Sony Press Conference

Sony VPL-ES5 at InfoComm 08Sony always offers a bracing start to InfoComm with its annual 8 a.m. press conference on the first day of the show. This year the focus was projectors, digital signage, and new installations of the company’s super-high-end SXRD 4K and 2K projectors.

Sony is introducing 10 new projector models here at the show, including four in its VPL-E compact series. Designed for classrooms and conference rooms, these range from 2000-2500 lumens and shoot an 80in. image typically from about 7.5ft. There’s a new widescreen model, a first for Sony in a compact.

In Sony’s midrange, the new FX41 projector, a 5000-lumen fixed-installation model, offers four optional lenses. Those serve applications from long throws to rear projection.

Getting even bigger, the new VPL-FW300 and VPL-FH300 3LCD projectors share a round chassis and connectivity components, and offer high resolutions of 1366×800 and 2048×1080, respectively. These and other new projectors from Sony feature the company’s new BrightEra technology, which aids projectors as they perform in diverse brightness environments. For example, BrightEra makes the LCD panels resistant to damaging UV rays from ambient light.

As for digital signage, Sony is introducing a new player unit. The VSP-NS7 enables Flash and MPEG playout from one layout, and handles live streaming from a monitoring IP-based camera.

Sony’s also offering a new SimpleSign kit that’s designed to be an out-of-the-box solution for digital signage. There’s a choice of a 26in. or a 32in. LCD screen, a digital signage card, Sony Vegas 8 video editing software, a CompactFlash card and card reader, and a quick-start guide. The idea is the user inserts the CF card into the SimpleSign slot on the display, and voila, digital signage content plays back.

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The editors of Sound & Video Contractor post live from InfoComm as the news happens. Check back several times a day for the latest industry news, reports from press conferences, and product introductions.

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