mm Cabrio Zoom Making U.S. Debt at CCW/SATCON

Wayne, N.J. – First shown at the International Broadcasters Conference in Amsterdam in September, a detachable drive unit for FUJINON’s 4K Premier PL 25-300mm Cabrio [ZK12x25] zoom lens will make its U.S. debut at CCW/SATCON in New York City on November 12-13. The FUJINON 25-300 Servo Unit is an optional onboard unit for remote control of the zoom, focus and iris adjustment on the 25-300mm Cabrio. It provides for quick and smooth zooms, reframing, focusFUJINON 25-300 Lens and iris controls. The FUJINON 25-300 LensOptical Devices Division of FUJIFILM North America Corporation will exhibit in Booth #958 during CCW/SATCON.

“This drive has all the advantages and features of the other Cabrio lens drives,” said Thom Calabro, director of Marketing and Product Development for the Optical Division of FUJIFILM. “The optional drive removes the need for external, rod-mounted motors which can take time to line up accurately or can slip if they are not tightened properly. This drive unit comes off quickly and is very easy to put back on.”

The 25-300mm self-calibrates quickly when powered up. Lens metadata is supplied through the Cabrio’s 20-pin serial connector or the contacts in the lens mount. The lens supports Lens Data System (LDS) and /i Technology metadata formats.

It can be used as a self-contained ENG-style or cine style lens. When used without the drive, it can be controlled using cinema industry standard wireless controllers as well as existing FUJINON wired and wireless units.

Equipped with a 35mm PL mount, the PL 25-300mm boasts a high zoom ratio covering the focal length of 25mm to 300mm. Designed using the latest proprietary optical simulation software, the PL 25-300mm offers exceptional optical performance in the center of the image and in the corners of the frame. The digital servo’s 16-bit encoding assures operators that all lens data output—including the position of the zoom, iris, and focus—is extremely accurate.

The PL 25-300mm lens is the latest in the company’s popular Cabrio series, which includes the Premier PL 19-90mm, the PL 85-300mm, and the recently introduced PL 14-35mm lenses.

JVC Professional (Booth #1117), Sony Electronics (Booth #1101), and Hitachi Kokusai Electric (Booth #860) will also have FUJINON lenses on their cameras at CCW/SATCON.

About Fujifilm
FUJIFILM North America Corporation, a marketing subsidiary of FUJIFILM Holdings America Corporation consists of four operating divisions and one subsidiary company. The Imaging Division provides consumer and commercial photographic products and services, including: photographic paper; digital printing equipment, along with service and support; personalized photo products; film; and one-time-use cameras; and also markets motion picture archival film and on-set color management solutions to the motion picture, broadcast and production industries. The Electronic Imaging Division markets consumer digital cameras, and the Graphic Systems Division supplies products and services to the graphic printing industry. The Optical Devices Division provides optical lenses for the broadcast, cinematography, closed circuit television, videography and industrial markets, and also markets binoculars. FUJIFILM Canada Inc. sells and markets a range of Fujifilm products and services in Canada. For more information, please visit www.fujifilmusa.com/northamerica, go to www.twitter.com/fujifilmus to follow Fujifilm on Twitter, or go to www.facebook.com/FujifilmNorthAmerica to Like Fujifilm on Facebook. To receive news and information direct from Fujifilm via RSS, subscribe at www.fujifilmusa.com/rss.
FUJIFILM Holdings Corporation, Tokyo, Japan brings continuous innovation and leading-edge products to a broad spectrum of industries, including: healthcare, with medical systems, pharmaceuticals and cosmetics; graphic systems; highly functional materials, such as flat panel display materials; optical devices, such as broadcast and cinema lenses; digital imaging; and document products. These are based on a vast portfolio of chemical, mechanical, optical, electronic, software and production technologies. In the year ended March 31, 2014, the company had global revenues of $23.9 billion, at an exchange rate of 102 yen to the dollar. Fujifilm is committed to environmental stewardship and good corporate citizenship. For more information, please visit: www.fujifilmholdings.com.

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Stay up to date on the latest technology news. Select press representatives post company news several times a day. Check back often to get the latest news on product releases, mergers and acquisitions, and product applications. To be included in this virtual press conference, please contact The Wire.

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