The Little Things

Middle Atlantic‘s new, modular booth (C3403) features, among other things, the prominent introduction of the company’s brand new tagline–”Exceptional Support and Protection Products.” Company executive Kevin Handerson had a chuckle explaining the internal discussions (debates) that go into making such changes in describing the company and what it does. But he used the topic to bend my ear for a few moments on the topic of “the little things” in the pro AV world.

Little things like keyboard racks and foldout screens that don’t need to be angled to fit into a rack, and different length plugs engineered specifically to address typical, annoying problems. And the company’s new Duct Cool Long Pull Ventilation System which, despite its long name, is an interesting ventilation product for cooling equipment in residential scenarios with very little noise. None of the products Kevin showed me were, by his own admission, “headline stuff.” Instead, they were designed to improve on existing technologies, solve specific problems, or improve efficiency in certain situations. He calls this “the little stuff” that typically can give AV pros headaches. He pointed out there is lots of “little stuff” in our industry, much of which is being addressed here at InfoComm this week.

–MG

Samsung gets tiny

Samsung P400Among all the big screens at Samsung‘s booth was one eye-catching display that involved rear projection. A tiny projector (and I mean tiny – look at the picture in which I compare it to a standard Bic pen) was shooting imagery onto a translucent 3M Vikuiti Screen mounted on glass.

img_0696.JPGThis is the new P400, a single DLP model that employs an LED light as a lamp, offers about 150 lumens. The P400 creates an image up to about 40in. Samsung’s shown tiny LED-driven models before, but the last model only squeezed about 50 lumens out of its lamp. This new model, which ships this summer, should find many homes in cutting-edge retail environments. It goes for about $800.

Featured News from the Briefing Room: GefenTV Scaler Pro Offers HQV Scaling to Optimize Home Theater Systems

InfoComm Booth C1740 — Offering three separate functions in a single-box solution, the GefenTV Home Theater Scaler Pro switches between four audio/video sources, converts component, composite or s-video inputs to the enhanced HDMI v1.3 format, and upscales all four sources to 1080p full HD before outputting to one HDMI display or projector. Read on at The Briefing Room

More InfoComm 08 news from The Briefing Room

AMD MediaPointe Professionalizes YouTube

MediaPointe is taking the YouTube craze to heart. Recognizing that every individual—and company, institution, and facility—is a content creator, MediaPointe is releasing its MediaPointe Ensemble, a server that stores and streams video files over a network. It’s an organized collection pool for all the disparate content. The company is saying its YouTube for the office or school. more…

Featured News from the Briefing Room: Rise Vision Announces Reseller Pricing Incentives for its Rise Display Network Digital Signage Solution

Rise Vision, a provider of a web-based content management system for the control of digital signage networks, announces two new pricing incentives for resellers of its digital signage solutions. Its Volume Discount and Competitive Upgrade programs offer financial incentives for resellers who buy in bulk, and for those whose customers switch from existing digital signage solutions to its Rise Display Network content management solution. Read on at The Briefing Room

More InfoComm 08 news from The Briefing Room

Panasonic’s Giants

712svc_install_dsc3536.jpgPanasonic‘s 103in. plasma screens are displayed in all their glory at the company’s booth (C2401) as those big, bad boys continue to proliferate into the digital signage realm. We covered one of their earliest applications a while back at a California casino, and now company officials are offering up several case studies involving those screens. It’s all part of moving them into what Panasonic calls “high impact spaces” for digital signage–using giant displays in digital signage situations that consumers can’t possibly be used to from their home or business interactions with flat-panel displays. They told me about the first ones going into public mall spaces recently–one in New York (The Westchester Mall in White Plains) and one in New Jersey (the Newport Centre Mall in Jersey City), and promise more are on the way. more…

Featured News from the Briefing Room: Adder Launches High-performance USB plus Video Extender

Adder, a leading developer of KVM switches, extenders and KVM over IP solutions, announced the launch of the AdderLink X50 video extender. The AdderLink X50 is a link transparent USB and high-performance video extender that delivers bright, sharp, high-quality video at up to 1920×1200 together with 44.1kHz digital stereo audio over a single CATx cable. Read on at The Briefing Room

More InfoComm 08 news from The Briefing Room

Furman loves Videos

Furman power managementStarted InfoComm 2008 this morning with a nice chat with Furman‘s marketing manager, John Benz (booth C3483). We got to talking about the often misunderstood world of power management, Furman’s stock in trade, and the company’s efforts to do something about that. John explains that companies like Furman compete with the antiquated notion that their products aren’t needed, as much as with direct competitors–”we mainly compete with the wall outlet,” is how he put it. Even many contractors, he says, are still having a hard time fully understanding the world of power management and control.

He then mentioned the variety of educational material the company supplies with each of its products and on its Web site, including a new series of AC Power Management videos to address these issues. (Check out www.furmansound.com/video.php) to see them. more…

Featured News from the Briefing Room: PLUS Vision Launches Two Groundbreaking Digital Projector Series at InfoComm 2008

PLUS Vision Corporation of America, a premier provider of leading-edge digital projectors and electronic copyboards, announced the launch of its new PS200 and PV100 series of projectors to be highlighted at InfoComm 2008 this week in Las Vegas. Both TAXAN series feature Texas Instruments’ new DLP BrilliantColor technology, which provides unprecedented lifelike color reproduction and vibrant images. Read on at The Briefing Room

More InfoComm 08 news from The Briefing Room

Audio-Technica rebrands

Audio-Technica ES905CLFor a company that made such a huge splash at last year’s InfoComm with its new SpectraPulse audioconferencing technology, it’s no surprise that for Audio-Technica, InfoComm 2008 is going to be a relatively quiet show – at least in terms of new product introductions. The company has completely redesigned its booth and recently made an effort toward uniform branding across all the markets it serves.

Dan Montecalvo, marketing manager with A-T, says the company’s been pleased with the rate of adoption of the high-end SpectraPulse system, which runs about $24,000 retail for a seven-channel conference room system. It’s an appealing choice for businesses that value ultra-reliable security over a remote slice of the digital spectrum. more…

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The editors of Sound & Video Contractor post live from InfoComm as the news happens. Check back several times a day for the latest industry news, reports from press conferences, and product introductions.

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